Apple

Apple May Already Have ‘NFL Sunday Ticket’ Deal

Apple is on the verge of securing a deal for ‘NFL Sunday Ticket’ and may have a deal already. Apple could bundle three NFL media properties.

By /
Women Now Make Up One-Third Of NBA Audience

The NBA says women now make up fully one-third of its audience, with female viewership rising 23% during the 2021-2022 regular season. That should help league as it negotiates next round of media deals.

By /
Apple TV+ to Integrate Apple Music, Siri into Live Baseball Broadcasts

As part of its new “Friday Night Baseball” package, the tech giant will first broadcast Mets-Nationals and Astros-Angels. The first edition of the broadcasts will be free to all, whether or not viewers have an Apple TV+ subscription.

By /
NFL Could Launch Streaming Service

The NFL is looking into launching its own streaming service. The service would allow users to stream games from mobile devices.

By /
High-Profile Departures Fuel Speculation Fox Could Sell Sports Arm

The sudden departure of Troy Aikman and Joe Buck to rival ESPN is fueling speculation Fox Corp. could sell Fox Sports.

By /
Saudi-Backed Golf League Seeks $500M Rights Deal

Greg Norman’s LIV Golf Invitational Series starting talks with streamers/broadcasters. The aim, said sources, is to score a global media deal of up to $500 million.

By /
Apple Seeks Home Run with MLB Streaming Deal

MLB and Apple have agreed to an $85 million streaming deal — the first foray into live sports for Apple.

By /
Peloton Tests New Pricing Model, Integrates With Apple Watch

Peloton’s downhill stretch could be ending soon as the company shifts gears, testing new prices and releasing products.

By /
Apple Secures Rights to MLB Games

Apple announced its first foray into live sports in a new deal with MLB, gaining rights to two games each Friday.

By /
Apple Seeks NFL Assets in Major Bundled Deal

Apple is looking to acquire NFL’s available rights like “NFL Sunday Ticket” along with a chunk of NFL Media as part of one massive deal.

By and /