• Loading stock data...
Tuesday, January 20, 2026

The Athletic Rolls Back Coronavirus-Driven Salary Cuts

  • The Athletic will rescind 10% salary cuts for staffers.
  • It is good news for the sports media industry on the same day ESPN announced the worst job cuts in its history.
New Guy on the Field
Athletic.com

On the same day ESPN announced the worst job cuts in its 41-year history, The Athletic rolled back coronavirus-driven salary reductions for its workforce of 570 people.

With live sports essentially shut down for months due to the COVID-19 pandemic, The Athletic asked all of its employees on June 5 to take at least a 10% salary cut for the remainder of 2020. Those making an annual salary of $150,000 or more took an even bigger pay cut. 

At the same time, The Athletic further reduced costs by laying off roughly 8% of its staff — and cutting back on nearly 100% of its freelancers. 

But the return of live sports has boosted The Athletic’s bottom line, said sources. 

During a conference call with employees on Nov. 5, The Athletic announced it was restoring all employee salaries back to their pre-COVID levels. It retroactively dated the change to Oct. 15 — giving staffers an additional pay boost heading into the holiday season. 

The Athletic declined to comment. 

Meanwhile, company morale at ESPN was shaken Nov. 5 after President Jimmy Pitaro announced the company was cutting 300 staffers and eliminating 200 open job positions. The cuts fell mostly on behind-the-scenes workers involved in remote production. 

But ESPN’s on-air talent will be impacted too. The company is taking a hard-line negotiating stance, declining to renew the contracts of some talents. Or offering reduced salary options for others if they want to stay employed.

After struggling through the COVID-19 storm, ESPN was forced to reach an “inflection point,” wrote Pitaro in an internal memo to staffers.

He added in a public statement: “For some time, ESPN has been engaged in planning for its future amidst tremendous disruption in how fans consume sports. The pandemic’s effect on ESPN clearly accelerated our thinking on all fronts.  

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Sports Goes All In on Non-Alcoholic Drinks Boom

Athletes, teams, and leagues are pouring money into the NA beverage category.
Tulsa Portal House

Inside the Tulsa Portal House: ‘This Will Translate to Wins’

The Golden Hurricane set up an over-the-top battle station for football recruiting.

Kirk Herbstreit Enters Contract Year With ESPN, Amazon

Herbstreit’s ESPN and Amazon contracts are up after the 2026-27 football season.

Featured Today

Black Rabbit

The Netflix Star Who Makes Sure NBA Players Have Clean Towels

How a Nets staffer landed a breakout role on “Black Rabbit.”
January 9, 2026

NHL Ditched Its Dress Code. Hockey’s Fashion Era Arrived Quickly

With no dress code, impeccably dressed players are seeing big-money deals.
January 6, 2026

Hockey in Florida Was Once a Risk. Now It’s Thriving

The state of Florida has become a traditional—and highly lucrative—market.
Dec 30, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) reacts after scoring a basket against the Detroit Pistons during the second half at Crypto.com Arena
January 4, 2026

Why Pro Sports Team Valuations Will Keep Climbing in 2026

Asset scarcity and increasing media-rights deals underpin soaring valuations.
opinion

Tony Romo’s Not in Trouble at CBS

Romo has taken heat from critics for his performance this season.
May 8, 2025; Denver, Colorado, USA; General view of a Fan Duel microphone jacket during the fifth inning between the Detroit Tigers against the Colorado Rockies at Coors Field.
January 15, 2026

MLB Teams Seek Stability As Main Street Sports Looks to Rework Deals

The clubs are seeking more certainty on the company’s future.
Jun 7, 2025; Newark, New Jersey, UNITED STATES; Kayla Harrison (blue gloves) reacts after defeating Julianna Pena (not pictured) in a bantamweight title bout during UFC 316 at Prudential Center.
January 15, 2026

UFC on Paramount+ Off to Rocky Start as Prices Rise and Title..

A big UFC title fight between Kayla Harrison and Amanda Nunes has been postponed. 
Sponsored

ESPN Edge Innovation Conference 2025: Inside the Technology Shaping the Future of..

At ESPN Edge Innovation Conference 2025, ESPN showcased how AI, immersive tech, and a rebuilt direct-to-consumer platform are redefining the future of sports media.
Jan 12, 2026; Pittsburgh, PA, USA; Houston Texans wide receiver Xavier Hutchinson (19) makes a catch against Pittsburgh Steelers cornerback James Pierre (42) during the first half of an AFC Wild Card Round game at Acrisure Stadium.
January 14, 2026

Texans-Steelers Blowout Drew 29.1M Viewers for ESPN

Viewership rose sharply from the comparable game a year ago.
Rich Paul
January 14, 2026

Rich Paul Pitches NBA Trades on Podcast: ‘Insane and Fucked Up’

Paul proposed trading Austin Reaves on his podcast. 
May 30, 2024; Atlanta, Georgia, USA; A detailed view of a Washington Nationals hat and glove on the bench against the Atlanta Braves in the ninth inning at Truist Park.
January 14, 2026

Nats Are Latest Team to Join MLB Media Umbrella

The MLB club is departing the Orioles-controlled MASN after 21 years.
Netflix
January 14, 2026

Netflix Plans to Sweeten Bid for WBD With All-Cash Offer

The expected shift could help hasten a closing to the large-scale deal.