Thursday, April 16, 2026

WNBA Smashes Ratings Record With Competitive All-Star Game

  • It beat the previous All-Star ratings record by roughly two million viewers. 
  • The game was the most-watched WNBA game on any ESPN network.
Syndication: Arizona Republic

The WNBA’s hot streak continues into its Olympic break. 

Saturday’s All-Star Game in Phoenix between Team USA and Team WNBA drew a record 3.44 million viewers, more than double the previous mark of 1.44, which was set in 2003 when the game took place at Madison Square Garden. 

The game’s rating is the most-watched WNBA event on any ESPN network and the third-most-watched WNBA game ever, with the top two coming on the league’s debut weekend in 1997, according to Sports Media Watch.

The game was unusually compelling by all-star standards, as a Team WNBA led by non-Olympians took on the U.S. national team. Arike Ogunbowale, who has said she withdrew her name from the USA team pool because she wouldn’t be selected over “politics,” led Team WNBA with 34 points in a 117–109 win. Team WNBA also had the novelty of Caitlin Clark—another Olympic snub—and Angel Reese playing together.

Before this season, the WNBA had not hit the one million viewership mark in 16 years, according to Sports Media Watch. Now it hits seven-figure numbers regularly. 

The blockbuster ratings come on the heels of the NBA agreeing to media-rights deals reportedly worth $2.2 billion over 11 years for the WNBA. Despite being a record for the league, both the WNPBA and former standouts such as Cheryl Miller, who coached Team WNBA, have blasted the deal compared to the $76 billion the NBA got from its new package. 

With the Paris Olympics starting Wednesday, the league is now on hiatus until Aug. 15. 

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

LIV Golf: ‘Full Throttle’ Through 2026 Despite Shutdown Rumors

The league is still playing its Mexico City tournament this week.
Mar 21, 2026; Los Angeles, CA, USA; Founders FFC quarterback Tom Brady (12) throws ball against Logan Paul of Wildcats FFC during the Fanatics Flag Football Classic at BMO stadium. Mandatory Credit: Kirby Lee-Imagn Images
exclusive

Fanatics-Tom Brady Flag Football Deal With Saudis in Peril

The event is expected to continue with or without Saudi funding.
Mar 15, 2023; Los Angeles, California, USA; Golden State Warriors guard Stephen Curry (30) moves to the basket against Los Angeles Clippers forward Kawhi Leonard (2) during the first half at Crypto.com Arena. Mandatory Credit: Gary A. Vasquez-USA TODAY Sports

Play-In Clash Carries Major Offseason Stakes for Clippers, Warriors

Uncertainty swirls around Steve Kerr and Kawhi Leonard.

Featured Today

blake griffin

Inside Blake Griffin’s Rookie Season at Prime Video

The six-time All-Star was initially hesitant to enter the media space.
Matthew Schaefer/Front Office Sports
April 10, 2026

Matthew Schaefer Has the Hockey World in His Thrall

The teenage Islanders defenseman cannon-balled into the NHL.
April 9, 2026

College Athletes Are Ignoring NCAA Gambling Bans

“We were going to bet regardless,” says one former D-I athlete.
April 8, 2026

Why Did FIFA Do a Deal With an Obscure Prediction Market?

The product is scheduled to launch on Thursday.
Mar 28, 2026; Milwaukee, Wisconsin, USA; San Antonio Spurs forward Victor Wembanyama (1) during the game against the Milwaukee Bucks at Fiserv Forum. Mandatory Credit: Jeff Hanisch-Imagn Images

NBA Viewership Up 16% in Year 1 of New Media Deal

The league faced heavy scrutiny last year for its declining ratings.
LaChina Robinson Sarah Kustok
exclusive
April 15, 2026

LaChina Robinson, Sarah Kustok Expected to Join WNBA on NBC

NBC’s WNBA coverage continues to take shape.
Feb 7, 2022; Westlake Village, CA, USA; ESPN reporter Dianna Russini at Los Angeles Rams Super Bowl LVI Opening Night at Oaks Christian High School. Mandatory Credit: Kirby Lee-USA TODAY Sports
April 15, 2026

What’s Next for Dianna Russini? Sports Media Insiders Debate Her Future

Russini has made it clear she plans to continue her career.
Sponsored

From Gold Medalist to Business Founder

Allyson Felix on investing in women’s sports and what comes next for track & LA28.
April 14, 2026

Amazon Broadcast Crashes in Final Minute of Its Biggest NBA Game Yet

Viewers missed 22 critical seconds of the Hornets-Heat game.
April 14, 2026

Rory Triumph Delivers 14M Masters Viewers for CBS, Most Since 2015

CBS peaked with more than 20 million viewers Sunday.
Feb 10, 2022; Los Angeles, CA, USA; Dianna Russini appears on the red carpet prior to the NFL Honors awards presentation at YouTube Theater. Mandatory Credit:
April 14, 2026

Dianna Russini Resigns From The Athletic After Mike Vrabel Photos

The Athletic previously sidelined Russini from reporting as it investigated.
Apr 12, 2026; Augusta, Georgia, USA; Rory McIlroy celebrates after winning the Masters Tournament at Augusta National Golf Club. Mandatory Credit: Bill Streicher-Imagn Images
April 14, 2026

Masters Disaster: Why CBS Sports’s Coverage Went Off the Rails

TV experts offer their theories on what went wrong.