• Loading stock data...
Sunday, December 14, 2025

NFT Market Reaches New Heights Despite Concerns

  • The NFT market is booming again, reaching new heights in August.
  • However, industry analysts have noticed signs of unscrupulous practices.
Socios/Design: Alex Brooks

The NFT market is booming again, but there are signs of questionable practices within the space.

Sales of the blockchain-backed digital items reached new peaks this month, with an all-time seven-day high of $375.4 million on Aug. 6, according to NonFungible.

NBA Top Shot is generally credited with catalyzing the NFT craze within sports. In the first eight months since its October 2020 launch, the Dapper Labs-created marketplace has hosted over $700 million in sales. On Wednesday, Dapper Labs debuted its first WNBA moments.

  • The company, which licenses NBA content, raised $305 million in March at a valuation of over $7.5 billion.
  • MLB Champions, an MLB-sponsored NFT marketplace that ran from 2018-2020, has had a revival in the secondary market, with 30-day sales ballooning from just over $3,000 in late July to over $551,000 on Thursday.
  • MLB releases NFTs through Fanatics-owned Candy Digital as of June.
  • Sorare, which sells soccer NFTs, raised $532 million at a $3.8 billion valuation in July.

However, the NFT market may have issues with “wash trading,” according to blockchain market analyst Nansen — which involves traders coordinating to repeatedly buy and sell the same asset to create an inflated perception of demand.

Even with that caveat, Nansen is bullish on the future of the NFT industry.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Panini Accused of Same Antitrust Violations It Leveled at Fanatics

Wild Card sued Panini on Thursday, alleging its competitor strong-armed distributors.

Judge Rules for NFL, Fanatics Against Small Apparel Seller

The lawsuit argued the NFL “aids and abets” Fanatics with its strategy.
A set of trading cards

Judge Rules Against Fanatics as Panini Case Gets Rancorous

A judge ordered Fanatics to turn over unredacted trading card licenses.

NFL Acquires More of Genius Sports to Boost Betting, Data

The league is poised to become the data company’s largest shareholder.

Featured Today

How Pickleball Became One Massive Private-Equity Rollup

Pickleball roads lead back to billionaire Tom Dundon.
Dec 9, 2025; Toronto, Ontario, CAN; New York Knicks guard Jalen Brunson (11) dribbles against Toronto Raptors guard Jamal Shead (23) during the first half at the 2025-26 NBA Emirates Cup at Scotiabank Arena
December 13, 2025

The Lucrative NBA Cup Is Here to Stay

The in-season tournament, launched in 2023, is turning into a staple.
The Los Angeles Chargers host executives from UCLA Health on Wednesday, August 7, 2024 at The Bolt in El Segundo, CA.
December 7, 2025

The Multibillion-Dollar Business of Pro Athlete Recovery

What started as ice baths has evolved into a multibillion-dollar industry.
Big League Wiffle Ball
November 29, 2025

Celebrity-Backed Wiffle Ball Has Big-League Aspirations

Big League Wiffle Ball team owners include Kevin Costner and David Adelman.
Dec 7, 2025; Chicago, Illinois, USA; Golden State Warriors forward Jimmy Butler III (10) chats with guard Will Richard (3) during the first half at United Center.

How a Single Deal Could Turn KKR Into a Sports Powerhouse

KKR and Arctos have been in talks since at least October.
Nov 5, 2025; Denver, Colorado, USA; Denver Nuggets center Nikola Jokic (15) during the first quarter against the Miami Heat at Ball Arena.
November 11, 2025

Excel Sports Valued at Nearly $1B in Sale to Goldman Sachs

The talent agency represents Caitlin Clark, Derek Jeter, and more.
Jul 26, 2024; Paris, FRANCE; Shaun White poses for a photo in front of the Eiffel Tower before the Opening Ceremony for the Paris 2024 Olympic Summer Games.
November 17, 2025

The VC Firm Whose Investors Include Jets, Pacers Ownership Groups

359 Capital is lifting the veil so consumers can see its investors.
Sponsored

20 Years of Coastal Cool: How Johnnie-O Became a Force in Golf,..

A style movement powering one of the fastest-growing brands in sports and lifestyle.
May 20, 2023; Los Angeles, California, USA; Los Angeles Dodgers and LA Sparks co-owner Todd Boehly watches during game three of the Western Conference Finals for the 2023 NBA playoffs between the Los Angeles Lakers and the Denver Nuggets at Crypto.com Arena.
exclusive
October 27, 2025

Mark Walter’s Lakers Buy Includes Dodgers Co-Owner Todd Boehly

Jeanie Buss will retain a roughly 15% stake and remain team governor.
Jonathan Mariner
July 9, 2025

Former MLB CFO Jumps to PE, Says Teams Are Undervalued

Mariner worked in Major League Baseball for 24 years.
James Harden
April 24, 2025

Adidas Posts Big Profits in First Quarter Without Yeezy

Profits and sales are up after selling off remaining Yeezys last year.
March 20, 2025

Nike Struggles Continue, but Signs of Turnaround Appear

The embattled company beats tepid expectations in both revenue and earnings.