• Loading stock data...
Wednesday, July 17, 2024
Join us this September for Tuned In Request to Attend

Streamers Circling For NBA’s Local Rights Amid DSG Troubles

  • Several prominent entities looking to pounce on rights should they become available.
  • DSG first needing to finalize carriage renewal discussions.
Miami Heat
Sam Navarro-USA TODAY Sports

It might take a while for Diamond Sports Group to make a decision about which NBA local rights it will keep for the 2023-24 season and beyond, but potential suitors are already circling for a chance to snag its content.

Major media and technology companies such as Disney, Apple, Amazon, YouTube, and DirecTV are all reportedly interested in obtaining local streaming rights to the NBA should DSG opt to reject a “critical mass” of the 15 teams it currently carries.

There still are several key steps before DSG, the bankrupt parent of Bally Sports, gets to that point. As the company is seeking to complete a reorganization plan, it is first trying to complete carriage renewals with Comcast, DirecTV, and Spectrum under mounting pressure from DSG lenders.

Without those distribution deals, DSG’s long-term survival is more tenuous, and the likelihood of the local NBA rights’ availability increases. Already, DirecTV told a U.S. bankruptcy court that DSG “should not assume” a carriage renewal will happen.

The NBA is actively monitoring the situation, while the Phoenix Suns already parted ways with DSG and may ultimately convince others.

Other Considerations

The league has additional complications regarding any replacement, as streaming-based scenarios would almost certainly be less valuable than a rejected DSG deal. MLB is promising at least 80% of lost RSN revenue from DSG’s rejection of the San Diego Padres and Arizona Diamondbacks, but the fluidity of the entire DSG saga renders the NBA’s plans in a similar situation uncertain.

The NBA’s local rights consideration also intersects with the ongoing sale of its next round of national rights, a cycle heightening the existing rivalry between Disney CEO Bob Iger and Comcast chairman/CEO Brian Roberts, and perhaps involving some of the same streaming entities.

This season, the NBA will also likely be shown on Max’s forthcoming new sports tier.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

MLB’s Newest Power Couple: Skenes, Dunne Make Waves Beyond Diamond

The star Pirates rookie and his NIL influencer girlfriend turn heads at MLB’s All-Star Game.

Record Soccer Viewership in U.S. Despite Copa América’s Finish

The Euro 2024 final was Fox’s most-watched non–World Cup soccer broadcast ever.

Jaylen Brown Doubles Down on Nike Blame for Olympic Snub

Brown said he thinks Nike influenced the decision to pick Derrick White.
Jul 4, 2024; Bronx, New York, USA; New York Yankees right fielder Juan Soto (22) reacts after hitting a two run home run in the seventh inning against the Cincinnati Reds at Yankee Stadium.

The $500 Million Juan Soto Question Lingers at MLB’s All-Star Game

Yankees superstar could attract second-largest player contract in U.S. team sports history.
podcast thumbnail mobile
Front Office Sports Today

A First Hand Report of the Copa America Chaos

0:00

Featured Today

Jan 7, 2024; Nashville, Tennessee, USA; Jacksonville Jaguars wide receiver Calvin Ridley (0) reacts after scoring a touchdown against the Tennessee Titans during the first half at Nissan Stadium.
July 14, 2024

Without Hard-Line Bans, Pro Athletes and Personnel Will Keep Betting on Sports

Penalties often aren’t stringent or consistent enough to deter banned behavior.
Oct 2, 2021; Miami Gardens, FL, USA; NFL commissioner Roger Goddell speaks during the Don Shula Celebration of Life at Hard Rock Stadium.
July 13, 2024

The NFL Is Confident It Can Overturn the Sunday Ticket Verdict

The league may have good reason to believe it can win.
July 8, 2024

NFLPA Report Cards Have Become the ‘Talk of the Locker Room’ Across..

NFLPA report cards have become the ‘talk of the locker room.’
July 16, 2024

Hiring Skip Bayless Would Make Stephen A.’s Morning Talk Show Dominion Complete

Picking Bayless off the scrap heap would be a coup de grace.
July 16, 2024

James Dolan Goes Scorched Earth on NBA Plan for Media-Rights Billions

He said the league would pocket more cash while hurting RSNs.
Sponsored

TopSpin 2K25 Brings the Legends of Tennis to Your Living Room

2K sports is reviving a classic with TopSpin 2K25.
July 15, 2024

‘Good Morning Football’ Is Relaunching, but NFL Media’s Future Is Cloudy

The popular NFL Network show will end its hiatus July 29.
July 12, 2024

Copa América Gets Near-Ideal Miami Final After Sometimes Rocky Tournament

Argentina and Colombia face off Sunday evening.
July 11, 2024

Will They or Won’t They? TNT Must Match Bids or Say Goodbye to NBA

A spurned media partner has sued the league before.
July 10, 2024

‘Where’s truTV?’ March Madness Channel Is Now TNT Sports’ New Star

Warner Bros. Discovery will make its sports emphasis on truTV ‘even more pronounced and consistent.’