Serena Williams, Jay-Z Invest In NFT Platform

    • Bitski, an NFT marketplace platform, raised $19 million in a Series A round led by Andreesen Horowitz, and joined by Serena Williams and Jay-Z.
    • The platform is betting that NFTs will be an enduring way for artists and influencers to distribute and monetize their work.

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A tech platform that makes it easy for anyone to set up their own NFT storefront brought together a star-studded group of investors for its Series A fundraising round. 

Bitski took in $19 million from Serena Williams, Jay-Z, and Endeavor CEO Ari Emanuel, among others, in a round led by Andreesen Horowitz.

  • The San Francisco startup is currently hosting an NFT sponsored by adidas that celebrates Jacksonville Jaguars quarterback and crypto enthusiast Trevor Lawrence.
  • Bitski is also showcasing the Staple Pigeon — the symbol of iconic, Nike-backed sneaker and clothing designer Jeff Staple. 
  • In April, the platform hosted an auction for NFTs of WWE superstar The Undertaker.

The company’s seed round in Nov. 2019 included Coinbase, Winklevoss Capital, and Galaxy Digital.

Bitski, which also offers tools for NFT developers and creators, is betting that blockchain tokens will be more than a hype-inflated bubble, and become a widespread way for creators and influencers to distribute their work.

The NFT platform space is already getting crowded. Bitski’s competitors include OpenSea, used by artist Beeple — whose NFTs have sold for over $69 million — as well as Foundation and the Mark Cuban-backed Lazy.