Wednesday, June 10, 2026

DAO Seeks to Raise $4B to Buy Denver Broncos

  • A decentralized autonomous organization is seeking to raise $4 billion to buy the Denver Broncos.
  • It’s unclear if the bid meets NFL bylaws.
Denver-Broncos
Isaiah J. Downing-USA TODAY Sports/Design: Alex Brooks

Another group has entered the fray for ownership of the Denver Broncos — representing not just a new bidder, but an entirely new concept.

BuyTheBroncos, a decentralized autonomous organization (DAO), is looking to raise over $4 billion to purchase the team. 

  • The DAO, which uses blockchain technology to verify ownership and establish governance rules, includes a group of attorneys, accountants, software developers, and pro athletes. It is led in part by former Cisco attorney Sean O’Brien.
  • “The purpose essentially is to establish an infrastructure so that fans from all walks of life can be owners of the Denver Broncos,” O’Brien told CNBC.
  • Colorado Gov. Jared Polis announced the state would accept cryptocurrencies for tax payments, expressed support for the project, and said he would “be excited to be part of it myself.”

The DAO could conflict with NFL bylaws, which require every ownership group to have a principal owner with a 30% stake and cap groups at 24 people.

Growing Herd

A handful of others are considering a bid for the team. Byron Allen and groups that include John Elway and Peyton Manning have all shown interest. Robert F. Smith and Jeff Bezos have not committed to bids but could still enter the stakes.

The sale is expected to break the record for the largest sports team purchase in U.S. history.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Josh Allen Tops NFLPA’s Top-50 Player Sales List

Saquon Barkley previously held the top spot. 

NFL Faces Renewed Congressional Attack Over Media Pricing, Access

Federal scrutiny rises further around the league’s media policies.

Bears Taking New $5B Stadium Plans Across State Line to Indiana

The decision arrived just four days after political inaction by Illinois leaders.

Sanders’s Record NFLPA Income Was Mostly From Trading Cards

The bulk of Sanders’s record NFLPA income came from cards, not jerseys.

Featured Today

Ai sports slop

How Sports Became Ground Zero for AI Slop

The category is the perfect breeding ground for AI content churn.
FILE PHOTO: Soccer Football - FIFA World Cup - UEFA Qualifiers - Group A - Germany v Luxembourg - Rhein-Neckar-Arena, Sinsheim, Germany - October 10, 2025 Germany coach Julian Nagelsmann
June 4, 2026

‘Weird Corners of the World’: How to Find a World Cup Coach

National associations look for a winning record—and also hope for serendipity.
June 3, 2026

The Elite High Schools Hosting World Cup Teams

Spain, Morocco, Croatia, and Switzerland chose schools as their tournament base camps.
Frances Cabral-Delaney
May 29, 2026

How Arsenal Fandom Went ‘Manic’

“People do not become Arsenal fans because it’s easy,” says Zohran Mamdani.
Jun 8, 2026; New York, New York, USA; New York Knicks guard Josh Hart (3) shoots against San Antonio Spurs guard Stephon Castle (5) in the third quarter during game three of the 2026 NBA Finals at Madison Square Garden.

Ticket Prices for Game 4 at MSG Drop Following Knicks Loss

Ticket demand falls sharply for Wednesday’s Game 4.
Apr 28, 2026; New York, New York, USA; General view of Madison Square Garden as fans wave their rally towels during the first quarter of game five of the first round of the 2026 NBA Playoffs between the New York Knicks and Atlanta Hawk
June 8, 2026

The Knicks Fans Turning Down $25K to Keep Finals Tickets

“I don’t think I’d forgive myself if I sold and didn’t go.”
Jun 5, 2026; San Antonio, Texas, USA; The New York Knicks fans celebrate after the Knicks defeat the San Antonio Spurs in game two of the 2026 NBA Finals at Frost Bank Center.
June 8, 2026

Knicks Merch Sellers Struggle to Keep Up With Demand

“The hardest part is not keeping all the good vintage Knicks stuff for myself.”
Sponsored

World Cup Betting Preview: Big Kickoff in USA, Canada, and Mexico

A look at the key betting storylines with BetMGM heading into the tournament, including favorites, dark horses, and top scorer odds.
exclusive
June 7, 2026

U.S. Investors Target Wrexham-Style Turnaround with Italian Club

The deal is expected to close this month.
June 7, 2026

Knicks Ticket Prices Dip as Josh Hart Laments ‘Ridiculous’ Costs

Prices are down from a high over $11,000.
June 6, 2026

NBA Finals Game 4 Tickets Hit $15K After Knicks Go Up 2-0

The ticket resale market surges again after the Knicks claim another win.
June 4, 2026

How Much Money Will the Knicks Make From Their Finals Run?

Finals games alone could be worth $20 million each.