Tuesday, September 29, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

Formula 1 Taps Brakes On Selling, For Now

  • Liberty Media CEO Greg Maffei said the company wouldn’t sell Formula 1 in the short term.
  • Saudi Arabia reportedly explored a purchase at a $20 billion valuation.
Liberty-Media
Jerome Miron-USA TODAY Sports

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

Liberty Media has no intention of selling Formula 1 — at least not at today’s prices.

“Given the situation in the stock market, the likelihood that in the short term we decide to sell is extremely unlikely,” Liberty CEO Greg Maffei told investors. “It would only have a negative impact on us and not benefit our shareholders.”

In January, reports surfaced that Saudi Arabia’s Public Investment Fund — which has $620 billion in assets under management as of Q1 2022 — sought to buy F1 at a $20 billion valuation.

“It’s funny, because I came across comments that we even discussed the price, but in reality these meetings never happened,” said Maffei. 

F1’s stock has risen around 22.7% since the start of the year.

Red Bull Racing driver separates from Aston Martin competitor during Formula 1 race

Red Bull Boss: Six F1 Teams Broke Spending Rules

Red Bull’s Christian Horner believes six teams spent over F1’s cost cap.
April 21, 2023

No Cannibalization Concerns

F1 CEO Stefano Domenicali brushed off concerns that the three U.S. races in Austin, Miami, and Las Vegas could fight for the same audience.

“It is pretty clear that every race, not only in America, has a different personality, a different cultural approach, a different quality, a different segmentation of fans,” Domenicali told reporters. “I don’t see any kind of cannibalization.”

The comments come amid speculation that F1 could add a fourth U.S. race in the coming years, perhaps in New York City.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Mark Walter’s F1 Team Still Has Zero Points After Azerbaijan GP

The Cadillac team, which began racing this year, is in 11th place.
Formula One F1 - Miami Grand Prix - Miami International Autodrome, Miami, Florida, United States - May 3, 2026 Mercedes' Kimi Antonelli in action during the race
Exclusive

Dolphins Owner Nearing Deal to Sell 20% Stake in Miami F1 Race

Stephen Ross has owned the Miami Grand Prix since 2021.

F1 Plans 2027 Middle East Return Despite Iran War

F1’s first two 2027 races are scheduled for Bahrain and Saudi Arabia.
Formula One F1 - Hungarian Grand Prix - Hungaroring, Budapest, Hungary - July 26, 2026 Red Bull's Isack Hadjar in action during the race REUTERS/Marton Monus

F1 Will Shift Season Finale to Europe if Middle East War Continues

F1 also confirmed that the final race will not be in the U.S.
podcast thumbnail mobile
Front Office Sports Today

9/29/26 – Giants Land McCarthy, MLB Wild Card Begins, LeBron’s Knicks Dream

0:00

Featured Today

Morishita-Sato-homerun-celebration-at-Meiji-Jingu-Baseball-Staidum-2025

Japanese Baseball Is Fighting Back Against MLB Talent Drain

Nippon Professional Baseball is reimagining how to be a global juggernaut.
Aug 9, 2026; Bedminster, New Jersey, USA; President Donald Trump walks out of the clubhouse during the final round of the LIV Golf New York tournament at Trump National Bedminster.
September 25, 2026

Trump’s Year of Sports Gets Busier With CFB, Presidents Cup

The impact of Trump’s attendance varies across each sporting event.
A Bar of Their Own
September 25, 2026

Women’s Sports Bars: Novelty Has Worn Off, ‘That’s a Good Thing’

They’re leveling up, but sustainability remains the first consideration.
Hot & Social/Mets
September 18, 2026

Sports Teams Are Playing a New Role: Matchmaker

The latest promotion at the stadium? Love.
Exclusive
September 18, 2026

Vicious Infighting Is Jeopardizing the Future of Women’s Baseball

The WPBL’s own CEO admits there’s a “power struggle.”

MLB Black Monday Begins With Mariners Shake-Up

Seattle kicked off a wave of expected leadership changes across MLB.
September 28, 2026

Sunday’s Biggest NFL Games Plagued by Debatable Calls

There’s no obvious solution for judgment calls.
Sep 25, 2026; Medinah, Illinois, USA; Scottie Scheffler of the U.S. Team tees off on the first hole during the second round of the Presidents Cup.
September 28, 2026

Why Tennis Australia Is Running the Next Presidents Cup in 2028

The 2028 Presidents Cup will take place in Melbourne.
Sponsored

Beyond the Scorecard: How Dow Is Putting Purpose at the Center of Women’s Golf

Discover how Dow and the LPGA are building a partnership with lasting impact.
Jun 26, 2026; Chaska, Minnesota, USA; Charley Hull reacts to her putt on the third hole during the second round of the KPMG Women's PGA Championship golf tournament. Mandatory Credit: Matt Krohn-Imagn Images
September 28, 2026

Saudi PIF Cuts $15M Series From Ladies European Tour

The PIF Global Series has five LET events this year.
September 27, 2026

MLB Attendance Grows for Fourth Straight Year

The league drew 0.5% more fans than it did last year.
September 27, 2026

NFL Dodges Worst-Case Scenario With Brazil Field

The main story was the players, not the playing surface.
September 27, 2026

New-Look MLB Playoff Field Is Now Set

A wild and wet Sunday completed the 2026 regular season.