Month: October 2018

ITsavvy Grows Sponsorship Portfolio with Deal with Stewart-Haas Racing

ITsavvy will be the primary sponsor on Clint Bowyer’s No. 14 Ford for the second time during the November 9-11 race weekend at ISM Raceway.

By /
Paws & Claws Club Provides Auburn Pets the Opportunity to Be Fans

Furry friends now have the ability to rep Auburn pride through a new athletic department pet club that was established last August.

By /
The Starters’ Leigh Ellis’ Journey from Banker to NBA Media Personality

Leigh Ellis found himself at a crossroads in life. Not wanting to work odd jobs anymore, he decided to go back to school. At 31, he found his true passion.

By /
Giants Turn to Topgolf to Drive Fans to Ballpark During Offseason

This year, the San Francisco Giants have teamed up with Topgolf to bring Topgolf Crush to AT&T Park from November 16-18.

By /
Godolphin Sets the Standard for Marketing in Horse Racing

Godolphin, the world’s largest horse racing stable, owns the “team” brand mentality and values its investment in marketing.

By /
How the Seattle Storm Social Team Pulled at Community Heartstrings

In winning their third WNBA title, the Seattle Storm had the city of Seattle buzzing. The team’s social department capitalized on the moment.

By /
Why Scoring a Career in Minor League Baseball Is Anything but Minor

Interested in chasing an opportunity with Minor League Baseball? Here are some insights you won’t find anywhere else. 

By /
Relevent Sports Set to Help La Liga Expand Its Presence In the US

With a strong knowledge of the American soccer space, the parent company of the International Champions Cup is ready for a new endeavor with La Liga.

By /
How the Golden Knights Landed Their Sportsbook Partnership With William Hill

Located in the gambling capital of the U.S., the NHL’s Vegas Golden Knights executives worked quickly with big opportunities in mind.

By /
Athlete Brand Building and Its Importance

When it comes to building an athlete’s brand, the CEO of Firestarter wants athletes to know it’s about sticking to their laurels and who they are.

By /