• Loading stock data...
Thursday, September 18, 2025

Have Mets Upended New York’s Baseball Hierarchy With Soto Deal?

For more than six decades, the Mets have embraced an underdog image and vibe. The record-setting deal for Juan Soto sheds that once and for all.

Vincent Carchietta-Imagn Images

There’s a potentially major shift happening in the New York baseball pecking order, or at least how the Mets are perceived after more than six decades as an often-lovable underdog. 

Since the Mets’ 1962 arrival as an expansion team, the team has generally held a lesser stature compared to the crosstown Yankees, owners of the most championships in major North American men’s pro sports. Head-to-head, the dichotomy is even more stark, with the Yankees’ 27 titles far outdistancing the Mets’ two, including a victory in their only head-to-head World Series matchup in 2000. 

The Mets’ 15-year, $765 million deal for Juan Soto, though, resets the dynamic in many respects. The pact not only set a new record for the largest player deal in sports history but also beat out the Yankees’ top offer of $760 million over 16 years. 

No longer can the Mets be seen as a scrappy upstart. They are backed by MLB’s richest team owner in Steve Cohen, who in his four-year ownership tenure already had made the Mets a top-spending club across the league. To that end, industry sources said it was Cohen who was a key driver in completing the Soto deal, along with president of baseball operations David Stearns. 

“The goal actually wasn’t to beat the Yankees, even if that happens,” said a source close to the Soto negotiations. “It was to get past the Dodgers.” 

Even before the historic pact with Soto, there was already change in the air surrounding the Mets as they advanced this year to the National League Championship Series. During the regular season and subsequent playoff run, the team largely shed a more downcast and fatalistic vibe that had infected the franchise—particularly during the often-embattled ownership reign of Fred Wilpon—and embraced a distinct sense of joy, in part through numerous viral intersections with pop culture

With the Soto deal, the Mets are poised to lose money for the foreseeable future, sources said. But the signing is expected to elevate the entire franchise, both on and off the field, and advance the Mets’ pursuit of their first title since 1986. 

“This deal certainly isn’t going to change his lifestyle, or his philanthropy,” a source said of Cohen, referring to the more than $1.2 billion donated through the owner’s personal foundation.

Money for Wilpon

The Mets’ former owner is also poised to reap sizable rewards from the Soto agreement. Sterling Equities, the company controlled by Wilpon and brother-in-law Saul Katz, has retained a majority equity stake in SportsNet New York, the club’s regional sports network, and it was not included in Cohen’s 2020 deal to buy the club for more than $2.4 billion.

Even in a significantly challenged environment for all regional sports networks, SNY is likely to see a substantial uptick in viewership and advertising in 2025 due to Soto’s arrival, and perhaps in carriage deals, too. 

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Baseball

NCAA Settles With Volunteer Baseball Coaches for $49 Million

A similar suit brought by volunteer coaches of other sports remains open.

MLB, NBC Leaders Say Broadcast TV Still Matters in Streaming Era

The network and league tout the forthcoming rights deal.
Sep 10, 2025; Philadelphia, Pennsylvania, USA; Philadelphia Phillies first base Bryce Harper (3) watches his ball clear the wall for a home run against the New York Mets during the seventh inning at Citizens Bank Park

Rob Manfred Says Any Talk of MLB Salary Cap Is Premature

“No decisions” have been made regarding an MLB salary cap.

Manfred Says New MLB Rights Deal ‘Replicated’ Money From ESPN Opt-Out

Rob Manfred spoke at the Front Office Sports Tuned In summit.

Featured Today

Adriunna Brown

Business Is Booming for WNBA’s Top Beauty Pros

A network of stylists is shaping how players look, feel, and perform.
Premier Lacrosse League
September 14, 2025

‘The Circus Is Coming to Town’: Why Upstart Leagues Start on Tour

In their ambitious plans, a traveling schedule is only temporary.
PHILADELPHIA, PENNSYLVANIA - APRIL 19: A detailed view of the MLB Debut patch on the jersey of Patrick Monteverde #44 of the Miami Marlins prior to game against the Philadelphia Phillies at Citizens Bank Park on April 19, 2025 in Philadelphia, Pennsylvania.
September 13, 2025

The Tiny Jersey Patch at the Center of the MLB Rookie Card..

Autographed cards containing a piece of baseball history have upended the market.
September 11, 2025

Eagles-Chiefs Super Bowl Rematch Could Set More NFL Ratings Records

Fox will nationally televise Sunday afternoon’s matchup.
Apr 11, 2025; Portland, Oregon, USA; Portland Trail Blazers guard Rayan Rupert (21) shoots a jump shot during the second half against Golden State Warriors guard Moses Moody (4) at Moda Center.

Trail Blazers Sale and Ownership Group Finalized, Now Awaiting NBA Approval

Dundon’s ownership group also includes the founders of Panda Express.
Valkyries
September 15, 2025

Valkyries Will Try to Remake Ballhalla 50 Miles Away

Golden State will try to stave off elimination in an unfamiliar environment.
September 15, 2025

Warriors $75M Pitch Fails to Sway Kuminga As Season Looms

Kuminga and his representatives want a long-term deal.
Sponsored

How World Series Champ Dexter Fowler Became a Premier League Team Owner

Dexter Fowler discusses navigating retirement and embracing new roles as an owner & investor.
Sep 8, 2025; Philadelphia, Pennsylvania, USA; New York Mets outfielder Juan Soto (22) runs to first base during the first inning against the Philadelphia Phillies at Citizens Bank Park.
September 12, 2025

The $339 Million Mets Are in Jeopardy of Missing the Playoffs

The Mets’ wild-card lead is 1.5 games with 15 remaining in the regular season.
Sep 10, 2025; Uncasville, Connecticut, USA; Connecticut Sun forward Aaliyah Edwards (8) fights to keep the ball in-bounds during the second half against the Atlanta Dream at Mohegan Sun Arena.
September 12, 2025

Connecticut AG Demands Documents From WNBA About Sun Sale Process

The WNBA reportedly prefers to move the team to Houston.
Mar 3, 2025; Miami, Florida, USA; Miami Heat guard Terry Rozier (2) warms up prior to the game against the Washington Wizards at Kaseya Center.
September 11, 2025

Hornets Cancel Sports Betting Night Vs. Heat Over Terry Rozier Tie-In

Terry Rozier is under federal investigation for point-shaving in a 2023 game when he was on the Hornets.
May 3, 2025; Denver, Colorado, USA; LA Clippers forward Kawhi Leonard (2) controls the ball in the first quarter against the Denver Nuggets during game seven of first round for the 2025 NBA Playoffs at Ball Arena.
September 11, 2025

Clippers Minority Owner Allegedly Invested in Aspiration to Pay Kawhi

Minority investor Dennis Wong allegedly invested in Aspiration as well.