Saturday, June 6, 2026

Athlete, Celeb SPACs Draw SEC Warning

  • The SEC issued a warning to investors to be careful with athlete and celebrity-backed SPACs.
  • SPAC investments reached new heights in the first two months of this year.
SEC/Design: Alex Brooks

The Securities and Exchange Commission issued an alert about the influx of SPACs involved with celebrities, “from movie stars to professional athletes.”

“It is never a good idea to invest in a SPAC just because someone famous sponsors or invests in it or says it is a good investment,” the agency wrote.

SPACs, also called “blank check companies,” raise money from investors with the purpose of acquiring a private company in a specific sector and taking it public. SPACs have exploded in popularity over the last year and become quite trendy among athlete investors, along with many other sports figures and entities.

  • A-Rod, Colin Kaepernick, Serena Williams, and Steph Curry have all recently gotten into the SPAC game.
  • Fitness company Beachbody agreed to go public in February through a merger with a SPAC advised by Shaq.
  • Houston Rockets owner Tilman Fertitta will take Fertitta Entertainment public through a $6.6 billion merger with FAST Acquisition.
  • RedBird Capital and famed Oakland A’s executive Billy Beane created RedBall Acquisition to acquire a professional sports franchise.
  • Atlanta Braves and Formula One owner Liberty Media’s new SPAC raised $500 million in its January IPO.

With the popularity of blank check companies comes increased scrutiny. An analysis by the Harvard Law School of Corporate Governance concluded that, “When commentators say SPACs are a cheap way to go public, they are right, but only because SPAC investors are bearing the cost, which is an unsustainable situation.”

The first two months of 2021 were the largest ever for SPACs, with $24.4 billion and $33.4 billion in issuances in January and February respectively, according to Bloomberg.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Ai sports slop

How Sports Became Ground Zero for AI Slop

The category is the perfect breeding ground for AI content churn.
FILE PHOTO: U..S. President Donald Trump speaks at the site of ongoing construction of the planned White House ballroom in Washington, D.C., U.S., May 19, 2026.

How the Big Ten and SEC Found Themselves Opposing Trump

The bill is considered dead if it doesn’t pass the Senate before August.
Sen. Ted Cruz (R-TX) listens as Sen. Maria Cantwell (D-WA) speaks during a hearing on the “Protect College Sports Act” before the Senate Commerce Committee, on Capitol Hill in Washington, D.C., U.S., June 3, 2026.

Senate Bill Causes Rifts in Longtime College Sports Alliances

Saban testified in favor of the bill, while the SEC is against it.
U.S. Senator Ted Cruz (R-TX) boards an elevator in the Senate subway during a vote on Capitol Hill in Washington, D.C., U.S., May 19, 2026.

College Sports Split on Whether to Support Landmark Senate Bill

One detractor said it “would play athletes and organized labor for fools.”

Featured Today

FILE PHOTO: Soccer Football - FIFA World Cup - UEFA Qualifiers - Group A - Germany v Luxembourg - Rhein-Neckar-Arena, Sinsheim, Germany - October 10, 2025 Germany coach Julian Nagelsmann

‘Weird Corners of the World’: How to Find a World Cup Coach

National associations look for a winning record—and also hope for serendipity.
June 3, 2026

The Elite High Schools Hosting World Cup Teams

Spain, Morocco, Croatia, and Switzerland chose schools as their tournament base camps.
Frances Cabral-Delaney
May 29, 2026

How Arsenal Fandom Went ‘Manic’

“People do not become Arsenal fans because it’s easy,” says Zohran Mamdani.
May 23, 2026; Anaheim, California, USA; Fans participate in a tarp off during a MLB game between the Los Angeles Angels and the Texas Rangers at Angel Stadium
May 28, 2026

‘Tarps Off’: How Shirtless Fans Took Over MLB

The viral movement began with the SFA club baseball team.

Caleb Williams’s Investment Playbook: ‘No Vices’

The Bears QB has put money into sports, tech, and wellness start-ups.
[Subscription Customers Only] Jul 13, 2025; East Rutherford, New Jersey, USA; Chelsea FC midfielder Cole Palmer (10) celebrates winning the final of the 2025 FIFA Club World Cup at MetLife Stadium
February 21, 2026

Soccer’s ‘Crown Jewels’ Are Devouring Smaller Clubs

Mega conglomerates are feeding a big business machine. Fans are furious.
Reggie Bush speaks on unionizing college football players during the Rose Bowl Hall of Fame induction ceremony at the University Club of Pasadena in Pasadena, Calif. Tuesday, Dec. 31, 2024.
March 5, 2026

Former NFL Pros Launch PE Firm for Emerging Leagues

Terrence C. Murphy and Reggie Bush are targeting $150 million for their debut fund.
Sponsored

Landon Donovan: What Soccer in America Still Needs

Landon Donovan discusses the evolution of soccer in America and investing in the NWSL.
Dec 30, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) reacts after scoring a basket against the Detroit Pistons during the second half at Crypto.com Arena
January 4, 2026

Pro Team Valuations Are Set to Keep Climbing in 2026

Asset scarcity and increasing media-rights deals underpin soaring valuations.
December 27, 2025

‘Why Not the Dodgers?’: How Billie Jean King Became an LA Owner

“Getting involved with the Dodgers literally changed our lives,” Ilana Kloss says.
December 23, 2025

Ben Simmons Buys a Sport Fishing Team

“I think I can really help this league grow,” Simmons told FOS.
Jacksonville Jumbo Shrimp mascot Scampi waves to fans during Opening Day baseball against the Gwinnett Stripers on March 29, 2024.
December 17, 2025

Private Equity Dives Further Into Minor League Baseball

Seven MiLB teams have changed hands in the last week.