Sports Media

Under Armour Posts $60M Net Loss in Q4 As Stock Price Drops

After the numbers were released on Friday, the company’s stock price dropped more than 25%.

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Fox Sports, Twitter Teaming Up for World Cup

Fox Sports and Twitter announced they will provide a slew of coverage for both upcoming FIFA World Cups.

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Athletes Unlimited Broadcasts Softball Draft at ESPNW Summit

Athletes Unlimited aired its 2022 softball draft on a platform no other draft has had before: the ESPNW Summit.

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Lululemon's 'Bold' $12.5B Growth Plan Includes Menswear

On Wednesday, Lululemon announced an ambitious five-year business plan following a historic fiscal year.

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NCAA Women’s Gymnastics Dominates ESPN Social Media Engagement

Women’s gymnastics drew more engagement on ESPN social platforms than any other women’s sport in 2022, the network announced.

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Formula 1, Canal+ Agree To Media Rights Extension Until 2029

Formula 1 has struck yet another new media rights deal as viewership skyrockets in several countries.

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MLB, Peacock Announce 18-Game Slate As League Leans into Streaming Platforms

NBC hasn’t carried Major League Baseball games in decades — but that’s changing this year.

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Women’s March Madness Viewership Skyrockets

The ratings exhibit a glimmer of what’s possible when the tournament receives better resources and higher visibility.

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ECB Reportedly ‘Closing In’ On 10-Year Media Rights Extension

The England and Wales Cricket Board has nearly secured a major long-term paycheck.

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NFL Could Fetch Up To $50M for Halftime Show Sponsor

As the NFL’s contract with Pepsi expires, the league is reportedly looking to land a new sponsor.

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