Wednesday, August 12, 2026

As LeBron James Struggles, Lakers—and NBA—Face Murky Future

LeBron James said at the start of the season that he wants to play all 82 games—but Lakers coach JJ Redick hinted Monday that may no longer be the case.

Brad Rempel-Imagn Images

No one in NBA history has battled Father Time better than LeBron James. But those paying close attention are starting to see James lose his grip in the fight—and it could be detrimental to the future of the Lakers and the overall NBA business.

On paper, James, who turns 40 on Dec. 30, is still putting up good counting stats. His 22 points per game are his lowest since his rookie season, but he’s averaging eight rebounds and 9.1 assists, the second most in his career. However, as The Athletic’s Fred Katz pointed out, the Lakers, who have a 12–9 record, good for No. 8 in a loaded Western Conference, are 21 points per 100 possessions worse when he’s on the court

James—who entered this season as the only player in NBA history with more than $400 million in career earnings—is also struggling with his three-point shot as he’s missed his last 19 attempts from beyond the arc, his longest streak since the 2003–2004 season, according to ESPN. 

A Blow for the NBA

Whether James is battling for a championship, he is still one of basketball’s biggest draws. So it was a blessing for the league when he declared at the beginning of the season that his goal was to play all 82 games.

However, Lakers coach JJ Redick hinted at how the season may be taking a toll on the four-time MVP following a loss to the Timberwolves on Monday after a back-to-back, saying it may not be in James’s or the team’s “best interest” for him to play all 82 games. James, who scored a season-low 10 points, also didn’t seem as certain about his goal following the loss.

“That’s a goal, but we’ll see,” James said.

If James were to consistently rest through the remainder of the year, it could be a blow to the league that’s already struggling to pull viewers to open the season, particularly because the Lakers entered the season with the most nationally televised games among any team, and still have 20 remaining. 

The Lakers could end up at risk of violating the NBA’s player participation policy if James rests. The league has not been shy to send $100,000 fines this season to teams for players failing to play when they are eligible. The 76ers and Hawks are two examples of resting Joel Embiid and Trae Young, respectively.

The Lakers’ Future

Months before James led the Lakers to the 2020 NBA championship, he said he wanted to “be a Laker for the rest of my life.” The Lakers have not made the Finals since 2020—but James’s actions show he’s committed to the team, especially after they selected his son, Bronny, in the 2024 draft.

But the uncertainty of the future of James, who has consistently signed one-plus-one contracts with the Lakers, which are two-year deals with a player option for year two, provides a hamper on a team trying to build a roster—especially if the player paid 35% of the salary cap is deteriorating.

The Lakers may choose loyalty above all else—akin to how they rode out the tail end of Kobe Bryant’s career when the team missed the playoffs for three straight years. James’s stature as one of the greatest players of all time certainly helps the iconic franchise maintain its spot as the third-most-valuable team in the league, worth more than $7 billion, per Forbes.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

May 10, 2026; Philadelphia, Pennsylvania, USA; New York Knicks center Karl-Anthony Towns (32) controls the ball against Philadelphia 76ers center Joel Embiid (21) in the second quarter during game four of the second round of the 2026 NBA Playoffs at Xfinity Mobile Arena.

NBA Cup Schedule Sets Up Clashes With World Series, NFL, CFB

The league will be part of a packed late fall sports calendar.
U.S. President Donald Trump speaks during an event to sign an executive order regarding vaccine flexibility, in the Oval Office at the White House in Washington, D.C., U.S., August 10, 2026.

White House Denies Involvement in Lakers Sale to Kushner

“This has nothing to do with President Trump or his administration.”
May 9, 2026; Los Angeles, California, USA; Former Disney CEO Bob Iger watches pregame warm ups before the game between Angel City FC and the San Diego Wave at BMO Stadium.

Iger, Kushner, Walter Have Sports Empires Beyond the Lakers

The three businessmen already own stakes across major sports leagues.
Apr 22, 2023; Los Angeles, California, USA; The Los Angeles Lakers logo at center court during game three of the 2023 NBA playoffs at Crypto.com Arena. Mandatory Credit: Kirby Lee-USA TODAY Sports
Exclusive

NBA Owner Class ‘Stunned’ by Lakers Sale

Sources say the sale came together in just days, with no auction.
podcast thumbnail mobile
Front Office Sports Today

8/12/26 – Knicks-LeBron Tickets Soar, Trump Backs Infantino, Romo’s CBS Future Unclear

0:00

Featured Today

Trendy Golf Hat Divide Is More Than a Fashion Fight

As golf has gotten trendier, so has the sport’s style.
Joey Spallina of the Maryland Whipsnakes
August 6, 2026

How Eye Black Became ‘War Paint’ on the Field

“You’re going into battle, doing something you only do on game days.”
August 6, 2026

Tom Brady Explains His Aggressive Push Into Trading Cards

Brady talked to FOS about his eponymous card company.
FILE PHOTO: Cricket - Indian Premier League - IPL - Mumbai Indians v Chennai Super Kings - Wankhede Stadium, Mumbai, India - April 23, 2026 Mumbai Indians' Suryakumar Yadav in action
August 5, 2026

India Is Stealing Cricket’s Throne From England and Australia

India’s insatiable appetite for cricket has shifted the traditional locus of power.
WPBL
July 30, 2026

Who’s Playing Women’s Professional Baseball?

Sixty players from 11 countries are descending on Illinois for six weeks.
Josh Kushner and Karlie Kloss attend the annual Allen and Co. Sun Valley Media and Technology Conference at the Sun Valley Resort in Sun Valley, Idaho, U.S., July 8, 2026.

Who Is New Lakers Owner Josh Kushner?

His older brother, Jared Kushner, is married to Donald Trump’s daughter Ivanka.
August 7, 2026

The Rams Juggernaut Is More Than ‘F Them Picks’

How a Super Bowl favorite was built in L.A.
Jan 24, 2026; Dallas, Texas, USA; A view of the Los Angeles Lakers logo on the shorts of Los Angeles Lakers forward LeBron James (23) during the game against the Dallas Mavericks at the American Airlines Center. Mandatory Credit: Jerome Miron-Imagn Images
August 12, 2026

Lakers Sold to Kushner, Iger for $12.5B Amid Walter Investigation

It’s the second time in 14 months the team has been sold.
Sponsored

Saints Great Turns to Ownership

Marques Colston discusses his Champions Fund launch and finding success after football.
Jul 22, 2026; Bronx, New York, USA; New York Yankees left fielder Cody Bellinger (35) hits a double against the Pittsburgh Pirates during the fourth inning at Yankee Stadium
August 6, 2026

Yankees Are Polymarket’s Latest Big Sports Swing

Polymarket became the exclusive prediction-market partner of MLB in March.
Jul 31, 2026; Cumberland, Georgia, USA; Atlanta Braves third baseman Austin Riley (27) first baseman Matt Olson (28) pitcher Elieser Hernandez and catcher Joey Bart (16) react after defeating the Washington Nationals at Truist Park.
August 5, 2026

BravesVision Rollout Drags Braves Revenue Lower

Quarterly revenue and operating income fell for the MLB club.
First at FOS
August 4, 2026

WNBA Season-Ticket Holders Grapple With Soaring Prices

WNBA teams are hiking prices as the league explodes.
August 2, 2026

Tarik Skubal Heads to Dodgers in Blockbuster Trade

The two-time defending champions landed the Tigers’ ace.