• Loading stock data...
Saturday, December 21, 2024

IPO Could Reportedly Value Wilson Parent at $10 Billion

  • Amer Sports, the parent company of Wilson Sporting Goods and Louisville Slugger, has filed for an IPO according to Bloomberg.
  • Chinese retail giant Anta bought Amer Sports in 2019 for about $5.2 billion.
Amer Sports, the parent company of Wilson Sporting Goods and Louisville Slugger, has filed for an IPO according to Bloomberg.
Kirby Lee-USA TODAY Sports

Amer Sports, the parent company of Wilson Sporting Goods and Louisville Slugger among other sports equipment brands, has reportedly filed for a U.S. initial public offering.

The targeted IPO could value Amer Sports as high as $10 billion, according to Bloomberg. The company plans to go public by early 2024 and is working with Bank of America Corp., Goldman Sachs, JPMorgan Chase & Co., and Morgan Stanley to facilitate its IPO transaction.

Wilson has deals to supply the official game balls for the NFL, NBA, NCAA basketball, and U.S. Open tennis.

Chinese sporting goods conglomerate Anta led a group in 2019 that purchased Finland-headquartered Amer Sports for about $5.2 billion. The ownership group also included Chinese entertainment giant Tencent Holdings and billionaire Chip Wilson, the founder of yoga-apparel retailer Lululemon Athletica.

Bloomberg previously reported in December 2022 that Anta was mulling an IPO for Amer Sports, whose other brands include ski and winter sports equipment companies Salomon, Atomic, and Armada, as well as Canadian outdoor apparel firm Arc’teryx.

Annual revenue for Amer Sports increased 22% in 2022 to $3.3 billion. Parent company Anta, which sold Amer’s fitness equipment company Precor to Peloton for $420 million in 2020, has been known as the “Nike of China.” The retailer has reported $4 billion in interim 2023 revenue (29.6 billion Yuan) and previously recorded $7.7 billion in fiscal 2021 revenue. 

Dallas Mavericks guard Kyrie Irving signed a shoe deal with Anta in July, joining Klay Thompson, Max Strus, Alex Caruso, Gordon Hayward, Terance Mann, and Hall of Famer Kevin Garnett.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Sponsored

How Sportradar and the NBA Are Shaping the Future of Immersive Fan..

By transforming raw data into tailored, interactive content, Sportradar helps turn the NBA’s enormous fanbase into active participants.
Nov 24, 2024; Los Angeles, California, USA; South Carolina Gamecocks center Sakima Walker (35) and UCLA Bruins forward Angela Dugalic (32) jockey for rebounding position during the fourth quarter at Pauley Pavilion presented by Wescom. Mandatory

Players Era NIL Tourney to Add Women’s Basketball in 2025

Get ready for a South Carolina–UCLA rematch.
Sep 21, 2024; Columbus, Ohio, USA; Marshall Thundering Herd running back Ethan Payne (28) dives in for the touchdown during the first quarter against the Ohio State Buckeyes at Ohio Stadium. Mandatory

Portal-Depleted Marshall Bows Out of Independence Bowl

Louisiana Tech (5–7) will take Marshall’s place.
Sponsored

Racing Forward: How SailGP is Redefining High-Performance Sailing and Championing Gender Equality

The most exciting racing on water is making waves by rewriting the narrative of what’s possible for women in high-performance sports.

Featured Today

Texas Memorial Stadium

Inside the First On-Campus College Football Playoff Games

FOS is on the ground in Austin for Clemson-Texas.
Pat McAfee holds up the USC Gamecock during ESPN Gameday near Williams-Brice Stadium in Columbia, S.C. Saturday, September 14, 2024.
December 20, 2024

‘Traveling Circus’: How ‘College GameDay’ Plans to Visit Two Campuses in 24..

Inside the show’s grueling schedule for the expanded Playoff.
December 19, 2024

The Lawsuits That Defined the Business of Sports in 2024

Litigation was flying, and lawyers were busy this year.
Indiana's Elijah Sarratt (13) celebrates a touchdown during the Indiana versus Purdue football game at Memorial Stadium on Saturday, Nov. 30, 2024.
December 16, 2024

How College Football Entered an Unprecedented Era of Parity

The reason the expanded Playoff bracket includes new faces.
Jun 20, 2024; Eugene, OR, USA; Detailed view of Nike Alphafly 3 racing flat at the Nike by Eugene store.

‘Stubbornly High’ Inventory Slowing New Nike CEO’s Turnaround Mission

The sportswear giant continues to discount its products heavily.
Classic Football Shirts New York Pop-Up
November 18, 2024

Vintage Soccer Jerseys Have Found a Sweet Spot in the Lucrative U.S...

The money-making shirts are at the prime intersection of memorabilia and fashion.
A line of Black Friday shoppers streams into the Nike Store at Tanger Outlets in Pooler.
November 29, 2024

Sportswear Giants Are Ready for Trump’s Tariffs This Time Around

Retailers cut their exposure to China when Trump imposed tariffs in 2018.
Sponsored

How UBS Crafts Impactful Partnerships Across Sports, Arts, and Culture

As UBS continues to expand its impressive array of sports and entertainment partnerships, the company solidifies its position as a leader in wealth management.
Nov 5, 2023; New York, NY, USA; Hellen Obiri of Kenya celebrates after finishing first place in the NYC Marathon.
November 12, 2024

On Brand Posts Record Sales, Says It’s No Longer ‘Just a Running..

The Swiss company credited its full-price strategy for its stellar quarter.
April 13, 2019; Oakland, CA, USA; Detail view of Anta shoes worn by Golden State Warriors guard Klay Thompson (11) during the second quarter in game one of the first round of the 2019 NBA Playoffs against the LA Clippers at Oracle Arena.
November 8, 2024

Nike and Adidas Are Losing Sportswear Share in China

Chinese brands like Anta and Li-Ning are taking Nike’s share of the market.
November 7, 2024

Under Armour Turnaround Underway, Raises Profit Guidance

CEO and founder Kevin Plank returned to lead the company in April.
Brooks Running posted positive numbers in Q1 of 2023.
November 2, 2024

Brooks Running Is Having Its Best Year Ever

Brooks opened its first store in Shanghai as it pushes into China.