Game It Like Beckham

    • Before it hits the London Stock Exchange, Guild Esports raised $25.73 million.
    • This article was first published in the FOS Daily Newsletter. Subscribe here.

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David Beckham’s foray into the esports world will make its London Stock Exchange debut tomorrow. Guild Esports — the first esports company to go public in England — announced yesterday that it has raised an additional $25.73 million.

Beckham isn’t the only athlete who sees the esports industry as a prudent investment. Michael Jordan, Stephen Curry, Steve Young, Kevin Durant and Odell Beckham Jr. are just some of the many who have invested in esports organizations.

Investors from traditional sports might be onto something as a new survey from PwC found respondents expect esports’ growth to outpace all other sports. Those big names are likely helping what PwC called the three positives for esports: engaging a new fan base, attracting new partners, and generating additional revenue streams.

Top Sports By Potential To Grow: 

  1. Esports
  2. Soccer
  3. Basketball
  4. Urban Sports (like skateboarding)
  5. Tennis