Month: September 2017

3 Takeaways from the US Open’s Social Presence

See how the social team is capturing the excitement unfolding on the court. (Photo via @usopen on Twitter) US Open tennis is here once again and it has brought some of the […]

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Augmented Reality In Sports: Blurring The Lines Between Video Games And Real Life

AR might be the newest way for fans to feel even more connected to their favorite sports. The putting interface in “Rory McIlroy: PGA Tour.” Photo via clickon.co. Sports and technology […]

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The Social Strategy Behind NASCAR’s Championship Trophy Reveal

See how NASCAR’s social team captured excitement and drove engagement. The Cup has all 23 racetracks engraved at the top. (Image via NBC Sports) The winner of the 2017 Monster Energy […]

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NYCFC Pops Up in the Big Apple

The shop has been a hit with fans and on social media. Photo via @NYCFC Yesterday, New York City FC opened #NYCFCHouse, its first-ever pop-up retail shop and soccer experience space in […]

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How Twitter Has Changed the NBA Offseason

The platform has kept the conversation going 365 days a year. NBA Twitter is one of the most exciting parts of the season. (Photo via DFS Report) We’re nearing the end of […]

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