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Saturday, July 12, 2025

Kiyan Anthony on Building His Brand and Legacy

High school basketball standout Kiyan Anthony joins the show and goes deep with Deja Kelly talking about stepping out of father Carmelo Anthony’s shadow and creating a legacy of his own.

In this exclusive Nilosophy interview, the Syracuse commit opens up about his transition from high school to college basketball and balancing life as an athlete, entrepreneur, and influencer.

He also discusses the business advice he’s learned from Carmelo and La La Anthony, building generational wealth and navigating NIL (name, image, and likeness) deals, and staying mentally sharp while handling fame, family, and pressure.

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