Saturday, August 8, 2026

Netflix Enlists LeBron, Peyton Manning For NBA Player-Focused Series

  • SpringHill and Omaha Productions could collaborate on a series modeled after Netflix’s “Quarterback,” according to the Wall Street Journal.
  • James and Peyton Manning are using their red-hot production companies to create second acts in Hollywood.
LeBron and Peyton
Photos by USA Today Sports.

LeBron James and Peyton Manning’s respective production companies are in talks to create a docu-series about NBA players.

James’ SpringHill Company and Manning’s Omaha Productions could collaborate on a series modeled after Netflix’s “Quarterback,” according to the Wall Street Journal.

“Higher Ground Productions, the production company of former President Barack Obama and former first lady Michelle Obama, is involved in the discussions, as is the NBA,” wrote the WSJ. “The basketball show is expected to appear on Netflix.”

Netflix CEO: ‘We Are In The Sports Business’

The tech company will air its first live sports event in November.
October 19, 2023

Netflix’s eight-part “Quarterback” followed three QBs — Patrick Mahomes of the Kansas City Chiefs, Kirk Cousins of the Minnesota Vikings, and Marcus Mariota of the Atlanta Falcons – during the 2022 NFL season. 

Manning’s Omaha executive produced the series, which delved into “what it takes to do the toughest job in all of sports.”

In November, Netflix will stream a live golf tournament dubbed “The Netflix Cup” featuring athletes from its “Full Swing” and “Drive to Survive” series. 

“We are in the sports business,” Netflix co-CEO Ted Sarandos said on the company’s third-quarter earnings call. “But we’re in the part of the sports business that we bring the most value to, which is the drama of sport.”

The media-savvy James and Manning are using their red-hot production companies to create their second acts in Hollywood and entertainment.

Front Office Sports exclusively reported Amazon Prime Video bringing back SpringHill’s “TNF in The Shop” alt-cast for a second season on “Thursday Night Football.”

LeBron James, Maverick Carter, Paul Rivera and Jamie Foxx on TNF in The Shop.
Exclusive

Riding Ratings High, Amazon To Bring Back ‘The Shop’ Alt-Cast

‘TNF in The Shop’ is returning to Prime Video for a second…
October 5, 2023

Omaha, meanwhile, has struck paydirt with its Emmy Award-winning alternative telecast of ESPN’s “Monday Night Football” with Peyton and Eli Manning. The brothers co-star in the “Places” series with other star athletes. Omaha has also sold series to ABC, NBCUniversal and A&E Networks.

Peyton Manning’s production company sold a minority stake to Peter Chernin’s North Road Company, which valued Omaha at $410 million.

Front Office Sports previously reported the former Super Bowl champion could parlay a sale of Omaha into enough capital to lead an ownership bid for an NFL franchise.

The 38-year-old James, a four-time NBA champion, is set to tip off his 21st season this week. The 47-year-old Manning retired from the NFL in 2016 after winning his second Super Bowl championship.

SpringHill and Omaha declined to comment on Tuesday.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Mavs Owner Dumont Hits Back at Cuban in Arena Fight

Cuban is required to arbitrate the dispute privately, Dumont claims.

The Rams Juggernaut Is More Than ‘F Them Picks’

How a Super Bowl favorite was built in L.A.
Apr 24, 2026; Portland, Oregon, USA; Portland Trail Blazers guard Scoot Henderson (00) shoots the ball over San Antonio Spurs guard Dylan Harper (2) during the second half during game three of the first round of the 2026 NBA Playoffs at Moda Center.

County Votes to Approve $100M for Blazers Arena Upgrades

County leaders vote to support renovations, but a funding source is unclear.

Money Suddenly Floods NFL’s Running Back Market

The long-overlooked position gets a big jolt of new energy. 
podcast thumbnail mobile
Front Office Sports Today

Investing in Women’s Sports. A Conversation with Jason Wright

0:00

Featured Today

Joey Spallina of the Maryland Whipsnakes

How Eye Black Became ‘War Paint’ on the Field

“You’re going into battle, doing something you only do on game days.”
August 6, 2026

Tom Brady Explains His Aggressive Push Into Trading Cards

Brady talked to FOS about his eponymous card company.
FILE PHOTO: Cricket - Indian Premier League - IPL - Mumbai Indians v Chennai Super Kings - Wankhede Stadium, Mumbai, India - April 23, 2026 Mumbai Indians' Suryakumar Yadav in action
August 5, 2026

India Is Stealing Cricket’s Throne From England and Australia

India’s insatiable appetite for cricket has shifted the traditional locus of power.
WPBL
July 30, 2026

Who’s Playing Women’s Professional Baseball?

Sixty players from 11 countries are descending on Illinois for six weeks.
Tom's Watch Bar
July 17, 2026

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
August 6, 2026

Netflix Wants to Not ‘Do Too Much’ With Field of Dreams Game

The upgraded Iowa complex now has a permanent stadium. 
Exclusive
August 7, 2026

Clay Travis to Launch New Sports Media Outfit Before Football Season

The new company is expected to include video content from his radio show.
Sponsored

Saints Great Turns to Ownership

Marques Colston discusses his Champions Fund launch and finding success after football.
The Warner Bros. Water Tower is pictured at Warner Bros. Studios in Burbank on the day it was announced that California and 11 states are suing to block Paramount's $110 billion acquisition of Warner Bros. Discovery in California, U.S. July 13, 2026.
August 6, 2026

WBD Ad Sales Sink Without NBA Live Rights

WBD’s fiscal second-quarter revenue fell 11%.
August 6, 2026

Fox Pushes Back NFL Media-Rights Negotiations Until 2028

The company also touted strong results from the FIFA men’s World Cup.
Troy Aikman and Joe Buck arrive at the Disney Upfront 2022 event in New York City, New York, U.S., May 17, 2022. REUTERS/David Dee Delgado
August 6, 2026

Aikman, Buck Head Into High-Stakes ESPN Negotiations

ESPN hopes to retain the duo past the network’s first Super Bowl.
National Women’s Soccer League commissioner Jessica Berman announces Columbus as the league's 18th club at ScottsMiracle-Gro Field on April 21, 2026. The club, set to begin play in 2028, will be owned by Haslam Sports Group (HSG), Nationwide and Drs. Christine and Pete Edwards.
August 5, 2026

NWSL Makes Super Bowl Week Part of Its 2027 Kickoff

The NWSL wants to be “woven into” ESPN’s first Super Bowl.