• Loading stock data...
Saturday, February 28, 2026

Porsche Still Interested in F1 After Red Bull Deal Breaks Down

  • Porsche is no longer in talks to purchase half of Red Bull Technology.
  • The car company is still interested in entering Formula 1.
Porsche
Scott Ash / Imagn

Porsche will not be entering Formula 1 with Red Bull after all.

Porsche was expected to purchase 50% of Red Bull’s F1 team and 50% of Powertrains, Red Bull’s new power unit manufacturer, according to a Financial Times report — but the pair weren’t able to come to an agreement.

“The premise was always that a partnership would be based on equal footing, which would include not only an engine partnership but also the team,” Porsche’s statement reads. “This could not be achieved.”

Red Bull’s investors reportedly weren’t willing to sell a stake in the team.

  • Bloomberg reported in July that Porsche and Red Bull couldn’t decide how much technology would be provided to Oracle Red Bull Racing compared to sister team AlphaTauri.
  • The sides were also in conflict over the power to name drivers for a joint race team.

But Porsche isn’t ready to call it quits with Formula 1.

“The racing series nevertheless remains an attractive environment for Porsche,” the statement reads.

The news comes shortly after Audi — which shares parent company Volkswagen with Porsche — announced plans to join F1 in 2026 as a power unit instructor.

Porsche’s Public Plans

Volkswagen announced plans earlier this month to take Porsche public through an IPO that could value the brand between $59.4 billion and $84.2 billion.

Volkswagen would offer 12.5% of Porsche, which has the potential to raise more than $10 billion.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Apple’s Big Bet on F1 Is About More Than Streaming

The technology giant also strikes a unique content collaboration with Netflix.
Nov 21, 2025; Las Vegas, NV, USA; Mercedes driver George Russell (63) during the Las Vegas Grand Prix at Las Vegas Strip Circuit. Mandatory Credit: Gary A. Vasquez-Imagn Images

F1 CEO Defends Apple Leap: ‘Bigger’ Reach With ‘Other People’

F1 believes it’s making up for what it’s losing in reach elsewhere.

Epstein Emails Show His F1 Ties Ran Deep

The sex trafficker’s circles included many of the biggest names in F1.

Featured Today

[Subscription Customers Only] Jun 15, 2025; Seattle, Washington, USA; Botafogo owner John Textor inside the stadium before the match during a group stage match of the 2025 FIFA Club World Cup at Lumen Field.

The American Sports Owners Feuding Over a French Soccer Team

John Textor is at odds with Michele Kang and investment giant Ares.
[Subscription Customers Only] Jul 13, 2025; East Rutherford, New Jersey, USA; Chelsea FC midfielder Cole Palmer (10) celebrates winning the final of the 2025 FIFA Club World Cup at MetLife Stadium
February 21, 2026

Soccer’s ‘Crown Jewels’ Are Devouring Smaller Clubs

Mega conglomerates are feeding a big business machine. Fans are furious.
Feb 10, 2026; Cortina d'Ampezzo, Italy; Cory Thiesse and Korey Dropkin of the United States during the curling mixed doubles gold medal game during the Milano Cortina 2026 Olympic Winter Games at Cortina Curling Olympic Stadium
February 20, 2026

Curling Clubs Are Swept Up in Olympics Fever. Can It Last?

Every four years, organizations field an influx of curling-curious patrons.
Max Valverde by Ron Winsett
February 17, 2026

How Ski Mountaineering’s Hype Man Went From TikTok to NBC

Max Valverde’s gushing over the niche sport vaulted him to Olympic broadcaster.
Team WNBA guard Caitlin Clark dribbles up the court against Team USA during the WNBA All-Star Game at Footprint Center in Phoenix on July 20, 2024.

Ex-NFL Pro, Commanders Exec Says Women’s Sports Is an Undervalued Asset

Jason Wright oversees a fund that has secured $250 million.
Puma store
January 27, 2026

Chinese Sportswear Giant Eyes World Domination With $1.8B Puma Deal

Anta is now the largest shareholder in both Puma and Amer Sports.
January 28, 2026

CVC’s New Sports Business Buys Into $300M Equestrian Company

Global Sport Group bought a controlling stake in Equine Network.
Sponsored

From USWNT Star to NWSL Franchise Founder

Leslie Osborne, former USWNT midfielder, shares how athletes are moving from the pitch to the ownership table.
Jan 24, 2026; Dallas, Texas, USA; Dallas Mavericks head coach Jason Kidd motions to his team during the first quarter against the Los Angeles Lakers at the American Airlines Center.
January 27, 2026

Jason Kidd Takes Board Role, Equity Stake in Youth Sports Company

The Mavericks coach is an equity holder and member of the board.
Contestants compete in the annual Nathan's hot dog eating contest at Tootsie's 57th Anniversary Birthday Bash on Lower Broadway in Nashville on Oct. 10, 2017.
January 22, 2026

Nathan’s Hot Dog Contest Will Continue Under New Chinese Ownership

Nathan’s expects to keep the contest at Coney Island.
Batbox
January 12, 2026

Bowling’s Blueprint Is Powering the New Social Gaming Boom

New venues are fusing sports, entertainment, and good food.
Sep 27, 2025; Philadelphia, Pennsylvania, USA; Minnesota Twins pitcher Kody Funderburk (55) and catch
December 17, 2025

Twins’ New Investments Value Club at $1.75 Billion

The Twins have also announced a succession plan.