Friday, July 24, 2026

Brave Losses

Atlanta Braves
Adam Hagy-USA TODAY Sports

Liberty Media’s quarterly earnings reports gave a peek at the massive loss the coronavirus pandemic dealt Major League Baseball teams. Liberty owns the Atlanta Braves and reported the team suffered a 95% year-over-year second quarter revenue loss.

Between April and June, the Braves generated only $11 million, down from 2019’s $208 million. There was a 97% drop in baseball revenue and a 40% drop in the team’s Battery Atlanta development.

Liberty also owns Formula One and a stake in Live Nation Entertainment. Formula One’s revenue was down 96% to $24 million.

The company reported a 32% quarterly revenue drop to $1.91 billion, which resulted in a $326 million loss. Last year, the same quarter resulted in a $116 million profit.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Apr 1, 2026; Phoenix, Arizona, USA; Detroit Tigers pitcher Tarik Skubal in the fifth inning against the Arizona Diamondbacks at Chase Field. Mandatory Credit: Mark J. Rebilas-Imagn Images

Tarik Skubal Makes Plea to Stay in Detroit Ahead of Trade Deadline

Skubal could make his final home start for Detroit on Friday.
April 17, 2026, Boston, MA: Sponsor Signage is displayed during the game between the Detroit Tigers and the Boston Red Sox at Fenway Park in Boston, Massachusetts. Friday, April 17, 2026.

Red Sox 15-Game Win Streak Cost Boston Restaurant Thousands

A Red Sox promotion became unexpectedly expensive.
Jul 19, 2026; West Sacramento, California, USA; Athletics shortstop Jacob Wilson (5) hits an RBI single during the ninth inning against the Washington Nationals at Sutter Health Park.

Mark Cuban, Rashaun Williams Firm Buys Stake in A’s

It’s the first investment by Harbinger Sports Partners, which formed last May.

Peacock Turns Profit 6 Years After Launch—With World Cup Bump

The streaming service reached a long-awaited “milestone.”
podcast thumbnail mobile
Front Office Sports Today

7/24/26 – Mark Cuban Buys Into A’s, Raiders Sign Mendoza, Sophie Cunningham’s Meteoric Rise

0:00

Featured Today

Tom's Watch Bar

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
Jun 16, 2026; East Rutherford, New Jersey, USA; France forward Michael Olise (11) controls the ball against Senegal during a Group I match of the 2026 FIFA World Cup at New York New Jersey Stadium
July 16, 2026

Where World Cup Stars Go to Customize Their Cleats

The world’s best players turn to a Scottish craftsman for perfect cleats.
July 10, 2026

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.

Caleb Williams’s Investment Playbook: ‘No Vices’

The Bears QB has put money into sports, tech, and wellness start-ups.
[Subscription Customers Only] Jul 13, 2025; East Rutherford, New Jersey, USA; Chelsea FC midfielder Cole Palmer (10) celebrates winning the final of the 2025 FIFA Club World Cup at MetLife Stadium
February 21, 2026

Soccer’s ‘Crown Jewels’ Are Devouring Smaller Clubs

Mega conglomerates are feeding a big business machine. Fans are furious.
Reggie Bush speaks on unionizing college football players during the Rose Bowl Hall of Fame induction ceremony at the University Club of Pasadena in Pasadena, Calif. Tuesday, Dec. 31, 2024.
March 5, 2026

Former NFL Pros Launch PE Firm for Emerging Leagues

Terrence C. Murphy and Reggie Bush are targeting $150 million for their debut fund.
Sponsored

Inside the EY 2026 Sports Engagement Index: The Real Map of American Sports Participation

EY’s latest index explores how shifting U.S. fan behaviors are expanding the definition of sports engagement.
Dec 30, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) reacts after scoring a basket against the Detroit Pistons during the second half at Crypto.com Arena
January 4, 2026

Pro Team Valuations Are Set to Keep Climbing in 2026

Asset scarcity and increasing media-rights deals underpin soaring valuations.
December 27, 2025

‘Why Not the Dodgers?’: How Billie Jean King Became an LA Owner

“Getting involved with the Dodgers literally changed our lives,” Ilana Kloss says.
December 23, 2025

Ben Simmons Buys a Sport Fishing Team

“I think I can really help this league grow,” Simmons told FOS.
Jacksonville Jumbo Shrimp mascot Scampi waves to fans during Opening Day baseball against the Gwinnett Stripers on March 29, 2024.
December 17, 2025

Private Equity Dives Further Into Minor League Baseball

Seven MiLB teams have changed hands in the last week.