• Loading stock data...
Wednesday, April 24, 2024
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

Adidas Earnings Recover in Q3, But Lockdowns Could Affect Outlook

  • Online sales were up 51% year-over-year.
  • Adidas brand sales fell 2% year-over-year, while Reebok’s were down 7%.
adidas
Scott Taetsch-USA TODAY Sports

German-based sportswear company Adidas’ revenue recovered in Q3 from a down second quarter, but the company warned it might not have seen the end of its woes with lockdowns in Europe on the rise again.

The company reported that income for the three months ending Sept. 30 was $683 million down from $761.5 million a year earlier. 

Revenues in Q3 decreased 7% to $7.04 billion; Q2 revenue decreased 34%. In the first nine months of 2020, revenues decreased 18% on a currency-neutral basis.

“We saw a strong recovery in our business in Q3,” CEO Kasper Rorsted said in a statement. “Our focus on healthy inventories, profitable sell-through and disciplined sell-in clearly paid off. … At the same time, we kept costs under control and delivered a profit improvement of more than 1.1 billion euros ($1.3 billion) compared to Q2.”

Adidas brand sales fell 2% year-over-year, while Reebok’s were down 7%. 

The company is reportedly looking into selling off the long-struggling Reebok brand, but Rorsted declined to comment on the matter. In Q2, Adidas-specific sales fell 33% while Reebok’s fell 42%.

Over 90% of Adidas’ stores were operational during Q3, up from 83% at the end of the prior quarter. Online sales grew 51% year-over-year after skyrocketing 93% in Q2. 

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Rockies Coach’s Team Plane Cockpit Visit Triggers Federal Investigation

A since-deleted video shows him sitting in the cockpit mid-flight.

A’s Reach Deal to Leave Oakland for Sacramento After This Year

The A’s will play in a minor league park starting in 2025.

Ongoing NFL Network Cuts Hit On-Air Talent

The network also made cuts around the ‘Good Morning Football’ move to L.A.

LeBron James Explains Why Women’s March Madness Has More ‘Star Power’

James said Angel Reese and Caitlin Clark give women’s game ‘icons.’
podcast thumbnail mobile
Front Office Sports Today

Austin Ekeler on NFL Free Agency Drama

0:00
0:00

Featured Today

Everything You Need To Know About the Legal Attempts To Kill the ACC

Four lawsuits involving the conference, Clemson, and FSU could determine the future.
April 20, 2024

A Bare-Knuckle Fighter Won His Pro Debut. The Far Right Scored a Marketing Win

With Proud Boys sponsoring him, experts say extremist groups will use his success to elevate their ideologies and recruit new believers.
April 7, 2024

Women’s Basketball Finally Has a TV Deal to Match the Excitement. Now What?

A lucrative new media-rights contract could rectify problems of the past, but the future of March Madness media rights is anyone’s guess.
Mar 16, 2024; Washington, D.C., USA; North Carolina State Wolfpack forward DJ Burns Jr. (30) cuts the net after defeating the North Carolina Tar Heels for the ACC Conference Championship at Capital One Arena.
April 6, 2024

How Two College Seniors Helped DJ Burns Cash In on a Final Four Run

Two college seniors are facilitating deals for NC State’s big man.

Careers

Powered By

Careers in Sports

Looking for a new job? Check out these featured listings and search for openings all over the world.
Live Nation
Multiple - USA Careers
Adidas
Multiple - USA Careers
FanDuel
Multiple - USA Careers

Silver Lake to Take Endeavor Private, Ending Tough Stock Market Run

Private equity giant Silver Lake is set to acquire the remaining shares it didn’t already own.
Exterior of Nike Company Store
February 16, 2024

Nike to Lay Off 2% of Its Workforce in Cost-Savings Effort

The sportswear giant hinted at staff cuts in a December earnings call.
DraftKings
February 16, 2024

DraftKings Trends Toward the Black, Buys Lottery App

The sports gambling giant continues to narrow its losses.
Sponsored

Rapid Returns: How Technology Is Getting You Back to Your Seat

How Oracle’s POS technology is helping fans get back to their seats faster.
February 7, 2024

ESPN DTC to Debut by Fall 2025, but Streaming Alliance Hastens Market Entry

Date set for stand-alone version of network, but new joint venture will beat that by a year.
January 22, 2024

They Make Sports Balls—and They Could Be Worth Almost $9 Billion

Amer Sports looks to raise as much as $1.8 billion in the public markets.
A view of a FanDuel sportsbook location.
January 18, 2024

FanDuel Strengthens U.S. Dominance Ahead of NYSE Debut

Flutter posts strong financial results as NYSE shares are set to debut Jan. 29.
The swoosh logo at Nike Eugene.
September 28, 2023

Nike Misses Revenue Wall Street’s Projections, But Company’s Stock Soar

The company offset the shortfall by exceeding expectations in earnings per share.