Wednesday, July 15, 2026

Premier League Reasserts Dominance With $8.5B Domestic Rights Deals

  • Deals achieve small rights fee increase for top European league.
  • Agreements notably leave out streaming entities.
English Premier League teams Leeds United and Brighton Hove & Albion in action during a match.
Premier League

The Premier League has completed an $8.5 billion set of domestic media rights agreements that reasserts its presence as one of the world’s most dominant sports properties.

In four-year pacts starting with the 2025-26 season, Comcast’s Sky Sports and Warner Bros. Discovery’s TNT will broadcast up to 270 live games per season, each retaining their status with the league, while the BBC will continue to broadcast a free-to-air highlights package. 

The highly anticipated agreements are described as the largest sports media rights pacts ever completed in the U.K. A 4% increase from the prior rights cycle, the aggregate fees nearly double the recently struck domestic rights in Italy for Serie A. 

“The outcome of this process underlines the strength of the Premier League and is testament to our clubs, players, and managers who continue to deliver the world’s most competitive football in full stadiums, and to supporters, who create an unrivaled atmosphere every week,” said Premier League CEO Richard Masters.

Notably, the deals leave out streamers Amazon and DAZN. 

Amazon, which has held a smaller package of Premier League rights since 2019, maintains UEFA Champions League rights but has been more measured in its acquisition of European and South American domestic league rights. The streaming and retail giant reportedly declined to bid on the full Premier League offering, given the volume of games.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

The Most Powerful Lawyer in Sports Is Representing Paramount

Kessler is defending Paramount’s merger with WBD against antitrust claims.

12 States Sue to Block Paramount’s $110B WBD Deal

The plaintiff states point to widespread prospective harms.
Mar 28, 2024; Montreal, Quebec, CAN; View of a Philadelphia Flyers logo on a jersey worn by a member of the team against the Montreal Canadiens during the second period at Bell Centre. Mandatory Credit: David Kirouac-USA TODAY Sports

Flyers Owner Remains in Limbo Amid Comcast Spin-Off

Sources say Comcast Spectacor’s long-term home is still unclear.

Chicago Sky Shuffle Practice Venues As Facility Delay Continues

Chicago has not given a firm opening date for their practice facility.
podcast thumbnail mobile
Front Office Sports Today

7/15/26 – England vs Argentina, Michigan Athletics Investigation Latest, MLB Labor War

0:00

Featured Today

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.
ATLANTA, GA - September 05: Georgia Lottery fireworks after the game against the Seattle Mariners at Truist Park on Friday, September 5, 2025 in Atlanta, Georgia.
July 2, 2026

Inside the Spectacle and Science of MLB Fireworks

Postgame fireworks are lighting up baseball for America250.
Kansas City Chiefs
July 1, 2026

NFL Teams Push to Turn Futbol Fans Into Football Devotees

NFL teams are courting international soccer fans during their World Cup visits.
PHILADELPHIA, PENNSYLVANIA- JULY 13: during the Home Run Derby at Citizens Bank Park on July 13, 2026 in Philadelphia, Pennsylvania. (Photo by Heather Barry / Netflix)
Opinion

Netflix Bounces Back With Home Run Derby Debut

After its panned coverage of Opening Night, Netflix focused on the field.
Apr 16, 2026; Fort Worth, TX, USA; A view of the ESPN logo before the semifinals for the 2026 NCAA Women’s Gymnastics National Championships at Dickies Arena. Mandatory Credit: Jerome Miron-Imagn Images
July 13, 2026

ESPN Blames Human for Headline Error in AI Article

ESPN has been using AI to write certain game recaps since 2024.
John Smoltz acknowledges the crowd during the introduction of returning inductees at the National Baseball Hall of Fame's 2024 induction ceremony Sunday, July 21, 2024, at the Clark Sports Center in Cooperstown, New York.
July 14, 2026

John Smoltz: MLB All-Star Game Is ‘Absolutely’ Still the Best

The Hall of Fame pitcher will call the Midsummer Classic for Fox.
Sponsored

Clase Azul Tequila Founder’s Soccer Ownership

Arturo Lomeli talks about managing a tequila brand and two soccer clubs.
Feb 5, 2025; New Orleans, LA, USA; The ESPN logo at the Super Bowl LIX media center at the Ernest N. Morial Convention Center. Mandatory Credit: Kirby Lee-Imagn Images
Exclusive
July 13, 2026

ESPN Ending Syndicated Version of ‘Good Morning Football’

‘GMFB: Overtime’ first launched in 2024.
June 25, 2026; Inglewood, California, U.S.; Christian Pulisic of the U.S. during the warm up before the match. Mandatory Credit: Kiyoshi Mio-Imagn Images
July 13, 2026

Christian Pulisic World Cup Fiasco a Cautionary Tale for Marketers

Commercials featuring Pulisic have been a reminder of his World Cup showing.
July 12, 2026

Netflix Revamps MLB Home Run Derby

The streaming giant will have arguably its biggest baseball presence to date.
Jan 7, 2023; Boulder, Colorado, USA; PAC 12 sports broadcaster Jacob Tobey prior to the game between the Oregon State Beavers against the Colorado Buffaloes at CU Events Center. Mandatory Credit: Ron Chenoy-USA TODAY Sports
Exclusive
July 9, 2026

Jacob Tobey Out as Spurs Announcer After Affair Allegation

Tobey had been calling Spurs games since 2024.