• Loading stock data...
Wednesday, February 25, 2026

Can Comcast’s Sports-Centric Skinny Bundle Compete in Crowded Market?

In an effort to stem the wave of accelerating cord-cutting, satellite and cable TV carriers are increasingly embracing sports-oriented skinny bundles, with Comcast becoming the latest. It almost certainly won’t be the last. 

Comcast
Comcast

Another week, another sports-oriented skinny bundle from a major content distributor. 

Just nine days after DirecTV introduced its MySports streaming package, Comcast is rolling out its own competing bundle of channels designed to cater to sports fans. The new Sports & News TV offering from the country’s No. 2 cable distributor will combine more than 50 broadcast, sports, and cable news channels in a cheaper and more condensed selection than a traditional cable or satellite TV subscription. 

Like the DirecTV package, Sports & News TV will feature major networks such as ESPN and Fox—two of the key partners of the recently shuttered Venu Sports. Pricing will be essentially identical, with the $70 per month fee for the Comcast offering matching up with the non-promotional price of $69.99 per month for MySports. But like MySports, Sports & News TV omits many prominent sports outlets, with the absences here including Warner Bros. Discovery’s TNT and TBS, regional sports networks not owned by Comcast, and key streaming entities such as Amazon, among others. 

There are some particular elements to Sports & News TV, however, including the addition of Comcast’s Peacock streaming service. NBA basketball will also be a more prominent part of the package this fall once NBC Sports begins its rights deal with the league.

Comcast is seeking to position the package as a more affordable alternative to Hulu + Live TV and YouTube TV, each starting at $82.99 per month after the latter’s price increase last month

Fubo, whose successful injunction against Venu Sports helped lead to that company never reaching a public debut, is another digital competitor in the same price range. Sling TV also offers streaming TV packages ranging from $45 to $61.

The Comcast bundle will be available through both streaming platforms and the company’s X1 TV box. 

The move also arrives in a period of corporate transition, as Comcast in November announced plans to spin off most of its cable network holdings.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

U.S. Gold-Medal Game Draws 20.7M Viewers for NBC, a Morning Record

The gold-medal hockey game draws an NFL-like audience.

Injury-Riddled NBA MVP Race Won’t Shake Up Teams’ Books

Multiple stars are in jeopardy of being ineligible for MVP. 

Kenny Albert Flooded With 483 Texts After His Golden Hockey Call

Messages from the likes of Gretzky, Torre, and Palin poured in nonstop.
The Warner Bros. studios in Burbank, California, U.S. November 18, 2025.

Warner Bros. Weighs Revised Paramount Offer

The TNT Sports parent company is reviewing the latest acquisition offer.

Featured Today

[Subscription Customers Only] Jul 13, 2025; East Rutherford, New Jersey, USA; Chelsea FC midfielder Cole Palmer (10) celebrates winning the final of the 2025 FIFA Club World Cup at MetLife Stadium

Soccer’s ‘Crown Jewels’ Are Devouring Smaller Clubs

Mega conglomerates are feeding a big business machine. Fans are furious.
Feb 10, 2026; Cortina d'Ampezzo, Italy; Cory Thiesse and Korey Dropkin of the United States during the curling mixed doubles gold medal game during the Milano Cortina 2026 Olympic Winter Games at Cortina Curling Olympic Stadium
February 20, 2026

Curling Clubs Are Swept Up in Olympics Fever. Can It Last?

Every four years, organizations field an influx of curling-curious patrons.
Max Valverde by Ron Winsett
February 17, 2026

How Ski Mountaineering’s Hype Man Went From TikTok to NBC

Max Valverde’s gushing over the niche sport vaulted him to Olympic broadcaster.
Feb 11, 2026; Livigno, Italy; Jaelin Kauf of the United States during freestyle skiing women's moguls final during the Milano Cortina 2026 Olympic Winter Games at Livigno Aerials & Moguls Park
February 13, 2026

The Surprise Hit of the Winter Olympics: First-Person Drone Views

Tiny drone cameras have reshaped the Olympics viewing experience.
Jan 4, 2018; Los Angeles, CA, USA; TNT sportscaster Marv Albert looks on before a game between the Oklahoma City Thunder and the LA Clippers at Staples Center. Mandatory Credit: Kirby Lee-USA TODAY Sports

Family Business: Marv Albert Marvels at Son Kenny’s Gold Medal TV Performance

“He was tremendous,” Marv Albert says of his son’s career-defining performance.
February 23, 2026

Winter Olympics on NBC Up 96% From 2022, Highest Since 2014

The network benefits greatly from the dramatic final days of competition.
The Savannah Bananas played the Texas Tailgaters at Great American Ballpark on Friday June 13, 2025. The game included music, dancing, non-baseball games, backflips and featured Reds players like Todd Frazier, Bronson Arroyo and Sean Casey. The Bananas will play the Texas Tailgaters again on Saturday to a packed Great American Ballpark.
February 24, 2026

Why Savannah Bananas Are Expanding Their ESPN Deal

The new deal will see ESPN platforms air 25 Bananas games in 2026.
Sponsored

From USWNT Star to NWSL Franchise Founder

Leslie Osborne, former USWNT midfielder, shares how athletes are moving from the pitch to the ownership table.
February 23, 2026

CBS Sports Parent Sweetens Offer As WBD Still Considering Next Move

The ultimate fate of TNT Sports continues to hang in the balance.
Jun 24, 2024; Eugene, OR, USA; NBC Sports broadcaster Mike Tirico during the US Olympic Team Trials at Hayward Field. Mandatory Credit: Kirby Lee-USA TODAY Sports
February 23, 2026

Mike Tirico Gets His Due As Best All-Around Sportscaster

Tirico recently called his first Super Bowl before hosting his fifth Olympics.
exclusive
February 23, 2026

WNBA Team Hires Reporter From Athletic for Front Office Role

Ben Pickman will be a cap and strategy analyst for the Fire.
Feb 16, 2026; Tampa, FL, USA; New York Yankees outfielder Aaron Judge (99) watches batting practice during spring training at George M. Steinbrenner Field. Mandatory Credit: Jonathan Dyer-Imagn Images
February 20, 2026

Gotham Sports Rolls Out Price Reductions to Streaming Packages

The YES Network-MSG Networks joint venture retools its pricing.