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Scouting Reports

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The Power of Short Form Video

Short form video has become one of the most important advertising mechanisms across industries. The sports industry has followed suit with teams and leagues leveraging platforms such as TikTok to build massive audiences and distribution.

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Creator Enablement and New Commerce

Influencer marketing rose to prominence in the 2010’s as large influencers across social media became ambassadors for brands. This decade will mark the rise of the creator and micro-influencers. This new class of creator will help accelerate the growing trend in D2C e-commerce.

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Consumer Spotlight: Payments Powering E-Commerce

Fanatics has been one of the fastest growing e-commerce companies in the world with deals across all major sports properties and now one of the fastest growing fintech companies. Fanatics recently announced a partnership with Bolt, the universal checkout company. Check out how payments companies are powering the e-commerce industry in this report.

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Heat Checks

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The Cloud’s Growing Impact on Sports

Cloud services and cloud infrastructure have quickly become some of the most important technologies for growing businesses. Their impact on the sports world has been equally impactful as teams leverage the cloud to improve in stadium fan experiences.

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Stadium Innovation: The Benefits of Modular Construction

Modular construction is becoming increasingly popular as developers look for sustainable and economically viable alternatives to current processes. Could stadiums be the next step?

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The Gaming Industry at a Glance

The gaming industry saw two of its largest M&A transitions of all-time in the first two months of 2022 with blockchain gaming gaining more traction. Companies such as FTX and Animoca have led the charge on blockchain gaming adoption.

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Resources

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Investor Directory

List of top investors with sports and entertainment focuses.

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Deal Tracker

Curated list of private market deals.

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Front Office Sports Learning

Complimentary, interactive courses to help professionals stay on top of today’s ever-changing sports landscape.

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