Thursday, October 29, 2026

NCAA, Power Conferences Approve Settlement to Allow for Revenue Sharing

  • On Thursday, the Power 5 conferences and the NCAA announced they had authorized a settlement in House v. NCAA.
  • The agreement, though not final, would mark the first time in NCAA history that schools would share revenue with players.
Michigan defensive back Mike Sainristil celebrates a play against Washington during the second half of the national championship game at NRG Stadium in Houston on Monday, Jan. 8, 2024.
Junfu Han / USA TODAY NETWORK

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

The NCAA is one step closer to agreeing to a concept it has eschewed for a century: allowing schools to pay players. 

On Thursday, the Power 5 conferences and the NCAA announced they had all separately authorized a settlement in House v. NCAA. Plaintiff lawyers Jeffrey Kessler and Steve Berman announced in a separate statement that they had also agreed to the terms.

The lawsuit argues that players from the pre–name, image, and likeness era deserve back pay, and the definition of NIL should expand to include broadcast revenue. The NCAA and power conferences will split $2.75 billion in damages paid to thousands of Division I athletes who played between 2016 and ’21, a source confirmed to Front Office Sports. Each power conference school will start revenue-sharing around $20 million per year with players (or 22% of annual athletic department revenue)—a framework that could begin as early as ’25. Plaintiff lawyers estimated that athletes could earn around $20 billion in total over ten years.

“This settlement is also a road map for college sports leaders and Congress to ensure this uniquely American institution can continue to provide unmatched opportunity for millions of students,” the five commissioners and NCAA president Charlie Baker said in a joint statement.

The announcement caps off a historic week in college sports that dealt yet another major blow to the NCAA’s business model of amateurism. Beginning with the Big 12, each conference voted individually (including the former makeup of the Pac-12) between Tuesday and Thursday. Multiple NCAA committees also approved the settlement—though many of its D-I members were against it, given that they’ll face significant and, in their view, disproportionately high, cuts  to their annual revenue distribution from the governing body despite not being parties to the lawsuit. 

The settlement still faces plenty of hurdles, however. Lawyers will likely spend months hammering out additional details, including enforcement mechanisms, agreements for new scholarship limits, and the amount of money each qualified athlete receives, according to multiple reports. Then, Judge Claudia Wilken, who has presided over multiple NCAA antitrust cases including O’Bannon and Alston, must approve the settlement—but only after athletes get a chance to object.

If the agreement goes through, the NCAA will settle not only the House case but also two other similar antitrust lawsuits, Hubbard v. NCAA and Carter v. NCAA. But a third case, Fontenot v. NCAA, will not be consolidated into the settlement as the NCAA had hoped, a judge ruled on Thursday. That case is much broader than House, as it argues that all of the NCAA’s compensation restrictions are illegal.

But the settlement would not bring an end to the NCAA’s legal woes. It has no bearing on the most important question for the NCAA’s future: whether athletes should be classified as employees. The NCAA remains embroiled in three cases addressing this question: two regarding USC athletes and Dartmouth athletes, respectively, are winding through the bureaucracy of the National Labor Relations Board; the federal case Johnson v. NCAA, which concerns all D-I athletes, is in a holding pattern in the 3rd Circuit.  

The NCAA does, however, plan to use the House settlement to indirectly put these lawsuits to bed (as it even indicated in its statement on Thursday). The governing body will take the settlement to Congress as a sign of good faith showing it has made as many reforms to its business model as possible. It will then ask Congress to pass a law preventing the NCAA from having to make any other further changes. The strategy is part of a sophisticated, yearslong lobbying campaign to end the athletes’ rights era.

For now, however, athletes can expect to start receiving paychecks that many advocates and lawyers believe are long overdue. “We have been marching down this long legal road seeking economic justice in college sports for more than a decade,” Kessler said. “The time to bring a fair compensation system to college athletes has finally arrived.”

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

NFL’s International Games Surge As Pregame Show Ratings Slip

NFL Network has one more Sunday morning game this season.
American Conference Commissioner Tim Pernetti watches during the first round American Conference Tournament game between Memphis and Tulane in Birmingham, Ala, on March 11, 2026.

Why Private Equity Is Still Hesitant to Invest in College Sports

There’s “plenty of money for the taking,” says Tim Pernetti.

Multiple Sports Owners Were Major Backers of Elizabeth Holmes

Patriots owner Robert Kraft invested $1 million in the failed biotech startup.
Oct 14, 2026; Birmingham, AL, USA; SEC Commissioner Greg Sankey speaks during the SEC Basketball Tipoff at Grand Bohemian Hotel Mountain Brook.
Exclusive

GOP Staffer Urged SEC to Support College Sports Bill Before Midterms

If the Democrats win the House, “you won’t see this bill… being considered.”
podcast thumbnail mobile
Front Office Sports Today

10/29/26 – Brewers Win World Series, Ernie Leaving ‘Inside the NBA,’ Saquon’s Polymarket Exit

0:00

Featured Today

Football - NFL - Houston Texans v Jacksonville Jaguars - Wembley Stadium, London, Britain - October 18, 2026 The necklace of a Jacksonville Jaguars fan outside the stadium before the match

Die-Hard Sports Fandom Has Reached the Afterlife

Will fans pay $6,000 to memorialize their team loyalty?
October 20, 2026

Why Europe Is Pumping Out NBA Superstars

The NBA and NCAA have an increasingly European flavor.
October 15, 2026

College Flag Football Is Outgrowing Its DIY Era

Women have been building the college game themselves at the club level.
Oct 5, 2026; Pittsburgh, Pennsylvania, USA; Pittsburgh Penguins general manager Kyle Dubas arrives at the arena before the Penguins host the Winnipeg Jets at PPG Paints Arena
October 12, 2026

NHL’s New Wave of GMs Is Built Different

“I am in the prediction business,” Devils GM Sunny Mehta tells FOS.
Action Images/Peter Cziborra
October 9, 2026

Is Leicester City’s $264 Million Price Tag Too Rich for Hungry Investors?

After falling from grace, how much is a former top club worth?

How Wisconsin’s $14.6M Boost Helped Fuel Badgers’ Resurgence

State debt relief helped Wisconsin free up millions for athletics spending.
October 23, 2026

Utah Is College Football’s PE Guinea Pig—and Its’ Cashing In

No. 10 Utah hosts No. 14 Houston on Saturday night.
October 24, 2026

CFB Coach Firings: NC State, Maryland, Baylor Owe More Than $30M

More costly coaching changes could follow as pressure mounts across college football.
Sponsored

How the New York Yankees Stay Game-Ready with Sage Intacct

See how Sage Intacct helps the Yankees streamline finances and plan for the future.
October 23, 2026

Bowl Games Face Uncertain Future With a 24-Team CFP

College football bowl game viewership rose 13% year over year in 2025.
Nov 22, 2025; Austin, Texas, USA; Texas Longhorns flag on the field after a touchdown is scored during the first half against the Arkansas Razorbacks at Darrell K Royal-Texas Memorial Stadium. Mandatory Credit: Scott Wachter-Imagn Images
October 23, 2026

Kirk Goldsberry Leads Texas’s AI Push and Understands the Skeptics

Goldsberry says the program will create jobs, not cut them.
Texas Tech's Brendan Sorsby looks on during the spring football game, Friday, April 17, 2026, at Jones AT&T Stadium.
October 22, 2026

Cincinnati’s $1M Sorsby Lawsuit Hangs Over Texas Tech Showdown

One of the biggest offseason storylines returns to the spotlight on Saturday.
Oct 10, 2026; Dallas, Texas, USA; Texas Longhorns quarterback Arch Manning (16) looks on before the game between the Sooners and the Longhorns at Cotton Bowl. Mandatory Credit: Jerome Miron-Imagn Images
October 22, 2026

Arch Manning’s Slump Clouds His Draft Stock, Texas’s Investment

Draft analysts now question whether Manning should declare—or transfer.