• Loading stock data...
Tuesday, December 30, 2025

Liberty Media Shifts Gears on Las Vegas GP Ticket Prices

  • Renee Wilm, CEO of the race, said the tickets are intended to appeal a younger audience.
  • The race takes place in November of next year.
Formula-1
F1

Formula 1 is headed to Las Vegas next year, and worries about the cost of tickets have been put to rest — for the most part.

Renee Wilm, CEO of the race, said there will be an area with a watch-party feel that offers more “affordable” prices and is aimed at a younger audience.

Wilm, who is also Liberty Media’s chief legal officer and chief administrative officer, said the tickets will likely go on sale in early 2023, but did not give exact ticket prices. Liberty Media acquired Formula 1 for $4.4 billion in a deal that closed in 2017.

A daily podcast covering the influence of sports on business and culture.

William Hornbuckle, CEO and president of MGM Resorts International, said his company wants to buy $20 million to $25 million worth of tickets to the race to resell them with a hotel room bundle.

  • Hornbuckle said on an earnings call last month that MGM would purchase the tickets, then “charge as we want and package as we want.”
  • He added that some packages retail for $100,000.

Formula 1 expects ticket demand to “far exceed the 100,000-plus official spectator capacity” for the event.

Racetrack Tickets

Las Vegas isn’t the only race that has F1 fans worried about prices.

Last Thursday, Silverstone temporarily suspended ticket sales for the 2023 British Grand Prix following criticism of ticketing provider Secutix’s “dynamic pricing” system, which increases ticket costs in real time depending on demand. The system also shut down and kicked fans out of ticketing queues.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Nov 21, 2025; Las Vegas, NV, USA; McLaren driver Lando Norris (4) Red Bull Racing driver Max Verstappen (1) and Mercedes driver George Russell (63) pose for a photo with race engineer Gianpiero Lambiase following the Las Vegas Grand Prix at Las Vegas Strip Circuit.

F1 Breaks Ratings Record, Widespread Changes Coming in 2026

ESPN held F1’s U.S. broadcasting rights for eight years.
Verstappen

F1 Las Vegas Grand Prix Breaks Viewership Record In Year 3

The previous two races started at 1 a.m. ET. 
Nov 23, 2025; Paradise, Nevada, USA;Las Vegas Raiders quarterback Geno Smith (7) is sacked by Cleveland Browns defensive tackle Mike Hall Jr. (51) and defensive end Isaiah McGuire (57) in the second half at Allegiant Stadium.

Raiders Cut Losses by Firing Chip Kelly, Highest-Paid NFL OC

The Raiders had lured Kelly away from Ohio State with a $6 million salary.

Wings Win No. 1 Pick Again—and Chance to Reunite Bueckers, Fudd

The 2026 WNBA season is in jeopardy due to CBA negotiations.

Featured Today

Heated Rivalry (L to R) - Connor Storrie as Ilya Rozanov and Hudson Williams as Shane Hollander in Episode 104 of Heated Rivalry. Cr. Sabrina Lantos © 2025

Hockey Needed Some Virality. Then Came ‘Heated Rivalry’

No one was prepared for the Canadian show’s smash success.
Rob Manfred
exclusive
December 23, 2025

MLB Teams Fear League Will Pick Winners and Losers in Tech

One company under consideration was founded by a top MLB exec’s uncle.
December 23, 2025

What It Takes to Pull Off Florida’s First Outdoor NHL Game

The Rangers will face the Panthers in Miami’s first NHL Winter Classic.
December 14, 2025

How Pickleball Became One Massive Private-Equity Rollup

Pickleball roads lead back to billionaire Tom Dundon.
Jul 30, 2022; Irvine, CA, USA; A general view of the official NFL balls on the field during Los Angeles Rams training camp at University of California Irvine.

Saudi Arabia Wants to Bring American Football to the Middle East

The Middle Eastern nation wants to host major football events.
Noah Lyles (USA) wins the men’s 100m final during the Paris 2024 Olympic Summer Games at Stade de France in Saint-Denis, France, Monday, Sunday, Aug. 4, 2024.
September 22, 2025

Summer Olympics Face a Climate-Induced Heat Check

The World Athletics president says the status quo is not sustainable.
Oct 6, 2024; London, United Kingdom; British and United States flags on the field at Tottenham Hotspur Stadium.
September 29, 2025

From Dublin to London: Vikings on NFL’s First Multi-Country Road Trip

The Jaguars have previously played consecutive games in the U.K.
Sponsored

The Hidden Tech Behind Every Touchdown

Nearly two-thirds of NFL stadiums already rely on Cisco networks, and the Super Bowl will showcase the full scale of the partnership.
Jun 13, 2018; Moscow, Russia; A general view of a beer stand inside of Luschniki Stadium one day prior to the start of the FIFA World Cup 2018.
February 12, 2025

Saudi Arabia Says No Alcohol at 2034 World Cup

Saudi Arabia won’t allow alcohol anywhere during the 2034 World Cup.
January 13, 2025

Gavin Newsom Reveals Status of 2028 Olympics As Los Angeles Wildfires Roar

Gavin Newsom says there’s a “Marshall Plan” to rebuild Los Angeles.
Paralympics Tiktok
August 25, 2024

The Wildly Successful Paralympics TikTok Account Isn’t What You Think

A cheeky TikTok account is opening the world of Paralympic sports.
August 11, 2024

Passing of the Torch: Los Angeles Set for Olympic Firsts in 2028

The city last hosted the Summer Olympics in 1984.