• Loading stock data...
Friday, January 30, 2026

Jaylen Brown–USA Basketball Feud Escalates Over Snub, Nike Allegations

  • Grant Hill denounced the “conspiracy theory’ surrounding USA Basketball’s selection.
  • Brown responded on X and retweeted a story about the 1992 Dream Team.
Peter Casey-USA TODAY Sports

There’s a new chapter in the feud between Celtics star Jaylen Brown (above, right) and USA Basketball.

Brown has been public about his displeasure over being snubbed from the U.S. men’s Olympic basketball team. The 2024 NBA Finals MVP was not selected to the original roster announced in April, then essentially missed the team again earlier this month when it chose his Celtics teammate Derrick White to replace Kawhi Leonard.

Grant Hill, managing director of the U.S. men’s basketball team, explained on The Dan Patrick Show how they decided to select White over Brown and other candidates.

Hill’s reasoning was that the team discovered in its practices leading up to the Olympics that they wanted to play a bench lineup that featured Bam Adebayo and Anthony Davis, two players they had originally envisioned as centers. That decision created a “logjam” at the four position.

“LeBron James, Kevin Durant, Jayson Tatum (above, left), now Bam Adebayo—all these guys can play the four and we envision them playing the four,” Hill said. “And so O.K., let’s not bring another guy who might play that three-four position in. Let’s bring in someone now who can really give us great defense at the point of attack.”

A Conspiracy Theory?

Brown’s public criticism of USA Basketball started after White’s selection. He posted several cryptic tweets, but took one direct shot at Nike, implying that the brand that sponsors the U.S. team influenced the selection.

Brown posted on July 10 asking Nike, “this what we doing ?”

Less than a week later at NBA Summer League, Brown, who has not signed a sneaker deal since his contract with Adidas expired in 2021, was asked whether he thinks Nike played a part in the decision to leave him off the roster.

“I do for sure,” Brown said. “There will be more stuff to come with that. As of now, I’m not gonna comment on it.”

Hill denounced Brown’s comments, stressing that the decision was based on finding the right “balance” for the team’s roster.

“I think this idea that there’s a conspiracy theory—I always love a good conspiracy theory—but it was really, truly a basketball decision.”

To Hill’s point, Tatum, Brown’s teammate on the Celtics and Jordan Brand athlete, was a DNP-CD in Team USA’s dominant 26-point win over Serbia on Sunday, while its Celtics counterparts Jrue Holiday and White both received significant minutes as role players. 

But Brown clapped back at Hill, particularly at his use of the term “conspiracy theory,” noting it was disappointing and that he has been “a VP since I was 21 years old,” referring to his position as a vice president for the National Basketball Players Association. He was selected by his peers in 2019—though he was 22 at the time.

Brown followed his response to Hill by retweeting a post regarding sneaker politics and the Olympics, citing the famous 1992 Dream Team that was sponsored by Reebok. Michael Jordan, a Nike athlete, famously covered up the Reebok logo during the team’s medal ceremony.

While Brown called foul at Hill’s comments, this isn’t the first time he’s been embroiled in issues related to conspiracy theories. In 2022, Brown retweeted, then deleted a post that indicated that the COVID-19 pandemic vaccine was not meant to protect the public.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

NBC Sports Parent Earnings Slip As Subscriber Numbers Slide

The NBC Sports parent company again touts its live-rights portfolio.
Jan 24, 2026; Tuscaloosa, Alabama, USA; Tennessee Volunteers forward Nate Ament (10) dribbles past Alabama Crimson Tide center Charles Bediako (14) during the first half at Coleman Coliseum.

Bediako Judge Recuses Himself After Alabama Booster Ties Were Exposed

Bediako played in his second game for Alabama on Tuesday.

Featured Today

Tim Jenkins

How One NFL Pass Turned Into a Career on YouTube

Tim Jenkins missed the NFL. He took his football IQ to YouTube.
January 17, 2026

Sports Goes All In on Non-Alcoholic Drinks Boom

Athletes, teams, and leagues are pouring money into the NA beverage category.
Tulsa Portal House
January 16, 2026

Inside the Tulsa Portal House: ‘This Will Translate to Wins’

The Golden Hurricane set up an over-the-top battle station for football recruiting.
Black Rabbit
January 10, 2026

The Netflix Star Who Makes Sure NBA Players Have Clean Towels

How a Nets staffer landed a breakout role on “Black Rabbit.”
January 29, 2026

Serena Williams Doesn’t Shut Down Potential Pro Tennis Return

Williams would not outright deny a return to professional tennis. 
exclusive
January 29, 2026

Juszczyk Wants 49ers to Investigate Substation: ‘I’m Very Curious’

“I’m very much a science-driven person.”
Sponsored

From Kobe Bryant to Tom Brady: Mike Repole’s Billion-Dollar Playbook

Mike Repole shares an inside look into building brands & working with star athletes.
Aug 16, 2025; Indianapolis, IN, United States; Patrick Reed of 4 Aces GC tees off on the 4th hole during the second round of LIV Golf Indianapolis.
January 28, 2026

Patrick Reed Leaving LIV Golf, Will Regain PGA Tour Membership in 2027

Reed’s move comes as Brooks Koepka returns to the PGA Tour on Thursday.
Aug 23, 2025; Detroit, Michigan, USA; Brooks Koepka of Smash GC lines up a putt on the 17th green during the semifinals of the LIV Golf Michigan Team Championship at The Cardinal at Saint John's Resort.
January 27, 2026

Brooks Koepka Admits Nerves, No Regrets Ahead of PGA Tour Return

Brooks Koepka is playing in this week’s Farmers Insurance Open.
Indiana's Fernando Mendoza (15) gets loose before the College Football Playoff National Championship college football game at Hard Rock Stadium in Miami Gardens on Monday, Jan. 19, 2026.
January 27, 2026

Fernando Mendoza Officially Working With LinkedIn

The QB swapped his profile photo to the platform’s “Open to Work” graphic.
Mar 10, 2022; Philadelphia, Pennsylvania, USA; Former Philadelphia 76ers player Allen Iverson acknowledges the crowd during the game against the Brooklyn Nets during the second quarter at Wells Fargo Center
January 27, 2026

‘Cash Grab’: Andrew Bogut Calls Out Allen Iverson’s Australia Visit

Former Australian pro basketball players called out Iverson as “difficult.”