Wednesday, August 12, 2026

Can New CEOs at LIV Golf, PGA of America Heal Golf’s Divide?

There are new CEOs at both the PGA of America and LIV Golf. While they might not be able to completely solve golf’s divide, they are talking.

Adam Cairns-Imagn Images

ORLANDO — Men’s professional golf is set to remain divided in 2025 as LIV Golf continues to upend the sport, but discussions are happening between new leaders in the game.

PGA of America CEO Derek Sprague, who is in his first week on the job, says he will “absolutely” be speaking with Scott O’Neil, the newly named CEO of LIV Golf

“He’s already reached out to me, in email,” Sprague told Front Office Sports at the 2025 PGA Show in Orlando. “We’re going to try to get together. We have so much new leadership in the golf ecosystem today. So, looking to meet with all of them, including Scott from LIV Golf.”

This week, Sprague formally replaced Seth Waugh at the PGA of America, one of golf’s governing bodies that is separate from the PGA Tour but oversees one men’s major, the PGA Championship, and the U.S. operations of the Ryder Cup. Last week, O’Neil took over the reins from Greg Norman at LIV. There are also relatively new chief executives at the DP World Tour (European Tour) and the R&A, while the LPGA is searching for a new commissioner.

The PGA Tour continues to negotiate with LIV’s financial backers at the Public Investment Fund of Saudi Arabia. But unlike the PGA Tour, LIV Golfers are not banned from competing in PGA of America–operated events. In 2023, Brooks Koepka, a LIV player, won the PGA Championship.

For Sprague, conversations with LIV’s new CEO will be accompanied by talks with other leaders in golf, like top executives at Augusta National, the USGA, and R&A.

“Working with the other major championships to make sure that on the spectator side we can build unity there,” Sprague says of his goal. “It’s been a little divisive in the last couple years. And as recreational golf is booming, the fans have been disenchanted with all the talk about money in the professional game.”

Pay for Play?

Another controversial issue involving more money in men’s golf is the PGA of America’s decision to begin paying players on the U.S. Ryder Cup team a $200,000 stipend, in addition to an increase in money for charity.

Since 1999, American Ryder Cup players have received $200,000 to allocate to a charity of their choice. This year, that will increase to $300,000, and they will also receive an additional $200,000 that they keep or donate.

“Would I like them to play for just the flag, so to speak? Absolutely,” Sprague says. “But, at the end of the day, they are giving up a week. They are coming and playing this great event.” 

The Ryder Cup is a moneymaking mission. NBC pays the PGA of America $55 million for the U.S. media rights to each edition of the biennial team event, as part of a $440 million deal running through the 2031 edition. Meanwhile, the cheapest tickets for this September’s Ryder Cup in New York started at $750—and sold out in no time.

“When you take it over a 25-year period, to go from $200,000 to $500,000, I didn’t make a lot of it,” Sprague says of the stipend increase.

Charities could still be the big winners of the changes—U.S. team captain Keegan Bradley has already said he will donate all of his $200,000. “Hopefully some other players will follow suit,” Sprague says.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Aug 9, 2025; Memphis, Tennessee, USA; Justin Rose eighteenth green during the third round of the FedEx St. Jude Championship golf tournament.

Future of FedEx’s PGA Tour Deal in Question As Playoffs Begin

The PGA Tour is revamping its competitive model in 2028.
Apr 13, 2025; Augusta, Georgia, USA; Scottie Scheffler leans over to talk with Rory McIlroy at the green jacket ceremony during the final round of the Masters Tournament at Augusta National Golf Club. Mandatory Credit: Kyle Terada-Imagn Images

Chasing Tiger: Scheffler, McIlroy Near Woods’s Career Earnings Record

McIlroy leads Scheffler by less than $200,000 in career earnings.

Saudi PIF Chief Joins Trump Amid LIV Golf Funding Push

It was Al-Rumayyan’s first LIV appearance since PIF pulled funding in April.
President Donald Trump waves as he leaves Trump International Golf Club on March 28, 2026, in West Palm Beach, Florida.

Trump’s Growing Pro Golf Influence on Display at Bedminster

Trump Bedminster is hosting LIV Golf New York this week.
podcast thumbnail mobile
Front Office Sports Today

FIFA’s Infantino Under Fire, ESPN’s New 20-Team CFP Play, Bills Fans on New $2.2B Stadium

0:00

Featured Today

Joey Spallina of the Maryland Whipsnakes

How Eye Black Became ‘War Paint’ on the Field

“You’re going into battle, doing something you only do on game days.”
August 6, 2026

Tom Brady Explains His Aggressive Push Into Trading Cards

Brady talked to FOS about his eponymous card company.
FILE PHOTO: Cricket - Indian Premier League - IPL - Mumbai Indians v Chennai Super Kings - Wankhede Stadium, Mumbai, India - April 23, 2026 Mumbai Indians' Suryakumar Yadav in action
August 5, 2026

India Is Stealing Cricket’s Throne From England and Australia

India’s insatiable appetite for cricket has shifted the traditional locus of power.
WPBL
July 30, 2026

Who’s Playing Women’s Professional Baseball?

Sixty players from 11 countries are descending on Illinois for six weeks.
Tom's Watch Bar
July 17, 2026

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
Aug 5, 2026; Montreal, QC, Canada; Alexander Zverev (GER) looks on against Tallon Griekspoor (NED) in second round play at IGA Stadium.

Zverev, Fritz Lament Tennis Calendar

Zverev suggested reverting to one-week tournaments.
Exclusive
August 11, 2026

Project B Will Launch With Olympic Gender Eligibility Policy

The WNBA has come under fire for lacking an explicit gender policy.
May 10, 2026; Philadelphia, Pennsylvania, USA; New York Knicks guard Jalen Brunson (11) shoots the ball against Philadelphia 76ers center Joel Embiid (21) in the second quarter during game four of the second round of the 2026 NBA Playoffs at Xfinity Mobile Arena.
August 11, 2026

NBA Takes a Page From NFL With Schedule Unveiling

The NBA is beginning a three-day schedule reveal.
Sponsored

Saints Great Turns to Ownership

Marques Colston discusses his Champions Fund launch and finding success after football.
August 11, 2026

Knicks’ Ring Night vs. LeBron Tickets Already Fetching $2,200

Ticket prices at MSG are soaring.
President Donald Trump and FIFA President Gianni Infantino hold World Cup medals during the FIFA World Cup 2026 final between Argentina and Spain at New York New Jersey Stadium on Sunday, July 19, 2026, in East Rutherford, NJ.
August 11, 2026

Trump Finally Backs Infantino Amid FIFA Leadership Crisis

Trump said it’d be a “terrible mistake” if FIFA considered replacing Infantino.
XXXY
Exclusive
August 10, 2026

Cunningham Controversy Sends XX-XY T-Shirt Sales Surging

Former Levi’s CMO says her brand has seen a huge boost.
August 10, 2026

US Open Ticket Prices Surge Despite Sinner, Alcaraz Questions

Ticket prices kept climbing through both stars’ Cincinnati withdrawals.