Monday, August 10, 2026

Jaylen Brown–USA Basketball Feud Escalates Over Snub, Nike Allegations

  • Grant Hill denounced the “conspiracy theory’ surrounding USA Basketball’s selection.
  • Brown responded on X and retweeted a story about the 1992 Dream Team.
Peter Casey-USA TODAY Sports

There’s a new chapter in the feud between Celtics star Jaylen Brown (above, right) and USA Basketball.

Brown has been public about his displeasure over being snubbed from the U.S. men’s Olympic basketball team. The 2024 NBA Finals MVP was not selected to the original roster announced in April, then essentially missed the team again earlier this month when it chose his Celtics teammate Derrick White to replace Kawhi Leonard.

Grant Hill, managing director of the U.S. men’s basketball team, explained on The Dan Patrick Show how they decided to select White over Brown and other candidates.

Hill’s reasoning was that the team discovered in its practices leading up to the Olympics that they wanted to play a bench lineup that featured Bam Adebayo and Anthony Davis, two players they had originally envisioned as centers. That decision created a “logjam” at the four position.

“LeBron James, Kevin Durant, Jayson Tatum (above, left), now Bam Adebayo—all these guys can play the four and we envision them playing the four,” Hill said. “And so O.K., let’s not bring another guy who might play that three-four position in. Let’s bring in someone now who can really give us great defense at the point of attack.”

A Conspiracy Theory?

Brown’s public criticism of USA Basketball started after White’s selection. He posted several cryptic tweets, but took one direct shot at Nike, implying that the brand that sponsors the U.S. team influenced the selection.

Brown posted on July 10 asking Nike, “this what we doing ?”

Less than a week later at NBA Summer League, Brown, who has not signed a sneaker deal since his contract with Adidas expired in 2021, was asked whether he thinks Nike played a part in the decision to leave him off the roster.

“I do for sure,” Brown said. “There will be more stuff to come with that. As of now, I’m not gonna comment on it.”

Hill denounced Brown’s comments, stressing that the decision was based on finding the right “balance” for the team’s roster.

“I think this idea that there’s a conspiracy theory—I always love a good conspiracy theory—but it was really, truly a basketball decision.”

To Hill’s point, Tatum, Brown’s teammate on the Celtics and Jordan Brand athlete, was a DNP-CD in Team USA’s dominant 26-point win over Serbia on Sunday, while its Celtics counterparts Jrue Holiday and White both received significant minutes as role players. 

But Brown clapped back at Hill, particularly at his use of the term “conspiracy theory,” noting it was disappointing and that he has been “a VP since I was 21 years old,” referring to his position as a vice president for the National Basketball Players Association. He was selected by his peers in 2019—though he was 22 at the time.

Brown followed his response to Hill by retweeting a post regarding sneaker politics and the Olympics, citing the famous 1992 Dream Team that was sponsored by Reebok. Michael Jordan, a Nike athlete, famously covered up the Reebok logo during the team’s medal ceremony.

While Brown called foul at Hill’s comments, this isn’t the first time he’s been embroiled in issues related to conspiracy theories. In 2022, Brown retweeted, then deleted a post that indicated that the COVID-19 pandemic vaccine was not meant to protect the public.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Mavs Owner Dumont Hits Back at Cuban in Arena Fight

Cuban is required to arbitrate the dispute privately, Dumont claims.
Apr 24, 2026; Portland, Oregon, USA; Portland Trail Blazers guard Scoot Henderson (00) shoots the ball over San Antonio Spurs guard Dylan Harper (2) during the second half during game three of the first round of the 2026 NBA Playoffs at Moda Center.

County Votes to Approve $100M for Blazers Arena Upgrades

County leaders vote to support renovations, but a funding source is unclear.

Clippers, Leonard Had Sponsorship Deal With Daktronics: Report

Daktronics installed the Intuit Dome’s halo board.
Aug 6, 2026; Camden, NJ, USA; From left to right Philadelphia 76ers general manager Mike Gansey and guard Jaylen Brown and managing partner Josh Harris pose for a photo during his introductory press conference at the Francis J. Myers Recreation Center. Mandatory Credit: Bill Streicher-Imagn Images

Mike Gansey: Sixers Players Led LeBron Recruitment

Gansey’s own relationship with James dates back to high school.
podcast thumbnail mobile
Front Office Sports Today

8/10/26 – WNBA’s Weekend of Controversy, Senate Punts on College Sports Bill, Kyle Shanahan’s Autopilot Confession

0:00

Featured Today

Joey Spallina of the Maryland Whipsnakes

How Eye Black Became ‘War Paint’ on the Field

“You’re going into battle, doing something you only do on game days.”
August 6, 2026

Tom Brady Explains His Aggressive Push Into Trading Cards

Brady talked to FOS about his eponymous card company.
FILE PHOTO: Cricket - Indian Premier League - IPL - Mumbai Indians v Chennai Super Kings - Wankhede Stadium, Mumbai, India - April 23, 2026 Mumbai Indians' Suryakumar Yadav in action
August 5, 2026

India Is Stealing Cricket’s Throne From England and Australia

India’s insatiable appetite for cricket has shifted the traditional locus of power.
WPBL
July 30, 2026

Who’s Playing Women’s Professional Baseball?

Sixty players from 11 countries are descending on Illinois for six weeks.
Tom's Watch Bar
July 17, 2026

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.

How the Chicago Sky Found the League’s Biggest Revelation

Sydney Taylor went undrafted in 2024 and played two years in Europe.
Eastlake’s Julian Williams (3) runs the ball during a District 1-6A high school football game against Pebble Hills on Friday, Oct. 31, 2025, at SAC 1 in El Paso, Texas.
August 6, 2026

Texas Heat Rules Reshape High School Football Practices

Smaller programs may lack the facilities and trainers to adapt.
August 7, 2026

Money Suddenly Floods NFL’s Running Back Market

The long-overlooked position gets a big jolt of new energy. 
Sponsored

Saints Great Turns to Ownership

Marques Colston discusses his Champions Fund launch and finding success after football.
Dec 28, 2017; Portland, OR, USA; Portland Trail Blazers guard CJ McCollum (3) dribbles the ball past Philadelphia 76ers forward JJ Redick (17) and guard Ben Simmons (25) during the fourth quarter at the Moda Center. The Blazers won 114-110. Mandatory Credit:
August 4, 2026

Why Pro Athletes Are Saying Their Big Contracts Weren’t So Big

“I think people should listen, because they’re telling the truth,” Chris Bosh told FOS.
Jul 12, 2026; London, United Kingdom; Jannik Sinner (ITA) serves against Alexander Zverev (GER) (not pictured) in the gentlemen's singles final of The Championships Wimbledon 2026 at All England Lawn Tennis and Croquet Club.
August 3, 2026

Star Withdrawals Test the Value of Tennis’s Masters Events

The Canadian Open is missing tennis’s biggest stars once again.
Aug 31, 2023; Flushing, NY, USA; John Isner of the United States is interviewed on court after his second round match against Michael Mmoh of the United States on day four of the 2023 U.S. Open tennis tournament at the USTA Billie Jean King National Tennis Center.
July 31, 2026

Former Tennis Pro on Influencers at Big Events: ‘Done a Lot for the Sport’

John Isner says there’s upside to content creators’ presence at Grand Slams.
July 30, 2026

LeBron Could Make Sixers’ Expiring Jersey Patch a Premium Asset

Philly’s deal with Crypto.com expires in 2027.