• Loading stock data...
Friday, February 21, 2025

YES ‘Satisfied’ Aaron Judge’s Historic HR Came During Its Telecast

  • Network’s audience peaked at 933,000 viewers Tuesday night.
  • Judge’s historic chase has propelled YES to its best performance in 11 years.
Tim Heitman-USA TODAY Sports

The New York Yankees’ YES Network has faithfully chronicled Aaron Judge’s career since he broke into Major League Baseball in 2016.

It seemed only right that the nation’s largest regional sports network televised Judge’s historic 62nd home run Tuesday night. 

As Judge struggled to best Roger Maris’ American League single-season home record, Yankees games were carried by national networks such as ESPN, Fox Sports, MLB Network, and even Apple TV+. 

YES and Yankees fans had to hope that the stars would align for Judge to make history on the team’s hometown network — and that YES play-by-play announcer Michael Kay would be on the microphone.  

Despite all the backstage politicking (including the attempted intercession of New York Attorney General Letitia James), that’s exactly what transpired.

“I’m very satisfied. I’m glad it didn’t happen on Apple, I’m glad it didn’t happen on Fox. I’m glad the entire country was watching us,” said Troy Benjamin, the Yankees game producer for YES. “Everything you see documented? YES Network did it. So damn right. I’m satisfied as hell.”

Judge’s historic home run chase has produced big TV numbers for YES:

  • Tuesday’s game averaged 636,000 total viewers, peaking at 933,000 in the New York DMA from 8:15-8:30 pm ET. 
  • YES is posting its best season in 11 years in terms of ratings, with Yankees games averaging 371,000 total viewers.
  • This season, 45 Yankees games have averaged over 400,000 viewers, as opposed to nine last year. 

Still, tracking Judge was a major challenge for the team at YES.  

The big slugger went five games between hitting home runs 61 and 62. Every time he came up to bat, YES’s entire broadcast team — from Kay to Benjamin and game director Dan Barr — had to be ready to document history. 

The Yankees were batting Judge at leadoff to give him more at-bats, so the YES crew had to be ready from the jump.

For Tuesday night’s doubleheader against the Texas Rangers at Globe Life Field, the network manned eight cameras of its own, while hiring another eight Texas-based camera operators and another seven tape operators.

The boom-bust cycle surrounding every Judge at-bat forced YES to adapt its coverage. 

Ultimately, YES is proud of the job it did, but Benjamin admitted the pressure was draining for all involved. 

“Nobody covers the Yankees like we do. It was definitely poetic justice,” Benjamin said. “We set up for this. We’ve had everything in place for the Judge moment. No one else could have captured it like we did.”

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jun 13, 2018; Moscow, Russia; A general view of a beer stand inside of Luschniki Stadium one day prior to the start of the FIFA World Cup 2018.

Saudi Arabia Says No Alcohol at 2034 World Cup

Saudi Arabia won’t allow alcohol anywhere during the 2034 World Cup.
Sep 22, 2024; Houston, Texas, USA; Houston Astros third baseman Alex Bregman (2) walks on the field before the game against the Los Angeles Angels at Minute Maid Park.

MLB Spring Training Camps Open With Plenty of Top Talent Unsigned

The MLB free-agent market remains tight as spring training camps open.
Cincinnati Reds shortstop Elly De La Cruz (44) plays a ground ball off the bat of Pittsburgh Pirates second base Nick Yorke (38) in the second inning of the MLB National League Game between the Cincinnati Reds and the Pittsburgh Pirates at Great American Ball Park in downtown Cincinnati on Sunday, Sept. 22, 2024. The Pirates led 1-0 after four innings.

MLB Betting on Elly De La Cruz As a Future Face of..

The 23-year-old phenom is featured in two new marketing campaigns.
U.S. Soccer Federation president Carlos Cordeiro (left) and Sunil Gulati (center) and MLS commissioner Don Garber (right) pose for a photo.

Billionaire Who Chaired NASL Admits He Used Burner Account to Attack MLS,..

Rocco Commisso, the Mediacom founder, compared the MLS commissioner to Harvey Weinstein.

Featured Today

Nov 2, 2024; Pittsburgh, Pennsylvania, USA; Pittsburgh Penguins goaltender Alex Nedeljkovic (39) stretches during a time-out against the Pittsburgh Penguins in the second period at PPG Paints Arena

Behind the Mask: The Artists Creating Hockey’s Iconic Goalie Style

The art and business of outfitting pro netminders.
Feb 15, 2025; Montreal, Quebec, CAN; [Imagn Images direct customers only] Team United States forward Matthew Tkachuk (19) and Team Canada forward brandon Hagel (38) fight in the first period during a 4 Nations Face-Off ice hockey game at the Bell Centre.
February 16, 2025

Inside the Push for the NHL’s Next Era of International Competition

Players have been clamoring, and the league is all in.
Aug 11, 2024; Paris, France; Medals are carried out on Louis Vuitton trays after the women's volleyball gold medal match during the Paris 2024 Olympic Summer Games at South Paris Arena
February 16, 2025

LVMH’s New Push: World’s Most Powerful Luxury Group Is Coming for Sports

LVMH is making long-term deals—and they’re not done.
Feb 18, 2024; Indianapolis, Indiana, USA; Eastern Conference guard Damian Lillard (0) of the Milwaukee Bucks reacts after a play during the second half of the 73rd NBA All Star game at Gainbridge Fieldhouse.
February 15, 2025

The NBA’s Latest Attempt To Solve the All-Star Game Conundrum

A new mini-tournament on a lame-duck network may not solve the problem.

Sports Media Rallies Around Influential Blogger Andy Isaac

Tributes poured in across social media after Isaac’s announcement.
Feb 19, 2025; Port St. Lucie, FL, USA; New York Mets right fielder Juan Soto (right) talks to center fielder Jose Siri (center) and right fielder Starling Marte (left) during a spring training workout at Clover Park.
February 19, 2025

MLB Faces Critical Transition As Streaming Alters Media Landscape

Twenty-two clubs now offer a direct-to-consumer streaming option.
February 19, 2025

NBA TV Ratings Are Down 5%. NBC May Reverse That Trend Next..

TNT viewership is down 11% while ABC/ESPN ratings are flat.
Sponsored

How UBS Crafts Impactful Partnerships Across Sports, Arts, and Culture

As UBS continues to expand its impressive array of sports and entertainment partnerships, the company solidifies its position as a leader in wealth management.
February 19, 2025

NBA All-Star Game Ratings: Second-Least-Watched Ever, Down 13%

The NBA competed with “SNL 50,” which averaged 14.8 million viewers Sunday.
February 19, 2025

Daytona 500 Most-Watched Over the Weekend, Despite Rain Delays

Fox drew an average of 6.76 million viewers for Sunday’s race.
February 18, 2025

Super Bowl LIX Sets Yet Another TV Ratings Record

A record 182.8 million unique viewers watched at least one minute of the game.
February 18, 2025

Netflix Evolves Strategy: Pursuing NFL Sunday Rights

Robust NFL viewership and ad sales help prompt a significant pivot.