• Loading stock data...
Friday, February 6, 2026

College Football’s Most-Hyped Weekend: Networks Set to Cash In

  • Oct. 12 has been circled on the calendars of college football fans for months.
  • ABC and NBC will go head-to-head in prime time with major SEC and Big Ten matchups.
Ricardo B. Brazziell-Imagn Images

One of the more highly anticipated college football weekends, a slate circled on fans’ calendars for months, is finally here. And the sport’s shifting dynamics are set to make it just as interesting off the field as it promises to be on the gridiron.

Even before the season started, Oct. 12 was being touted as potentially the best Saturday of college football in the past five years. That led to a viral social media trend of debating when it’s O.K. to skip weddings for college football.

With three matchups of ranked opponents and the continued impact of conference realignment, Saturday promises to be one to remember.

Prime-Time Viewership Battle

From a TV perspective, the most intriguing contests of the day are going head-to-head against each other in prime time. At 7:30 p.m. ET, NBC gets No. 2 Ohio State at No. 3 Oregon, while ABC has No. 9 Ole Miss at No. 13 LSU. 

So far, the most-watched game of the season is Alabama’s 41–34 victory over Georgia, which drew 12 million viewers on ABC. That bested the audience of 9.35 million that tuned in to the early-season Texas-Michigan game, which the Longhorns won 31–12.

Could either Ohio State–Oregon or Ole Miss–LSU top those previous high marks? If they had a bigger spotlight to themselves, maybe, but it’s expected that many viewers likely split between the two.

New and Old Conference Foes

On Saturday afternoon, two networks are benefiting from conference realignment.

At 3:30 p.m. ET, ABC gets the first SEC version of the Red River Rivalry, as No. 1 Texas faces No. 18 Oklahoma. CBS, in its first season with a full Big Ten schedule, will air No. 4 Penn State at USC—those schools’ first contest in the same conference.

Best of the Rest

After ESPN airs Florida at No. 8 Tennessee at 7 p.m. ET, the network gets another crack at ratings-magnet Colorado, which has averaged more than 4.4 million viewers per game during the 4–1 start to Deion Sanders’s second season as head coach, and welcomes new Big 12 foe No. 18 Kansas State to Boulder.

Meanwhile, the MLB playoffs have forced Fox Sports to audible around its successful new Friday night college football schedule. Northwestern at Maryland is moving to FS1, so the main Fox network channel can show the winner-take-all Game 5 of the Padres-Dodgers National League Division Series.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Oct 4, 2025; Tempe, AZ, USA; Penn State Nittany Lions forward Gavin McKenna (72) warms up before the game against the Arizona State Sun Devils at Mullett Arena.

Penn State Hockey Star Gavin McKenna Dodges Felony Assault Charge

The top 2026 NHL draft prospect was charged earlier this week.

Kirk Herbstreit Has 3 Solutions to College Football’s ‘Big Problem’

The ESPN analyst sounded off on the current state of the sport.
Jan 24, 2026; Tuscaloosa, AL, USA; Alabama center Charles Bediako (14) warms up before the SEC basketball game against Tennessee at Coleman Coliseum. Bediako was reinstated to play college basketball after winning a legal battle.

Even With Bediako Win, a New Precedent Could Still Be Far Off

“If he wins, it’s not a decision that other state courts would be bound to follow.”
Dave Portnoy

Dave Portnoy’s Radio Row Un-Banning Is Part of New Barstool Era

Media “is moving towards us. It’s not moving the other way.”

Featured Today

Milan’s Olympic Village Is Built for Performance—and Partying

Making Milan’s Olympic Village was a five-year sprint.
February 5, 2026

Welcome to the Prediction-Market Super Bowl

Hundreds of millions of dollars are being traded across many platforms.
Feb 1, 2026; Santa Clara, CA, USA; New England Patriots players arrive prior to Super Bowl LX at San Jose Mineta International Airport.
February 3, 2026

Private Equity Has Reached the Super Bowl

The Patriots are one of four NFL teams with PE investment.
University of Southern California
January 31, 2026

College Athletic Departments Are Wooing Recruits With Content Studios

Schools are creating content studios to win recruits and donor dollars.
Feb 5, 2026; San Francisco, CA, USA; Seth Rollins poses on the NFL Honors Red Carpet before Super Bowl LX at Palace of Fine Arts.

Seth Rollins: Ben Johnson Has ‘Definitely’ Taken Lesson From WWE

The WWE star says “personal stories and rivalries make everything huge.”
exclusive
February 5, 2026

Shannon Sharpe Open to Reunion With Stephen A. Smith, ESPN

“I’d love to go back if they call,” Sharpe told Front Office Sports.
Nov 20, 2025; Houston, Texas, USA; General view of video cameras for Thursday Night Football before the game between the Houston Texans and the Buffalo Bills at NRG Stadium.
February 6, 2026

Why NFL Coaches Are Calling Amazon About Its Game Data

The streamer is pushing the envelope on analytics.
Sponsored

Paying a Premium: Super Bowl LX Is a Hot Ticket

Super Bowl LX ticket prices are among the highest of the decade. TickPick data breaks down demand, pricing trends, and where fans are buying.
Bad Bunny
February 5, 2026

Bad Bunny: Super Bowl Halftime Show Will Be ‘Huge Party’

The Puerto Rican superstar gives no specific clues about the upcoming spectacle.
Feb 3, 2019; Atlanta, GA, USA; New England Patriots quarterback Tom Brady (12) throws against the Los Angeles Rams in Super Bowl LIII at Mercedes-Benz Stadium.
February 5, 2026

Could Tom Brady Get Rejected by Pro Football Hall of Fame?

“Maybe it’s not trending so well for ex-Patriots,” Brady joked.
February 4, 2026

NFL Podcaster John Middlekauff on Netflix Move: It’s Not Some Startup

Netflix obtained video rights for Middlekauff’s NFL show, 3 & Out.
Feb 01, 2026; Melbourne, Victoria, Australia; Carlos Alcaraz of Spain and Novak Djokovic of Serbia during the trophy presentation after the final of the men’s singles at the Australian Open at Rod Laver Arena in Melbourne Park.
February 4, 2026

Alcaraz–Djokovic Is Most-Watched Australian Open Final Since 2017

The 2017 men’s singles final drew 1.1 million viewers.