Sunday, June 28, 2026

Liverpool’s $598M Gamble Looks Pretty Average on the Pitch—So Far

The Fenway Sports Group–controlled Liverpool was expected to cruise to another Premier League title, but nearly two months into the season, that’s hardly the case.

Jul 19, 2019; South Bend, IN, USA; Liverpool defender Virgil van Dijk (4) passes the ball in the second half of a preseason preparation soccer match against the Borussia Dortmund at Notre Dame.
Trevor Ruszkowski-Imagn Images

The best Premier League team that seemingly money can buy is finding unexpectedly high levels of competition around them in the top flight of men’s pro soccer in England. 

After spending a Premier League–record $598 million in transfer fees this summer, Liverpool is not only not in first place in the standings, but is also facing stiff challenges from several other challengers as the league enters an October international break.

The Reds, the defending league champion that broke Manchester City’s four-year hold on the title, have 15 standings points and are in second place after five wins and two losses in their seven matches thus far. Arsenal is one point ahead, but four other clubs are within one victory of equaling Liverpool. 

Not unlike the heavy drama that surrounds each week of NFL play, questions are quickly rising about whether Liverpool’s offseason spending was misplaced after losses to Chelsea and Crystal Palace in the last two weeks.

Liverpool had been expected to run away with a repeat championship after that transfer spending represented more than 14% of the total Premier League outlay this summer of $4.16 billion. 

Combined with an additional loss on Sept. 30 to Galatasaray in the Champions League, the Fenway Sports Group–controlled Liverpool has now dropped three consecutive matches. That slide is a first in the celebrated career of Liverpool manager Arne Slot, who, along with the 2025 Premier League title, has won a series of league and cup championships in his native Netherlands. 

“Last year, everything was positive and everyone was happy,” said Liverpool captain Virgil van Dijk. “Now, we have a blip, if you want to call it that, and we need everyone more than ever to support us and be there for us.”

Surprising Results Around the World

Greater competitive parity, however, has been emerging across many sports on both sides of the Atlantic Ocean. Major League Baseball’s best team in the regular season this year came from its smallest media market and No. 21 payroll. College football has seen its top two preseason teams fall out entirely of the Associated Press Top 25 poll

Back in Europe, where men’s pro soccer has long been dominated by a handful of economically powerful clubs, Crystal Palace now is garnering notice with its sixth-place standing in the Premier League and its recent win over Liverpool. 

The long-suffering club, whose home stadium, Selhurst Park, was used as Nelson Road in the Ted Lasso television series, continues to shock the sport after previously topping Manchester City in May for the 2025 FA Cup title. That win, the club’s first major domestic trophy, comes after Crystal Palace has not finished higher than 10th in the Premier League. 

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jun 24, 2026; New York City, New York, USA; Norway national soccer team fans show support accompanied by Mr. and Mrs. Met during the MLB game between the New York Mets and the Chicago Cubs at Citi Field.

World Cup Fans Are Taking Over MLB Stadiums

About 8,000 Scottish fans attended the Marlins game Monday night.
Jun 25, 2026; Inglewood, California, USA; USMNT midfielder Weston McKennie (8) in the first half against Turkey during a Group D match in the 2026 FIFA World Cup at Los Angeles Stadium. Mandatory Credit: Kirby Lee-Imagn Images

Fox Predicts a USMNT World Cup Final Would Rival NFL Ratings

Fox’s Mike Mulvihill predicted a potential audience of 50 million.
June 25, 2026; East Rutherford, New Jersey, U.S.; Germany's Manuel Neuer in action.

Kalshi, Germans, Jameis Winston: Inside a World Cup Watch Party

Fans and brands are finding new ways into this year’s tournament.
podcast thumbnail mobile
Front Office Sports Today

A Conversation with Tracy McGrady on Buying ABCD Camp, Investing in the Bills & More.

0:00

Featured Today

June 25, 2026

Italian Americans Have Severe World Cup FOMO

Bars and restaurants in Boston, Philly, and beyond are missing the Azzurri.
Indiana Fever guard Lexie Hull (10) celebrates a three-point basket Monday, June 22, 2026, during the game at Gainbridge Fieldhouse in Indianapolis. The Indiana Fever defeated the Phoenix Mercury, 86-77
June 24, 2026

Female Athletes Are Trying to Build the ‘Athleisure of Beauty’

“Performance cosmetics” have emerged alongside the women’s sports boom.
June 18, 2026

Why U.S. Open Host Sites Are on a 25-Year Plan

The U.S. Open has already picked out 22 future sites through 2051.
Wisconsin Badgers forward Laila Edwards, left, and defender Caroline Harvey celebrate after Edwards scored against the Minnesota Gophers in the first period in a game Saturday, February 8, 2025, at LaBahn Arena in Madison, Wisconsin.
June 15, 2026

Two Rookies Are Rewriting Women’s Hockey Stardom

Their platforms are a mutual boon for the PWHL and its players.
Apr 9, 2026; New York, New York, USA; New York Knicks center Mitchell Robinson (23) secures a rebound during the fourth quarter against the Boston Celtics at Madison Square Garden. Mandatory Credit: Lucas Boland-Imagn Images

Knicks Face Second Apron Squeeze After Title

Mitchell Robinson has likely played his final game for the Knicks.
Jun 14, 2026; Washington, D.C., USA; Justin Gaethje (blue gloves) celebrates after winning the UFC Freedom 250 fight against Ilia Topuria (not pictured) at the White House South Lawn. Mandatory Credit: Amber Searls-Imagn Images
June 26, 2026

UFC Touts 34M Global Audience for White House Event

The event’s overall audience doubles with the inclusion of international figures.
Feb 24, 2026; Tempe, Arizona, USA; Los Angeles Angels A general view of the MLB logo and first base during the first inning of a spring training game between the San Francisco Giants and Los Angeles Angels at Tempe Diablo Stadium. Mandatory Credit: Allan Henry-Imagn Images
June 26, 2026

MLBPA: Owners’ Aggressive Labor Proposals Unite Players

The union has decried the perceived attack on “player choice.”
Sponsored

How Daktronics Is Reshaping the Modern MLB Ballpark Experience

The technology powering baseball’s next chapter.
June 25, 2026

MLB Owners Escalate Labor Fight With New Contract Proposal

MLB team owners make another radical labor proposal.
FILE PHOTO: A view shows the logo of PGA Tour during the Canadian Open Championship at Oakdale Golf and Country Club in Toronto, Ontario, Canada June 7, 2023. REUTERS/Nick Lachance/File Photo
June 25, 2026

PGA Tour Faces New Sponsorship Test With 2028 Overhaul

Championship Series events will have $20 million purses.
Phoenix Mercury forward Alyssa Thomas (25) scrambles to get up over Indiana Fever guard Caitlin Clark (22) on Wednesday, June 24, 2026, during a game at Gainbridge Fieldhouse in Indianapolis. The Phoenix Mercury defeated the Indiana Fever, 111-109.
June 25, 2026

Caitlin Clark’s Status Unclear After Apparent Throat Punch, Back Injury

The WNBA gave Alyssa Thomas a one-game suspension on Thursday.
Apr 12, 2026; New York, New York, USA; Charlotte Hornets guard LaMelo Ball (1) dribbles up court against the New York Knicks during the first half at Madison Square Garden. Mandatory Credit: Vincent Carchietta-Imagn Images
June 25, 2026

LaMelo Ball Trade Marks New Era for Wolves and NBA

The deal comes hours after the conclusion of the NBA draft.