Thursday, April 23, 2026
FOS Expands to TV More Details

Brady’s New Deal

Fanatics will now be the sole distributor of Tom Brady’s autographs, collectibles and memorabilia. The long-term exclusive deal expands the merchandiser’s collection of Tampa Bay Buccaneers products and will make game-used products from Brady’s first season in Tampa available in real time. 

The six-time Super Bowl champion joins fellow future Hall of Famer Peyton Manning and rookie sensation Joe Burrow on the company’s roster of athletes.

Fanatics’ Exclusive Memorabilia Roster Includes:

  • Peyton Manning
  • Alexander Ovechkin
  • Zion Williamson 
  • Pete Alonso
  • Aaron Judge
  • Joe Burrow 
  • Luka Doncic

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

2026 Kentucky Derby hopeful Litmus Test, ridden by Martin Garcia, works during morning training at Churchill Downs in Louisville, Kentucky. The Bob Baffert-trained horse is currently at No. 21 on the Kentucky Derby leaderboard. April 23, 2026

Churchill Downs Purchase of Preakness IP Is ‘Starting Point’

“I can’t imagine they bought this only for the fees in the long run.”

Super Bowl in Pittsburgh? NFL Draft Has Locals Dreaming Big

Steelers owner Art Rooney II says a Super Bowl in Pittsburgh isn’t “off the table.”
Feb 8, 2026; Santa Clara, CA, USA; New England Patriots head coach Mike Vrabel walks on field before Super Bowl LX against the Seattle Seahawks at Levi's Stadium. Mandatory Credit: Mark J. Rebilas-Imagn Images
opinion

From Denials to Damage Control: Hubris Haunts Vrabel and Russini

New photos from 2020 show Vrabel and Russini appearing to kiss.
Jun 5, 2024; Paris, France; A ball person puts the ball on the racket of Aryna Sabalenka during her match against Mirra Andreeva on day 11 of Roland Garros at Stade Roland Garros

WTA CEO Steps Down After Less Than Two Years

Portia Archer leaves the Women’s Tennis Association during an unsteady time.

Featured Today

INDIANAPOLIS, INDIANA - MARCH 25: Caitlin Clark of the Indiana Fever sits on the baseline and makes photographs during the Indiana Pacers game against the Los Angeles Lakers at Gainbridge Fieldhouse on March 25, 2026 in Indianapolis, Indiana.

Why Athletes Are Moonlighting As Sports Photographers

Athletes are swapping courtside seats for sideline cameras.
Quinnipiac women's varsity rugby
April 21, 2026

The Death of Quinnipiac Women’s Varsity Rugby

The sudden decision at Ilona Maher’s alma mater left players blindsided.
April 17, 2026

The Lawyer Steering the NIL Era

In the new era of college sports, Darren Heitner is everywhere.
blake griffin
April 14, 2026

Inside Blake Griffin’s Rookie Season at Prime Video

The six-time All-Star was initially hesitant to enter the media space.
patrick_mahomes

Less Than Super TV Viewership

CBS Sports’ telecast of the Tampa Bay Buccaneers’ 31-9 victory over the Kansas City Chiefs averaged 91.629 million viewers, down 8%.
person_playing_cricket
December 23, 2020

Prominent Tech Execs Line Up to Back Cricket Growth In the U.S.

More than 20 investors have now bought into American Cricket Enterprise, parent company oMajor League Cricket.
man_riding_stationary_bike
December 28, 2020

Connected Fitness Company Echelon Lands $65 Million Investment

The funding came from Goldman Sachs and North Castle Partners, who now own controlling interests in the company.
Sponsored

Why Brandon Marshall Bet on Athlete-Owned Media

Brandon Marshall on athlete media, life after football, building I AM ATHLETE.
woman_holding_hockey_stick
December 23, 2020

NBC to Air NWHL Finals, Adds to Banner Year for Women’s Sports

It will be the first time professional women’s hockey games are shown live on a major national cable network in the U.S.
antetokounmpo_dribbling_basketball
December 23, 2020

‘Giannis Effect’ Felt by Bucks Following Record-Breaking Extension

Since he was drafted in 2013, the Bucks’ valuation has jumped from No. 30 in the league at $312 million to No. 19 at $1.58 billion.
December 22, 2020

Adam Silver Says NBA Expansion is ‘Manifest Destiny of the League’

“It’s sort of the manifest destiny of the league that you expand at some point,” NBA Commissioner Adam Silver said Monday.
December 22, 2020

Adidas Partners With Jerry Lorenzo, Fear of God Brand

Lorenzo will lead creative and business strategy for Adidas basketball globally, and launch a Fear of God athletics sub-brand.