NHL

MLB, WNBA, NHL React to Jacob Blake Shooting, Bucks’ Strike

In the wake of the Milwaukee Bucks’ Game 5 playoff strike and the NBA’s ensuing decision to postpone all Aug. 26 games, other professional athletes are starting to react. The […]

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Advertisers Spend $100 Million on Air Time During Pro Sports’ Return

More than 500 companies and causes have combined to spend nearly $100 million dollars on placing advertisements in national broadcasts of live sports since they have returned amid the COVID-19 […]

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Mike Milbury Takes Leave as NBC Sports Analyst After Comment About Women

In a discussion about the bubble environment during the New York Islanders’ series-clinching victory over the Washington Capitals on Aug. 20, Milbury said, “Not even any woman here to disrupt your concentration.”

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The Return: How Resuming Sports Can Learn From Tourism

(Satsifi Labs is a proud partner of Front Office Sports)  Live sports are returning to North America, albeit primarily without fans. But with the NFL season quickly approaching, will we […]

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Sixers Parent Company Commits $20 Million to Social Justice Causes

Harris Blitzer Sports & Entertainment — which owns the Philadelphia 76ers and New Jersey Devils, among other entities — is committing $20 million to “fighting systemic racism and championing equality,” […]

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Sports Brands Dive Deeper Into TikTok Rival Reels

Since the U.S. launch of Instagram’s Reels on Aug. 5, sports organizations are quickly adopting the short-form video feature and TikTok rival.

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New Bubble?

Major League Baseball has struggled with COVID-19 outbreaks among its teams, with 29 games postponed thus far. Watching the success of bubbles across sports, including those in the NHL and […]

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Whoop Wristband Garnering Wide Attention Across Sports

WHOOP saw its user growth increase sevenfold year-over-year in March and has since experienced rises in new memberships and overall usage.

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Seattle Kraken Take Social Media By Storm

“This storm is developing.”  In December 2018, NHL Commissioner Gary Bettman announced that Seattle would be the home of the league’s 32nd team, launching in the 2021-2022 season. Since then, […]

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Webinar: New Normal of Live Sports Insights For Future Success

Live sports are facing a ‘new normal’ as they welcome fans back into their venues. Already confronted with increasing, continuously evolving demands – driven by both fan expectations and operational/business […]

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