• Loading stock data...
Tuesday, March 3, 2026

Virginia Tech Hires Franklin, Penn State Gets $40M Buyout Break

The news comes just 36 days after Franklin was fired by Penn State on Oct. 12, following a 3–3 start to the season for the Nittany Lions. 

James Lang-Imagn Images

Virginia Tech is hiring James Franklin as its next football coach, the school announced Monday night. Franklin will be introduced at a press conference in Blacksburg on Tuesday morning.

The move will give Penn State a $40 million discount on the buyout money it owes to Franklin, who was fired just 36 days ago on Oct. 12, following a 3–3 start to the season for the Nittany Lions. 

Franklin, who coached at Penn State from 2014 until his firing last month, had a buyout at Penn State of $49.7 million, which would have been the third largest of all time in college football. However, Penn State and Franklin negotiated his buyout down to $9 million, according to multiple reports. That settlement will remove the offset language in his contract, which would have called for Penn State to pay Franklin the difference between what it would have owed him and his new salary, if it were lower.

Financial terms of Franklin’s new contract with Virginia Tech have not been released. His most recent salary in Happy Valley was $8.5 million.

Virginia Tech is 3–7 this season, and it has been under the leadership of interim head coach Philip Montgomery, after firing Brent Pry on Sept. 14, following an 0–3 start. Pry, who was hired ahead of the 2022 season, was owed a buyout of roughly $6 million.

Bigger Budget in Blacksburg

In September, Virginia Tech approved $229 million of new funding for the athletic department over the next four years, after AD Whit Babcock said the school was lacking sufficient funding.

Of note, Virginia Tech is a longtime Nike school. Penn State is switching from Nike to Adidas in 2026, and that move led to questions about Adidas potentially wanting Penn State to fire Franklin, although those claims remain unconfirmed.

Franklin is the first major hire of what will be a busy hiring season in college football, with prime vacancies still unresolved at LSU, Florida, and Penn State, among others.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

NFL Teams Hand Out Nearly $100M in 1-Year Deals at Tag Deadline

Three other players received franchise tags from their teams.
Jan 18, 2026; Foxborough, MA, USA; Houston Texans cornerback Kamari Lassiter (4) blocks a pass intended for New England Patriots wide receiver Kayshon Boutte (9) in the second quarter in an AFC Divisional Round game at Gillette Stadium.

With New NFL Rights Talks, Price Hikes Will ‘Pass Through to Consumers’

An analysis concludes the NFL is significantly underpriced relative to the NBA.

No Iran Soccer Staff at FIFA Event With World Cup Future Unclear

Trump said that he doesn’t care if Iran plays in the tournament.
A Reebok garment display is seen at a Walmart Supercenter on W. Greenfield Ave. on Thursday November 20, 2025 in West Milwaukee, Wisconsin.

Reebok, On, and Other Sports Retailers Demand Tariff Refunds

Reversing tariffs will generate up to $175B in refunds, says one group.

Featured Today

Nicole Silveira

The Tattoo Marking Membership in the Most Exclusive Club in Sports

For athletes, the Olympic rings tattoo is “about everything it took.”
Dec 25, 2025; Denver, Colorado, USA; Denver Nuggets forward Spencer Jones (21) reacts against the Minnesota Timberwolves during the second half at Ball Arena.
March 1, 2026

Young Athletes Have Entered Their LinkedIn Era

Athletes can’t play forever. Some are laying the groundwork for Act 2.
[Subscription Customers Only] Jun 15, 2025; Seattle, Washington, USA; Botafogo owner John Textor inside the stadium before the match during a group stage match of the 2025 FIFA Club World Cup at Lumen Field.
February 27, 2026

The American Sports Owners Feuding Over a French Soccer Team

John Textor is at odds with Michele Kang and investment giant Ares.
[Subscription Customers Only] Jul 13, 2025; East Rutherford, New Jersey, USA; Chelsea FC midfielder Cole Palmer (10) celebrates winning the final of the 2025 FIFA Club World Cup at MetLife Stadium
February 21, 2026

Soccer’s ‘Crown Jewels’ Are Devouring Smaller Clubs

Mega conglomerates are feeding a big business machine. Fans are furious.
Mar 2, 2026; Raleigh, North Carolina, USA; Duke Blue Devils forward Cameron Boozer (12) lays the ball up against NC State Wolfpack forward Darrion Williams (1) during the second half at Lenovo Center. Mandatory Credit: Zachary Taft-Imagn Images

Why a College Basketball Game Organizer Is Fighting With Photo Services

One of this season’s top games had no photos from major wire services.
Jan 31, 2026; Los Angeles, California, USA; Gilbert Arenas attends the game between the Rutgers Scarlet Knights and the Southern California Trojans at Galen Center. Mandatory Credit: Kirby Lee-Imagn Images
March 2, 2026

Gilbert Arenas Urges USC to Reconsider After Dismissing Top Scorer

Arenas’s son, Alijah Arenas, is a freshman guard on the Trojans.
March 2, 2026

Why Miami (Ohio) Isn’t a Lock for NCAA Tournament, Even at 29–0

An undefeated RedHawks team is a flash point in a fast-changing sport.
Sponsored

From USWNT Star to NWSL Franchise Founder

Leslie Osborne, former USWNT midfielder, shares how athletes are moving from the pitch to the ownership table.
Trump and Nick Saban
February 27, 2026

Trump’s College Sports Roundtable Includes No College Athletes

The list is subject to change but provides a window into attendees.
Dec 13, 2025; Baltimore, Maryland, USA; Navy Midshipmen slotback Justin Brown (46) runs the ball against the Army Black Knights during the second half of the 126th Army-Navy game at M&T Bank Stadium. Mandatory Credit: Danny Wild-Imagn Images
February 26, 2026

Army and Navy Debate Football Game’s Future

The service academies are debating the best path forward for “America’s Game.”
Feb 26, 2026; Indianapolis, IN, USA; A NCAA logo flag at the Hall of Champions at the NCAA National Office.
February 26, 2026

NCAA, Women’s Tennis Stars Settle Landmark Prize Money Lawsuit

The details of the settlement are still not known.
February 26, 2026

Big Ten, SEC Tell Congress There’s No Need to Pool TV Deals

It’s the latest in a college football lobbying battle.