• Loading stock data...
Tuesday, July 1, 2025

China’s Cycling Market Projected to Reach $16.5B by 2026

  • China’s bicycle market is expected to reach $16.5 billion by 2026.
  • Last year, the market was estimated to be worth $12 billion to $15 billion.
Cycling
Shutterstock

The world’s second-largest economy has seen a major cycling boom as pandemic-related gym closures continue and people avoid crowds. 

China’s cycling market is expected to reach $16.5 billion by 2026, according to Research and Markets. That’s a significant bump from last year, when the sport’s market was estimated to be between $12 billion to $15 billion.

Cycling brands globally are feeling the benefits of the estimated 20 million people participating in the sport across China.

  • Compared to the same period last year, American bicycle brand Specialized reported 20% to 30% growth in its Beijing stores from March to June. 
  • He Dong, who oversees the Beijing franchised dealer of Specialized, says the growth would be double that number if it weren’t for a shortage of bike products. He added that for every model sold, at least 10 customers are waiting for their bike.

Feng Baozhong, vice president of the Chinese Cycling Association, expects cycling’s popularity to continue even after the pandemic, citing China’s growing affluence, the growth of the sports industry, and increased concerns about health.

“The pursuit of health will not vanish, so I think there is a good prospect for the sustainability (of cycling),” Feng said.

Around the World

Research and Markets projects the global bicycle market to reach $78 billion by 2026, up from $54.7 billion in 2020. The estimation is attributed to technological advancements, growing global health awareness, and rising fuel/energy prices, among other reasons.

The U.S. market was estimated at $9.5 billion in 2021.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Apr 28, 2025; Washington, D.C., USA; President Donald Trump welcomes players and staff of the Philadelphia Eagles to celebrate their Super Bowl victory at the White House Monday, April 28, 2025. Mandatory Credit: Josh Morgan-USA TODAY ORG XMIT: USAT-1280532 (Via OlyDrop)

Cycling, Fishing Brands Among 6 Small Businesses That Sued Over Trump Tariffs

An appeals court allowed Trump tariffs to continue—for now.
Nov 3, 2024; New York City, New York, US; Dakota Popehn (USA) and other elite women runners begin the New York City Marathon on the Verrazano-Narrows Bridge.

Strava’s Buying Spree Continues With Deal for Cycling App

Strava has been focused on growth as the fitness app industry explodes.
Soar

Running Is a Bright Spot As Retailers Reel From Trump Tariffs

Sales of running shoes rose 7% in the first quarter.
Mar 31, 2025; Orlando, Florida, USA; A detailed view of the shoes worn by LA Clippers guard James Harden (1) during the game against the Orlando Magic at Kia Center.

Adidas Warns of Potential Price Hikes From Trump Tariffs

Skechers pulled its full-year guidance last week.

Featured Today

The Battle Over Wimbledon’s Ambitious Expansion Plan

A classic NIMBY standoff on one of the most hallowed grounds in sports.
Seattle Rough & Tumble
June 28, 2025

Women’s Sports Bars Are on the Rise. Survival Isn’t Guaranteed

Some women’s sports bars are cashing in. Others are clawing for funding.
June 27, 2025

Shitposters Have Taken the Reins of Pro Sports’ Official Voices

Meet the social media pros turning sports teams into internet trolls.
Jun 17, 2025; Sunrise, Florida, USA; Florida Panthers center Sam Reinhart (13) hoists the Stanley Cup after winning game six of the 2025 Stanley Cup Final against the Edmonton Oilers at Amerant Bank Arena
June 26, 2025

Stanley Cup’s International Summer Tour: Rules, Repairs, and Raucousness

No pro trophy tour compares to the NHL’s three-month global victory lap.
Sponsored

Win. Advance. Repeat: The Professional Fighters League’s Rise to Prominence 

As of 2025, PFL has introduced a World Tournament format, where every fighter must battle through a high-stakes bracket to reach a championship.
Sponsored

How On Location is Redefining the Olympic Winter Games Hospitality Experience

As the Olympic Winter Games Milano Cortina 2026 approaches, On Location—the Official Hospitality Provider—is redefining luxury hospitality.
The 2018 Ragin' Crossfit Games are held at Blackham Coliseum in Lafayette.
March 14, 2025

CrossFit for Sale After Years of Drama and Attrition

The intense fitness workout got popular in the early 2000s.
Sponsored

Hottest Matchups Following NFL Schedule Release

The NFL released the 2025 regular-season schedule, and anticipation is already building in the ticket marketplace with four months to go.
Sponsored

How On Location is Redefining the Olympic Winter Games Hospitality Experience

As the Olympic Winter Games Milano Cortina 2026 approaches, On Location—the Official Hospitality Provider—is redefining luxury hospitality.
Sponsored

The Surprising Ingredient That Can Improve Your VO2 Max

In the high-stakes world of sports, VO2 max—or maximum oxygen consumption—has emerged as a critical marker of endurance and performance.
Peloton Bike
October 31, 2024

Peloton Earnings Beat Expectations As It Still Loses Subscribers

Peloton tapped Peter Stern, former Ford executive and cofounder of Apple Fitness+, to be its new CEO.
September 4, 2024

Under Armour Sells MapMyFitness Back to Founders 11 Years Later

The founders sold the tracking app to the apparel giant in 2013.