Tuesday, October 20, 2026

Sports Technology

Technology is more entwined with sports than ever before. You have VR workouts, the roller coaster that’s NFTs and crypto, and constant innovation in how fans engage with the space.

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The State of AI in Sports 2026

Front Office Sports and Teamworks reveal how AI is reshaping sports in the first industry-wide…
October 16, 2026
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The Football Marketing Offensive Playbook

How to activate during the moments that matter most to football fans.
July 28, 2026
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Inside the EY 2026 Sports Engagement Index: The Real Map of American Sports Participation

EY’s latest index explores how shifting U.S. fan behaviors are expanding the definition of sports…
July 20, 2026
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World Cup Betting Preview: Big Kickoff in USA, Canada, and Mexico

A look at the key betting storylines with BetMGM heading into the tournament, including favorites,…
June 9, 2026