Monday December 4, 2023

More U.S. Investors Looking at European Soccer Clubs

AS Nancy Lorraine
AS Nancy Lorraine
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Tampa Bay Rays’ co-owner Randy Frankel is among investors backing a bid for French Ligue 2 soccer club AS Nancy Lorraine. Teaming up with investment company Pacific Media Group, the deal could value the club at $11 million

Frankel isn’t the first American investor to show interest in French soccer as Ligue 1 has seen an influx of U.S. investments over the last two years:

  • In July, New York City-based RedBird Capital Partners bought an 85% stake in Toulouse FC. 
  • Girondins de Bordeaux was sold to Miami-based General American Capital Partners in 2018.

European Soccer Club Route

U.S.-based private equity firms and entrepreneurs have invested in soccer teams all across Europe this year, attracted by the relatively low price coupled with the global reach of the sport.

  • Italian soccer club AS Roma was purchased by Texas-based billionaire Daniel Freidkin for almost $700 million in August. 
  • The Iowa-based Krause Group bought a controlling stake of Parma Calcio for $100 million in September in a bid to restore one of Serie A’s most storied clubs.
  • Actors Ryan Reynolds and Rob McElhenney took over Welsh club Wrexham AFC in November, which sits in the fifth tier of U.K. soccer, for $2.5 million.
  • Pacific Media Group, which also owns English club Barnsley, bought a majority stake in Belgian club KV Oostende.
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