Wednesday, May 6, 2026

NBA Hiring Team to Oversee Automated Officiating

  • The NBA is entering its second year of partnership with Sony’s Hawk-Eye.
  • Hawk-Eye has become a staple in tennis, baseball, and cricket.
D. Ross Cameron-USA TODAY Sports

The NBA is hiring for a gig expected to take the league into the next phase of replay. 

On Tuesday night, the league posted a job for a technical lead manager, a position that is expected to build out its own team and “develop and deploy automated officiating capabilities to impact every game of the NBA season.” 

The job comes at a time when professional sports continue to lean more and more into technology to decide games. Major tennis tournaments use a fully automated Hawk-Eye system for boundary challenges; baseball is working out whether to use an automated strike zone or introduce a challenge system for balls and strikes; the NFL recently decided its optical tracking system for first downs wasn’t quite ready for prime time. European soccer is still struggling with implementing its Video Assisted Referee replay system. 

This past season marked the NBA’s first in a partnership with Sony’s Hawk-Eye and mostly used it to assist with deciding out-of-bounds and goaltending calls this past season, a source familiar with the partnership told Front Office Sports. Hawk-Eye supplies the system widely adopted by tennis and is contributing to the development of the automated strike zone in baseball.

The NBA has said before that it hopes to use Hawk-Eye to develop a system to help with calls involving boundary calls—for example, contested plays involving the three-point shot or out-of-bounds lines—and goaltending. Unlike some other sports, basketball will seemingly always require some human element to judge fouls.

A spokesperson for Hawk-Eye, which is owned by Sony, did not immediately respond to a request for comment. 

After a full season with the technology, the league decided to have an internal hire whose main responsibility is working with and developing new ways to implement it, the source familiar with the partnership said.

Officiating in the NBA has come under fire in recent years, especially last season, as players, coaches, and executives have all complained about inconsistent calls, questionable technical fouls, and last two-minute reports filled with missed calls. Longtime NBA referee Eric Lewis retired over an investigation into a burner account on X/Twitter and Kings coach Mike Brown brought his laptop into a postgame press conference in January after a game in Milwaukee to show examples of calls he had a problem with. 

While Hawk-Eye and whomever the NBA hires can’t fix the league’s officiating problem single-handedly, it appears to be taking another step toward improving it by building a team to deploy new systems designed to aid the officials. 

Though it’s not a requirement, the job description said “a deep understanding of officiating” is “a plus.” 

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

U.S. Open Falls Behind Masters in Prize Money: ‘It’s Not a Race’

The Masters increased its purse to $22.5 million this year.

Will Wade Could Follow the Illinois Blueprint at LSU

LSU re-hired Wade in March after firing him in 2022. 
May 2, 2026; Boston, Massachusetts, USA; Philadelphia 76ers guard Tyrese Maxey (0) drives past Boston Celtics guard Jaylen Brown (7) during the first quarter of game seven of the first round of the 2026 NBA Playoffs at TD Garden.

First Round of NBA Playoffs Reaches 33-Year Viewership High

Game 7 of the 76ers-Celtics series averaged 11 million viewers.
Feb 6, 2026; Fayetteville, AR, USA; The Arkansas Razorbacks logo is displayed behind home plate during the Arkansas Razorbacks scrimmage at Baum-Walker Stadium

Arkansas Men’s Tennis Coach: ‘Disbelief’ After Team Axed

Jay Udwadia spoke with FOS about the university’s decision to axe tennis.

Featured Today

Cricket - Indian Premier League - IPL - Final - Royal Challengers Bengaluru v Punjab Kings - Narendra Modi Stadium, Ahmedabad, India - June 4, 2025 Royal Challengers Bengaluru's Rajat Patidar lifts the trophy as he celebrates with teammates after winning the Indian Premier League

How Private Equity Fell in Love With Indian Cricket

India’s U.S.-style cricket league has become a private-equity playground.
Kaitlin Oaks (left) from Tampa looks at photos with Layla Abutha from Tampa while attending Thurby at Churchill Downs during the week of Kentucky Derby on Thursday, April 30, 2026.
May 1, 2026

Kentucky Derby Is Courting Gen Z

Churchill Downs is mixing traditional splendor with a youthful atmosphere.
INDIANAPOLIS, INDIANA - MARCH 25: Caitlin Clark of the Indiana Fever sits on the baseline and makes photographs during the Indiana Pacers game against the Los Angeles Lakers at Gainbridge Fieldhouse on March 25, 2026 in Indianapolis, Indiana.
April 22, 2026

Why Athletes Are Moonlighting As Sports Photographers

Athletes are swapping courtside seats for sideline cameras.
Quinnipiac women's varsity rugby
April 21, 2026

The Death of Quinnipiac Women’s Varsity Rugby

The sudden decision at Ilona Maher’s alma mater left players blindsided.
Sponsored

Baseball Is Back: MLB Opening Day Prices Soar

MLB Opening Day ticket prices are at record highs. TickPick data breaks down demand, pricing trends, and where fans are paying the most.
Sponsored

Paying a Premium: Super Bowl LX Is a Hot Ticket

Super Bowl LX ticket prices are among the highest of the decade. TickPick data breaks down demand, pricing trends, and where fans are buying.
Sponsored

Olympic Hockey Betting Preview: USA and Canada Take Center Ice

Olympic hockey betting odds shift as USA and Canada dominate early action, per BetMGM’s 2026 Winter Games preview.
Sponsored

What Is It Like to Run the Knicks?

Dave Checketts on his time running the Knicks & Jazz, Jordan war stories, and his investment strategy across major sports leagues.
January 26, 2026

Wearables Like Whoop Banned at Tennis Grand Slams—for Now

Alcaraz, Sinner, and Sabalenka were all told to remove theirs.
Sponsored

Inside the Technology Shaping the Future of Sports Media

At ESPN Edge Innovation Conference 2025, ESPN showcased how AI, immersive tech, and a rebuilt direct-to-consumer platform are redefining the future of sports media.
Dec 23, 2025; San Antonio, Texas, USA; Overall view of Frost Bank Center during the second half of a game between the San Antonio Spurs and the Oklahoma City Thunder.
December 26, 2025

Kalshi Purges Social Media Affiliates With Antisemitic Posts

The affiliate badge program on social media continues to cause controversy.
Sponsored

The Hidden Tech Behind Every Touchdown

Nearly two-thirds of NFL stadiums already rely on Cisco networks, and the Super Bowl will showcase the full scale of the partnership.