ESPN’s Mina Kimes joins Front Office Sports at Super Bowl Radio Row to break down her rise in sports media, the massive growth of NFL Live, and how the show has attracted a new generation of fans—especially women.
Kimes discusses covering the Super Bowl while rooting for the Seahawks, the chemistry behind NFL Live’s success, why conversational sports shows outperform debate formats, and how social media, YouTube, and real-time reactions are now essential for modern sports hosts.