Nike Inc, the apparel and shoe giant, beat analysts’ estimates for its first fiscal quarter of 2021 as online sales took off, the company reported on Sept. 22. Nike’s net […]
Under Armour released its UA HOVR Breakthru sneaker yesterday — the company’s first basketball shoe designed by, and for, women. The apparel company furthered its focus on products cultivated specifically […]
While some athletic apparel brands — like Lululemon and Gap’s Athleta — are flourishing in 2020 as work-from-home leads to comfier style, Under Armour’s tough year continues. The brand announced […]
Nike says it designed the new line by “combing through pregnancy data findings with analytics from more than 150,000 comparison scans of non-pregnant women against those of pregnant women,” and gathering feedback from around 30 female athletes who were pregnant or postpartum.
As a perhaps unexpected side effect of the COVID-19 pandemic, a number of sporting goods retailers have reported major boosts to their sales over recent weeks thanks to people embracing […]
Nike is reportedly ending its relationships with several retailers as the brand focuses on its own digital channels. As Nike’s direct-to-consumer platforms grow, it will look to move away from […]
German sportswear brand Adidas took a major hit amid the COVID-19 pandemic in the second quarter of its 2020 fiscal year, but online sales and recent stores reopening are giving […]