• Loading stock data...
Sunday, January 26, 2025

Microsoft Says $69B Merger Without ‘Call of Duty’ is Game Over

  • Microsoft brushed off the notion that it would remove ‘Call of Duty’ from its $69 billion deal to acquire Activision Blizzard.
  • The company struck deals with Nintendo and Nvidia to bring the title to their platforms.
A defeat screen is show in front of a Call of Duty professional player during a tournament after a competitive match.
Adam Cairns/USA TODAY NETWORK

Microsoft has remained optimistic about its deal to acquire Activision Blizzard — but it won’t go ahead without its signature title.

After a British regulator suggested that Microsoft may need to divest “Call of Duty” to go forward with its $69 billion acquisition, company president Brad Smith shot down the idea that the franchise could be removed from the deal.

It is not “feasible or realistic to think that one game or one slice of this company can be carved out and separated from the rest,” Smith told reporters. 

Regulators in the U.S., U.K., and European Union have been scrutinizing the deal over concerns that it could give Microsoft too much power in the gaming sector.

Two Call of Duty cosplayers in front of an Activision sign

Activision Blizzard Sets Records, Nintendo Flops

Activision Blizzard reported $2.33 billion in fourth-quarter revenue.
February 7, 2023

Microsoft recently reached deals with both Nvidia and Nintendo to put “Call of Duty” on their platforms.

The company has made the argument that the deal would benefit gamers and also pointed to Sony as a more dominant company in gaming, noting that it sells more consoles. 

Smith described the choice now before regulators: “Do you want to kill a deal and cement Sony’s position and its 80% share in the European Economic Area, or do you want to let the future go forward with behavioral guardrails and remedies and bring this title to 150 million more people?”

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Adam Silver on Potential NBA League in Europe: ‘Still on the Table’

Silver said the NBA is exploring an independent league in Europe.
Oct 16, 2022; Kansas City, Missouri, USA; Buffalo Bills quarterback Josh Allen (17) hugs Kansas City Chiefs quarterback Patrick Mahomes (15) after a game at GEHA Field at Arrowhead Stadium.

As Bills Seek Playoff Revenge vs. Chiefs, Viewers Will Be at Attention

Josh Allen is 0–3 against Patrick Mahomes in the playoffs.
Aug 11, 2023; Detroit, Michigan, USA; The Detroit Lions offensive coordinator Ben Johnson and head coach Dan Campbell talk to quarterback Nate Sudfeld (10) on a time out late in the second quarter against the New York Giants at Ford Field. Mandatory Credit: David Reginek-USA TODAY Sports

Depleted Lions: Campbell’s Coaching Tree Thrives Amid NFL Hiring Frenzy

The league’s ongoing coaching carousel hits the Lions particularly hard.

CFP Title Game Draws 22 Million Viewers, Down 12% From Last Year

Ohio State defeated Notre Dame in Monday’s title game.

Featured Today

PWHL arena

PWHL’s Sophomore Year Booms in Canada, Has Room to Grow in U.S.

Attendance is up 30% from last year, the league says.
January 24, 2025

Once Abandoned, Portland Is Regaining Its Place in the WNBA

The next WNBA team is springing up in a once-deserted market.
October 17, 2011; East Rutherford, NJ, USA; New York Jets fan fireman Ed during the first half against the Miami Dolphins at the New Meadowlands Stadium.
January 24, 2025

Superfandom Is a Lifestyle, Business—and Thorn in Some Teams’ Sides

Rabid fandom has perks—sometimes to the frustration of teams and leagues.
Jeremiah Smith
January 22, 2025

Ohio State’s Title Isn’t As Simple As $20 Million in NIL

Three lessons from the Buckeyes’ title beyond “pay the best players.”
exclusive

Talor Gooch Using LIV Golf Fortune to Start Building Sports Empire

The golfer has made more than $43 million individually from LIV.
November 13, 2024

Why Liberty Media Spun Off Assets, Shook Up Leadership

Longtime CEO Greg Maffei is stepping down at the end of the year.
December 4, 2024

U.S. Firm Makes $310M Bet on Soccer by Forming Superagency

The U.S.-based investment company makes a significant play in international soccer.
Sponsored

How UBS Crafts Impactful Partnerships Across Sports, Arts, and Culture

As UBS continues to expand its impressive array of sports and entertainment partnerships, the company solidifies its position as a leader in wealth management.
Oct 27, 2024; Seattle, Washington, USA; Buffalo Bills quarterback Josh Allen (17) passes against the Seattle Seahawks during the second quarter at Lumen Field.
October 30, 2024

Buffalo Bills in Talks to Sell Stake to PE Firm Arctos: Report

Arctos already has a slice of Paris Saint-Germain and the PGA Tour, among other assets.
Jul 7, 2021; Tampa, Florida, USA; Tampa Bay Lightning owner Jeff Vinik hoists the Stanley Cup after the Lightning defeated the Montreal Canadiens 1-0 in game five to win the 2021 Stanley Cup Final at Amalie Arena.
October 25, 2024

Lightning Sell at $1.8B Valuation, Nearly Double Prior NHL Record

The Lightning unveiled a multistep and multiyear sale process.
May 24, 2024; Minneapolis, Minnesota, USA; Dallas Mavericks owner Mark Cuban celebrates after defeating the Minnesota Timberwolves in game two of the western conference finals for the 2024 NBA playoffs at Target Center.
October 9, 2024

Why Mark Cuban Sold the Dallas Mavericks When He Did

Cuban sold his majority stake to the Adelson family in December 2023.
Young fans look over Michigan State sports equipment on display during the Spring Showcase on Saturday, April 20, 2024, at Spartan Stadium in East Lansing.
October 2, 2024

Private Equity Firms Buy Rival Hockey Brands CCM and Bauer

Both brands have been around for decades and changed ownership in the same week.