Wednesday October 4, 2023

NFL Sunday Ticket Is Still Up for Grabs

  • DirecTV is paying $1.5 billion this season for rights to Sunday Ticket.
  • The NFL has vowed to sell Sunday Ticket rights to a streaming service.
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The race is still on to acquire NFL Sunday Ticket rights in a record-breaking deal.

Sunday Ticket — which has been on DirecTV since 1994 and allows subscribers to watch every NFL game on Sundays regardless of their home market — will be up for grabs after this season.

NFL commissioner Roger Goodell said in July that a decision on who will acquire Sunday Ticket would be made by this fall, but the league has yet to receive a bid it deems reasonable.

  • DirecTV is paying $1.5 billion this season for rights to Sunday Ticket.
  • The NFL has vowed to sell Sunday Ticket rights to a streaming service.
  • Apple, Disney, Amazon, and Google are all in contention to acquire Sunday Ticket.
  • A deal could cost up to $3 billion annually.

Sunday Ticket could potentially be sold in a package deal with NFL Media. The NFL is looking to offload a stake in the media arm, which includes NFL Network, NFL RedZone, and

DirecTV Issues 

Earlier in the NFL season, DirecTV experienced outages on its Sunday Ticket broadcasts for two consecutive weeks. Week 2 of the NFL season saw Sunday Ticket unavailable for nearly 90 minutes, which caused DirecTV to issue prorated refunds to customers.

Sunday Ticket on DirecTV costs close to $300 for the 2022 NFL season; a Sunday Ticket Max option that includes NFL RedZone goes for near $400.

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