• Loading stock data...
Sunday, July 13, 2025

Verizon’s New Deal With the NFL to Make Streaming Games More Accessible

The NFL and Verizon join forces to bring more live and premium content to fans across the country.

Photo Courtesy of Awfulannouncing.com

Another landmark deal in sports media was announced this morning with the National Football League set to team up with Verizon in a mutli-billion dollar, multi-year partnership in which the telecom superpower’s portfolio of premium digital and mobile media properties will now stream in-market and national games.

The deal marks another huge win for fans as the increasing number of OTT platforms streaming live games gives access to viewership to more games in more places across the country.

The NFL’s deal with Verizon is set to kick off in time for the upcoming NFL playoffs, including Super Bowl 52, and continues into the 2018 season. The league has upped it’s presence in live streaming this year in deals with Amazon and Twitter, seeing mixed but generally positive results over the course of the season. Now coming into the mix will be Verizon-owned platforms, Yahoo, Yahoo Sports and their rapidly growing video streaming service, Go90.

In a release from the NFL, Commissioner Goodell commented on the new deal stating, “Verizon has been a key NFL partner, both in the distribution of games on NFL mobile and as a sponsor, since 2010.”

Maintaining their status has one of the league’s Official Sponsors, this deal only adds to the buy-in from one of the largest wireless networks in the country. Currently offering unique experiences for customers at key NFL events including the Super Bowl, Pro Bowl, and the NFL Draft, the partnership also involves work with individual NFL teams on Smart Stadium technology to help improve stadium operations.

The impact Verizon has already made across the league will be on full display at this year’s Super Bowl at the highly connected US Bank Stadium in Minneapolis this February.

Former Vikings VP & Chief Technical Officer Tod Caflisch shared that, “as a long-time partner of the Vikings, when the US Bank Stadium project began it was only natural that Verizon would play a significant role in the planning around technology and fan experience.” With the initial phases of the project now completed, the current Principal at TechFoundry LLC, a sports technology services consultancy, shared his experience, “for the inaugural 2016 Vikings season [playing in US Bank Stadium], Verizon installed a full coverage carrier neutral DAS system which performed admirably. As an official partner of the NFL the plan had always been for Verizon to regularly enhance the DAS during the 2017 off-season and season in preparation for Super Bowl LII and beyond.”

Chairman and CEO of Verizon Communications, Lowell McAdam also commented in the release from the league, emphasizing the company’s, “commitment to fans; to become the mobile destination for live sports.” He expressed similar views to that of Commissioner Goodell stating how, “the NFL is a great partner, and we are excited to take its premier content across a massive mobile scale so viewers can enjoy live football and other original NFL content where and how they want it.”

In today’s connected world, access to content trumps all, and this new deal will provide not only expanded availability of live games, but fans will now have even greater mobile access to NFL highlights and coverage of NFL content throughout the week and year, including new jointly-developed original content.

With more than 200 million U.S. monthly unique mobile and digital views, NFL content will reach a massive digital audience. Goodell added, “we’re thrilled to be both extending and; our expanded partnership with Verizon is great for our fans. Starting with the upcoming playoffs and for seasons to come, live NFL action directly on your mobile device — regardless of carrier — will give millions of fans additional ways to follow their favorite sport.”


Front Office Sports is a leading multi-platform publication and industry resource that covers the intersection of business and sports.

Want to learn more, or have a story featured about you or your organization? Contact us today.

https://upscri.be/f32ae1/

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

NFL

30 NFL Second-Rounders Still Unsigned With Camps Set to Open

Saturday is the earliest rookie report date for training camp.

Najee Harris Contract Situation Unclear Following Fireworks Injury

The running back signed a one-year, $5.25 million contract with the Chargers in March.
Jeff Kaplan

Letting PE Invest in Family-Owned Teams Is a ‘Watershed’

Liquidity gives owners greater flexibility to manage salary cap.

NFL Likely to Stay With CBS, Targeting Mass Renegotiation in 2029

The league instead looks toward a broader set of contract opt-outs.

Featured Today

May 31, 2025; Philadelphia, PA, USA; Sydney McLaughin-Levrone (USA) reacts before the women's 100m hurdles during the Grand Slam Track Philadelphia at Franklin Field
exclusive

Track’s New Money Is Running Into Old Problems

The sport’s big-money era has hit some speed bumps in 2025.
Bobbleheads are seen at Vintage Indy Sports, Tuesday, April 29, 2025 in Speedway. The local sports memorabilia store opened recently.
July 12, 2025

Baseball’s Bobbleheads Are the Center of the Collectibles Universe

Baseball’s most important keepsake drives long lines—and big business.
Rimouski, QC - JUNE 1: Final Game of the 2025 Memorial Cup between the Medicine Hats Tigers and the London Knights on June 1, 2025, at the Colisée Financière Sun Life in Rimouski, Qc.
July 11, 2025

CHL Is Facing a ‘Pandora’s Box’ of Questions Amid NCAA Talent Departure

As players defect to college, the Canadian Hockey League won’t cede ground.
Jun 28, 2025; Arlington, Texas, USA; Seattle Mariners catcher Cal Raleigh (29) bats during the game between the Texas Rangers and the Seattle Mariners at Globe Life Field.
July 9, 2025

The Torpedo Bat Business Is Still Going Strong: ‘Here to Stay’

Demand for the oddly shaped bats has stayed strong across the sport.
Gabby Thomas
exclusive
June 12, 2025

Grand Slam Track Cancels Los Angeles Meet As $30 Million Track Start-Up..

Sources close to Grand Slam insist money is not an issue.
June 13, 2025

What Rolapp’s NFL Exit Means—and the Top Candidates to Replace Him

NFL media boss Brian Rolapp leaves; the league hunts for his replacement.
Sponsored

Game On: Portfolio Players Stories, Brought to You by E*TRADE from Morgan Stanley

Dealmaker Jeffrey Kaplan maps the evolution of sports as an asset class
May 23, 2025

New LPGA Commissioner: Women’s Golf ‘Really Hard’ to Find on TV

Former PGA of America COO Craig Kessler will lead the tour.
Donald Trump, Nick Saban
May 22, 2025

Proposed Trump College Sports Commission May Never Happen

The White House is not sure of its plans.
May 15, 2025

PGA Championship Tees Off With Free Food, Record Hospitality Sales

General admission includes unlimited food and non-alcoholic beverages.
Jun 12, 2019; Boston, MA, USA; St. Louis Blues center Ivan Barbashev (49) and right wing Vladimir Tarasenko (91) hoists the Stanley Cup after defeating the Boston Bruins in game seven of the 2019 Stanley Cup Final at TD Garden
May 15, 2025

The 10 Biggest Stanley Cup Upsets of All Time

Since the 1984–1985 NHL season, 10 squads have defied the odds.