Today's Updates

12 hours ago
Thursday’s doubleheader between the St. Louis Cardinals and the Detroit Tigers has been postponed. St. Louis hasn’t played since July 29.
16 hours ago
MLB Deputy Commissioner Tony Petitti is leaving the league to become president of sports & entertainment at Activision Blizzard.

Market Movers

Headlines

Activision Blizzard Names MLB’s Petitti Head of Sports & Entertainment

Major League Baseball Deputy Commissioner Tony Petitti is leaving the league to become president of sports and entertainment at Activision Blizzard. Effective Aug. 17, Petitti will oversee esports, consumer products, […]

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Twitter to Stream 10 WNBA Games During Bubble Season

For the fourth straight year, the league has partnered with Twitter to stream games, which will include “alternative” analysts like LaChina Robinson and Ros Gold-Onwude.

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Creative Artists Agency Undergoes Significant Shakeup

Los Angeles-based entertainment and sports agency Creative Artists Agency has parted ways with two of its more prominent figures.  CAA announced Aug. 5 that Co-Head of Television Nick Khan is […]

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Dan Snyder Reportedly Suing Online Media Company for Defamation

The Washington Team NFL owner is reportedly suing an Indian media company for allegedly accepting payment in exchange for publishing defamatory rumors about him.

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Features

Non-Alcoholic Beer Category Receives Boost From Budweiser

While non-alcoholic beer still makes up less than 2% of the overall beer segment, it’s one of the few bright spots in an otherwise flat and shrinking beer market.

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Whoop Wristband Garnering Wide Attention Across Sports

WHOOP saw its user growth increase sevenfold year-over-year in March and has since experienced rises in new memberships and overall usage.

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Sources: Fox Sports Interested In TV Deal With “The Rock’s” XFL 3.0

Fox is interested in possibly televising Dwayne ‘The Rock’ Johnson’s XFL 3.0. But XFL brand has flopped twice and will have to overcome ‘stigma of failure.’

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Star Power Alone Doesn’t Ensure Latest XFL Will Succeed

Despite its big-name buyer, XFL 3.0 will have a lot to overcome for a successful relaunch. The $15 million acquisition was approved on Aug. 7.

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U.S. Olympic Athletes in Financial Limbo Without Olympics, Events

For American athletes and national governing bodies, there’s no government funding to help bridge the financial gap until the Tokyo Games.

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After Successful Challenge Cup, NWSL Teams Work to Maintain Momentum

The NWSL didn’t just successfully execute a bubble tournament that avoided a COVID-19 outbreak — they completed a record-breaking season, landing partners and smashing ratings with new broadcast deals.

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Videos

Fundamentals: RISE CEO Diahann Billings-Burford

Welcome to the latest episode of Fundamentals with Ian Thomas, a Front Office Sports interview show featuring leading operators and voices of the sports industry. Today, Diahann Billings-Burford joins the show. Billings-Burford […]

Fundamentals: MLL Commissioner Sandy Brown

Welcome to the latest episode of Fundamentals with Ian Thomas, a Front Office Sports interview show featuring leading operators and voices of the sports industry. Today we welcome Sandy Brown — commissioner […]

Fundamentals: Evil Geniuses CEO Nicole LaPointe Jameson

Welcome to the latest episode of Fundamentals with Ian Thomas, a Front Office Sports interview show featuring leading operators and voices of the sports industry. Our four-part esports series — presented by […]

Fundamentals: The Launch of VaynerGaming

Welcome to the latest episode of Fundamentals with Ian Thomas, a Front Office Sports interview show featuring leading operators and voices of the sports industry. With this week’s launch of VaynerGaming — […]

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