• Loading stock data...
Thursday, January 8, 2026

Rays’ Historically Low Playoff Attendance Highlights Market Challenge

  • Club draws MLB’s lowest non-pandemic postseason crowd since 1919
  • Sternberg’s belief in St. Petersburg locale receives further challenge
Kim Klement Neitzel-USA TODAY Sports

The Tampa Bay Rays’ record-low turnout for their first 2023 playoff game has reinforced the local market issues surrounding the franchise since their debut more than a quarter-century ago. 

The Rays drew just 19,704 fans to Tropicana Field on Tuesday for their American League Wild Card Series opener against the Texas Rangers — the smallest non-pandemic crowd for an MLB postseason game since the 1919 World Series. 

The low draw was partly due to some external, league-driven factors. MLB scheduled the game for a 3:08 p.m. ET start, when many fans are at work or school, and its wild card slate wasn’t finalized until Sunday evening. 

But the latest figure also extends a long-running and troubling issue for the Rays, who have struggled to draw fans despite regularly fielding competitive teams. The Rays ended the 2023 regular season with MLB’s fourth-smallest total attendance, drawing 1.44 million and beating only Kansas City, Miami, and Oakland.

For many years, critics have pointed to the club’s playing on the west side of Tampa Bay, away from much of the region’s population base, as a critical drag on attendance. During the Rays’ recent announcement of a new stadium deal, team owner Stu Sternberg cited a changing St. Petersburg as a key reason to stay instead of building elsewhere in the area.

“This region, and especially this city, are growing up around us and are better equipped to support a Major League Baseball team,” Sternberg said.

The initial playoff total challenges that notion and was bettered only slightly on Wednesday, as the Rays drew 20,198 for Game 2 against the Rangers in another afternoon start.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Aug 12, 2025; Anaheim, California, USA; FanDuel Sports Network reporter Erica Weston (right) interviews Los Angeles Angels right fielder Jo Adell (7) after the game against the Los Angeles Dodgers at Angel Stadium.

MLB Clubs Drop Main Street Sports As RSN Crisis Deepens

The regional broadcaster draws closer to collapse.
May 26, 2025; Chicago, Illinois, USA; Flag holders unfold the American flag prior to a game between the Chicago Cubs and the Colorado Rockies at Wrigley Field.

MLB Launches Leaguewide Push for America’s 250th Anniversary

Commemorations of the nation’s founding will involve every league department.
Aug 31, 2024; Tuscaloosa, Alabama, USA; Alabama Crimson Tide head coach Kalen DeBoer talks with ESPN’s Taylor McGregor for a post-game interview after the fourth quarter at Bryant-Denny Stadium.

Netflix Eyeing Rising Star Taylor McGregor

The versatile reporter covers college football, MLB, and UFL for ESPN.
Dec 11, 2017; Orlando, FL, USA; New York Yankees outfielder Giancarlo Stanton (27) talks with Yes Network during the winter meetings at Walt Disney World Swan and Dolphin Resort.
exclusive

Yankees RSN and Comcast Reach Deal, Preserving Local Access

After nearly a year of acrimony, a new agreement is quietly struck.

Featured Today

Hockey in Florida Was Once a Risk. Now It’s Thriving

The state of Florida has become a traditional—and highly lucrative—market.
Dec 30, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) reacts after scoring a basket against the Detroit Pistons during the second half at Crypto.com Arena
January 4, 2026

Why Pro Sports Team Valuations Will Keep Climbing in 2026

Asset scarcity and increasing media-rights deals underpin soaring valuations.
Imagn Images/Front Office Sports
January 2, 2026

FOS Crystal Ball: Predictions for the Business of Sports in 2026

Here’s what FOS journalists think could be on the horizon.
Heated Rivalry (L to R) - Connor Storrie as Ilya Rozanov and Hudson Williams as Shane Hollander in Episode 104 of Heated Rivalry. Cr. Sabrina Lantos © 2025
December 24, 2025

Hockey Needed Some Virality. Then Came ‘Heated Rivalry’

No one was prepared for the Canadian show’s smash success.
Jan 5, 2026; New York, New York, USA; New York Rangers center Vincent Trocheck (16) celebrates his goal against Utah Mammoth goaltender Karel Vejmelka (70) with left wings Artemi Panarin (10) and Alexis Lafreniere (13) and center Mika Zibanejad (93) and defenseman Adam Fox (23) during the second period at Madison Square Garden.

NHL Deepens Ties to Polymarket, Kalshi As Other Leagues Stay Away

Its new Rangers deal comes after Kalshi broke the ice with the Blackhawks.
January 6, 2026

Ravens Fire John Harbaugh After 18 Seasons and Playoff Miss

The longtime coach was second in tenure in the league.
January 8, 2026

Panthers Embracing ‘Chaos’ As 8-Year NFL Playoff Drought Ends

Carolina has won its first division title since 2015.
Sponsored

ESPN Edge Innovation Conference 2025: Inside the Technology Shaping the Future of..

At ESPN Edge Innovation Conference 2025, ESPN showcased how AI, immersive tech, and a rebuilt direct-to-consumer platform are redefining the future of sports media.
Sep 28, 2025; West Sacramento, California, USA; Athletics pitcher Elvis Alvarado (61) throws a pitch against the Kansas City Royals during the third inning at Sutter Health Park.
January 6, 2026

Why the A’s Hit a Legal Snag Trademarking Their Las Vegas Name

The team has been denied twice in attempts to register its new name.
January 5, 2026

Falcons End Rich McKay’s Football Role in Major Organizational Shift

Atlanta fired coach Raheem Morris and GM Terry Fontenot on Sunday.
Oct 7, 2024; Kansas City, Missouri, USA; NFL hall of fame Troy Aikman prior to a game between the New Orleans Saints and the Kansas City Chiefs at GEHA Field at Arrowhead Stadium.
January 2, 2026

ESPN Says It Has No Issue With Aikman’s Dolphins Adviser Gig

“His schedule remains unchanged,” an ESPN spokesman tells FOS.
December 29, 2025

Patriots Continue Makeover With First Post-Belichick Division Title

The 13–3 Patriots are in contention for the AFC’s top seed.