Thursday, July 9, 2026

Michigan’s Championship Caps Four-Team College Football Playoff Era

  • It’s unclear whether a 12-team model will fix the controversy over who’s in and who’s out.
  • The CFP’s deal with ESPN rakes in between $400 million and $500 million per year.
Kirby Lee-USA TODAY Sports

On Monday night in Houston, Michigan’s 34-13 triumph over Washington brought the four-team College Football Playoff era to a close.

When the four-team structure began, the CFP didn’t have a staff or an office, let alone a selection committee, according to executive director Bill Hancock, who has presided over the Playoff since its inception in 2014. “We didn’t own a copy machine,” he tells Front Office Sports with a laugh.

The four-team model was an expansion of the postseason that gave classic bowl games new meaning. Hancock knew it would be successful—but perhaps not this successful. “It’s been everything we hoped it would be,” he says.

  • The CFP’s media contract with ESPN rakes in between $400 million and $500 million per year.
  • As a result, schools receive a total of up to $500 million a year.
  • The games draw monstrous ratings—even last year’s blowout Georgia win ranked as the 78th most-watched program in all of television.

The four-team system wasn’t without controversy. In many instances, fans decried the lack of parity in allowing just four programs out of more than 100 into any postseason that mattered. That criticism reached a crescendo this year when the CFP’s Selection Committee, made up of independent members, chose to give Alabama the fourth slot instead of undefeated ACC champions Florida State. 

The backlash was swift and harsh. Fans sent profanity-laced, threatening emails to committee members, Hancock told reporters on Monday. Both local and national Florida lawmakers attacked the result. FSU, for its part, mentioned the decision as a key reason the school intended to sue to get out of the ACC.

It’s unclear whether a 12-team model will fix the controversy over who’s in and who’s out. It will surely allow for more parity, provide campuses with the opportunity to host games for the first time, and perhaps even give multiple networks a chance to broadcast college football’s crown jewel.

Just one year away, the CFP still has several major details to iron out, but Hancock isn’t concerned. The advent of the BCS championship and the creation of the four-team playoff were “bigger steps,” he says. “Getting people to come together that hadn’t come together before … that was the biggest leap of all.”

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jan 8, 2024; Houston, TX, USA; Adam Schefter talks on a set before the 2024 College Football Playoff national championship game between the Michigan Wolverines and the Washington Huskies at NRG Stadium. Mandatory Credit: Kirby Lee-USA TODAY Sports
Exclusive

Adam Schefter Nearing Long-Term ESPN Extension

The agreement would keep Schefter under contract into the 2030s.

Is Big 12’s $20M Monster Jersey Patch Deal Too Cheap?

The deal, heralded as the first of its kind, drew criticism.
Aug 30, 2025; Colorado Springs, Colorado, USA; Bucknell Bison tight end Charlie Kreinbucher (82) runs the ball against Air Force Falcons defensive back Roger Jones Jr. (5) in the first quarter at Falcon Stadium.

Criminal Case Against Former Bucknell Coach Could Set Precedent

A Bucknell football player died in 2024 after collapsing at practice.
The Cheboygan Junior Chiefs held youth soccer games at Gordon Turner Park on Monday, June 22.

USMNT World Cup Flameout Fuels Youth Sports Debate

Critics say the system prices out talent and drives kids away.
podcast thumbnail mobile
Front Office Sports Today

Record Betting on USMNT Loss, U.S. Soccer Splits Payout, Potential LIV Golf Layoffs, Bieber headlines World Cup halftime

0:00

Featured Today

Pillow Fight Championship

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.
ATLANTA, GA - September 05: Georgia Lottery fireworks after the game against the Seattle Mariners at Truist Park on Friday, September 5, 2025 in Atlanta, Georgia.
July 2, 2026

Inside the Spectacle and Science of MLB Fireworks

Postgame fireworks are lighting up baseball for America250.
Kansas City Chiefs
July 1, 2026

NFL Teams Push to Turn Futbol Fans Into Football Devotees

NFL teams are courting international soccer fans during their World Cup visits.
June 26, 2026

What We Saw Traveling the U.S. for the World Cup Group Stage

The knockout stage begins Sunday.
June 26, 2026

In an Era of $1,000 Tickets, $10 Watch Parties Bring Fans Together

Stadium watch parties now rival home-game experiences.
Nov 25, 2016; Pullman, WA, USA; General view of the Pac-12 logo on the field before the game between the Washington Huskies and the Washington State Cougars at Martin Stadium. Mandatory Credit: James Snook-USA TODAY Sports

New Pac-12 Only FBS Conference Not Hosting Media Days

The Pac-12 is expanding from two to eight teams this season.
July 2, 2026

Pair of Merging D-II Schools Sue Conference That Kicked One Out

Ursuline College’s athletic recruiting and scheduling are being drastically impacted. 
July 5, 2026

FBI Arrests Ex-College Hoops Player in Multimillion-Dollar Fraud Case

Kerr Kriisa played for Kentucky, West Virginia, Cincinnati, and Arizona between 2020 and 2026.
Sponsored

Josh Childress: Why Now Is the Time for NBA Expansion

Josh Childress on why he invested in the Portland Thorns, the case for NBA expansion, and donating to Stanford NIL.
June 28, 2026

College Sports Roster Spending Soars Beyond $20.5M Rev-Share Cap

The $20.5 million rev-share cap was a new floor for roster costs.
June 26, 2026

West Virginia AD: McAfee’s Value to School ‘Maybe Eight Figures’

The sports media star played at West Virginia nearly two decades ago.
Nov 22, 2025; University Park, Pennsylvania, USA; Penn State Nittany Lions running back Kaytron Allen (13) runs the ball into the end zone for a touchdown during the fourth quarter against the Nebraska Cornhuskers at Beaver Stadium.
June 25, 2026

Court Hands NCAA, Conferences Win in Fight Over NIL Enforcement

Schools are still going above the revenue-sharing cap.
June 25, 2026

The Clippers Have Innovated the NCAA Draft-and-Stash

No. 57 pick Narcisse Ngoy will still play for Auburn this season.