Friday, May 1, 2026

Wrexham FC Investor Sam Porter on Economics of Soccer, Rise of Pickleball

In the latest episode of Portfolio Players, presented by E*TRADE from Morgan Stanley, Front Office Sports Editor-in-Chief Dan Roberts sits down with Sam Porter, Club Necaxa, La Equidad Co-Owner and a Limited Partner of Wrexham A.F.C., to discuss his diverse investments across the sports landscape.

Porter discusses investing in soccer and pickleball, and U.S. vs international teams. Talking about his experience in ownership, he breaks down the financial challenges and rewards of team ownership as well as the private equity’s involvement in ownership.

Portfolio Players, which releases on Tuesdays every other week, uncovers the strategies behind the deals, decisions, and dollar signs that define sports business. Whether it’s legendary athletes or powerhouse executives, we break down the sponsorships, private equity plays, and entrepreneurial ventures shaping the industry. Check out our premiere episode now live on YouTube and Front Office Sports properties.

Up Next

Michigan’s Blueprint for March Madness

Dusty May on Michigan’s ten million dollar roster, the transfer portal, and…
April 29, 2026

Zac Brown: Superfan With a Backstage Pass

Zac Brown on UFC 250, Dana White, the Sphere, Survivor, and taking…
April 28, 2026

Tyler Adams: USMNT World Cup Ready

Tyler Adams on Europe, the World Cup, his viral moment, and the…
April 28, 2026