Sunday, September 13, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

Jordan Walks Away From Hornets With Billions, But No Titles

  • NBA team is valued at $3 billion as Michael Jordan sells majority stake.
  • Jordan bought franchise for $180 million in 2010.
Jeremy Brevard-USA TODAY Sports

Michael Jordan will end his ownership of the Charlotte Hornets with a major return on his initial investment — despite just three playoff appearances during his 13-year tenure.

The Hornets’ $3 billion valuation, according to ESPN, is more than 10 times the $180 million Jordan paid for the franchise in 2010. That figure is much higher than Forbes’ most recent valuation of the team ($1.7 billion) but lower than the NBA record $4 billion the Phoenix Suns sold for last year.

In 2020, Jordan sold a minority stake to Gabe Plotkin, who is becoming one of the team’s new governors alongside Rick Schnall, who is selling his minority stake in the Atlanta Hawks.

Jordan’s $2 billion-plus haul from selling the Hornets only adds to his fortunes, which are still growing annually. He takes a 5% cut of Jordan Brand sales — reported to be a $256 million payment in 2022 — and owns his $20 million private golf club that is home to pros like Brooks Koepka.

The Buzz in Charlotte

Despite his star power, Jordan was never able to lure top free agents to Charlotte, which recorded a .407 winning percentage during 13 full seasons under Jordan.

The new Hornets owners will be tasked with returning the team to the playoffs under the leadership of star guard LaMelo Ball and the player selected No. 2 overall in next week’s NBA Draft.

Jordan reportedly would have reconsidered selling had the Hornets won the NBA Draft lottery and the right to pick French sensation Victor Wembanyama.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Mar 21, 2026; Dallas, Texas, USA; LA Clippers forward Kawhi Leonard (2) looks on during the game between the Mavericks and the Clippers at American Airlines Center. Mandatory Credit: Jerome Miron-Imagn Images

Kawhi Leonard Saga Enters Uncharted Territory With Federal Probe

News of the probe comes a week after the NBA announced its punishment.
LeBron James acknowledges the crowd's reaction as he takes the stage for the I PROMISE Family Reunion event to welcome him home on Friday at InfoCision Stadium in Akron. The event was hosted by the LeBron James Family Foundation.

LeBron James Jumps to Polymarket From DraftKings

His endorsement deal with DraftKings expired earlier this summer.

Clippers Sanctions Pair With Already Bleak Media Outlook

The team will likely be much harder to watch this season.
podcast thumbnail mobile
Front Office Sports Today

A Conversation with NFL RedZone Host Scott Hanson on Season 18, Ads and the ESPN Merger

0:00

Featured Today

Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
September 4, 2026

Wild Transfer Window Shows How Premier League Towers Over Soccer

Spending in England vastly outstripped the rest of Europe.
September 3, 2026

Teams Are Spending Millions to Build Luxury Locker Rooms

It’s a recruiting pitch, a retention tool, and a seven-figure line item.
September 1, 2026

High School Football Sidelines Are Clogged With Content Creators

Administrators call these amateur newcomers the “pajama paparazzi.”

49ers Win Battle of Australia Travel Plans

The Niners blew out the Rams on Thursday.
September 8, 2026

Mayfield, Bucs Break Impasse With Three-Year Extension

The deal runs through the 2029 season.
Sep 9, 2026; Los Angeles, California, USA; Los Angeles Dodgers two-way player Shohei Ohtani (17) looks on during the first inning against the Cincinnati Reds at Dodger Stadium.
September 10, 2026

Ohtani Heads to Injured List as Dodgers Aim for Third Title

The two-way phenom is making a rare trip to the injured list.
Sponsored

Drew Weatherford’s Bet on the Youth Sports Economy

Drew Weatherford discusses investing across the youth, college and professional levels.
Aug 30, 2026; Woodland Hills, CA, USA; Los Angeles Rams coach Sean McVay at practice at the Rams Practice Facility
September 5, 2026

Why Are the Niners and Rams Getting to Australia a Week Apart?

The 49ers are already there, while the Rams have yet to leave.
Washington Redskins football shirts and a team flag on sale at a sporting goods store in Bailey's Crossroads, Virginia, U.S., June 24, 2020. REUTERS/Kevin Lamarque
September 4, 2026

Native Leaders to Commanders: Drop Old Name for Good

The franchise says there are no plans to revert to its old name.
Aug 25, 2017; Seattle, WA, USA; General overall view of Seattle Seahawks logo at CenturyLink Field during a NFL football game against the Kansas City Chiefs. Mandatory Credit: Kirby Lee-USA TODAY Sports
Exclusive
September 4, 2026

Mark Stevens Is Seahawks’ Top Minority Investor

Other investors joined the Seahawks’ new ownership from the Mittal-Grousbeck group.
September 2, 2026

Read the NBA’s Report on Clippers, Kawhi Leonard, and Aspiration

The league found the Clippers illegally went around the salary cap.