2020 NFL Season Likely To See Significant Betting Demand Increase

More than 33 million Americans are planning on betting this NFL season, with sportsbooks reporting an expected increase in wagers. Saturday betting volume could be down up to 70% with a light college football load, but that could translate to bigger Sundays.

By /
What Each NFL Team is Planning for Fan Attendance at Games in 2020

Here’s a look at what every NFL team has planned for in regards to fan attendance at stadiums for the 2020 season.

By /
Nike Makes First Foray into Maternity Wear

Nike says it designed the new line by “combing through pregnancy data findings with analytics from more than 150,000 comparison scans of non-pregnant women against those of pregnant women,” and gathering feedback from around 30 female athletes who were pregnant or postpartum.

By /

‘FaZe Bronny’

    • This article was first published in the FOS Daily Newsletter. Subscribe here.
    • Bronny James will create content for the esports organization.
Bronny James
Mark J. Rebilas-USA TODAY Sports

Daily Newsletter

Sign up and see why influential business executives call it a “morning must-read.”

Bronny James — the son of NBA superstar LeBron James — is joining FaZe Clan. While his basketball future is still up in the air, James is set to start streaming Fortnite and Call of Duty: Warzone for the esports organization under the “FaZe Bronny” handle.

At 15 years old, James is ranked No. 24 in ESPN’s 2023 basketball recruiting rankings. While he won’t be competing competitively, his entry into esports joins a growing list of athletes involved in FaZe Clan. Most recently, Philadelphia 76ers guard Ben Simmons invested in the team, joining Pittsburgh Steelers receiver JuJu Smith-Schuster and Miami Heat forward Meyers Leonard.

James’ significant social followings will likely only grow with the content-creator partnership. FaZe Clan is one of the most popular esports organizations on social media, with more than 22.8 million followers across Instagram, Twitter and YouTube.

Bronny’s Social Media Star Power:

— Instagram: 5.5 million followers

— TikTok: 4.3 million

— Twitch: 300,000

Related
Fan Decisions

NFL teams are gearing up to let more fans into stadiums. In Week 1, just the Kansas City Chiefs and Jacksonville Jaguars allowed fans. The Cleveland Browns — hosting the […]

By /
Toning Up

At-home fitness company Tonal continued a big week in fitness as it announced a $110 million investment round. Tonal is a wall-mounted platform that personalizes digital weight workouts and costs […]

By /
Armoured for Change

Under Armour released its UA HOVR Breakthru sneaker yesterday — the company’s first basketball shoe designed by, and for, women. The apparel company furthered its focus on products cultivated specifically […]

By /
Team Betting

With a stadium right across from multiple MGM Resorts properties, the Las Vegas Raiders have made BetMGM their first official sports betting partner. It’s an expansion of the team’s existing […]

By /