Wednesday, November 11, 2026

USA’s 3×3 Hoops Struggles Highlight Talent Gap, Recruitment Issues

  • Team USA’s 3×3 teams have more losses this year than their 5-on-5 teams have taken in the past nine Olympics.
  • Unrivaled and Big3 are two modified 3×3 leagues that USA Basketball could tap into.
Kirby Lee-USA TODAY Sports

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

Since the Olympics first allowed professional basketball players to participate in 1992, the U.S. has lost a total of five 5-on-5 games—four for the men, and one for the women.

But in 2020, the Olympics introduced the new basketball format 3×3, in which the U.S. is nowhere near as good. In Paris, the U.S. men’s and women’s 3×3 basketball teams have already combined for seven losses in eight games.

It’s important to note 3×3 is not the same as 5-on-5 basketball. It is a half-court, 3-on-3 game where the usual two-point shot is worth one point and a three-pointer is worth two. The game flows at a much faster pace than full-court basketball, as it runs for only 10 minutes—or until one team scores 21 points—and the shot clock is 12 seconds. 

What’s the Issue? 

In the brief history of 3×3, the U.S. has actually fared well. The women won gold at the Tokyo Olympics and the FIBA Women’s Basketball World Cup in 2023. The men failed to qualify for Tokyo, but they entered Paris as the second-ranked nation behind Serbia.

But both rosters have nowhere near the talent as their 5-on-5 counterparts.

There are two multiple-time WNBA All-Stars on the women’s team—Dearica Hamby and Rhyne Howard—and the women lack some continuity after an ACL tear to L.A. Sparks forward Cameron Brink forced them to call up Hamby.

But the team’s other two players include college player Hailey Van Lith (above) and Cierra Burdick, a five-year WNBA veteran who hasn’t played in the league since 2021.

The men have just one player with NBA experience, Jimmer Fredette, who is 35 and hasn’t played in the NBA since 2019, while no one else on the roster—Canyon Barry, Kareem Maddox, and Dylan Travis—was close to making an NBA roster.

Recruitment Challenges 

Recruiting for 3×3 isn’t as simple as in 5-on-5. Several requirements make it harder to convince professional players who would risk their health for a payout that isn’t close to what they receive in the pros. But there are a pair of leagues—Unrivaled and Big3—that are embracing 3×3, albeit with modified formats, that could boost USA Basketball.

Unrivaled is a women’s basketball league launching in January founded by Breanna Stewart and Napheesa Collier, two of USA Basketball’s 5-on-5 stars. The league is expected to field many of the WNBA’s best, including Kahleah Copper and Kelsey Plum, who are also on the 5-on-5 roster.

Big3 does not feature current NBA stars, but it rosters former NBA players similar to Fredette. Considering he is still the top-ranked player in the world in 3×3, ex-NBA players should be the target market for the men’s team.

Sources tell Front Office Sports there have been no discussions between USA Basketball and Unrivaled. As for Big3, sources tell FOS that USA Basketball does not consider the league in its recruitment process.

It’s wishful thinking to think the games of the two leagues would be sanctioned by FIBA, but the growth of these leagues, the talent pool, and the focus on a similar 3×3 format should at least be an option that USA Basketball can utilize.

With the way USA’s 3×3 teams have looked so far in Paris, changes certainly need to be made.

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

WTGL Debut Averages 97,000 Viewers on ESPN

The league has eight more regular season matches in the next month.
Former New Orleans Saints quarterback Drew Brees on the field prior to the start of a week 6 NFL football game between New York Giants and New Orleans Saints on Sunday, Oct. 18, 2026, at MetLife Stadium in East Rutherford, NJ.
Exclusive

Drew Brees Wants to Succeed Troy Aikman on Monday Night Football

Greg Olsen and Tony Romo are other potential candidates.
West Wind Mahjong

Mahjong Mania Has Come for College Sports

Bespoke retailers are cashing in with officially licensed mahjong sets.
Polymarket logo appears in this illustration taken April 22, 2026.

Polymarket Cuts Jobs Amid Push to ‘Professionalize’

“We’ve reorganized to set the company up for its next phase of growth.”
podcast thumbnail mobile
Front Office Sports Today

11/11/26 – 24-Team CFP Fallout, Brees Eyes ‘MNF,’ Sportsbooks Get Crushed

0:00

Featured Today

Can MLS Capitalize on Son-Mania?

Korea and Tottenham fans alike have flocked to LAFC’s away matches.
Pickering High School North
November 4, 2026

High School Athletic Directors Say They’re Running ‘Mini Colleges’

ADs are managing a growing list of demands from athletes and parents.
October 30, 2026

How Injuries Hit Pro Marathoners in the Wallet

Staying healthy can get expensive—quickly.
Football - NFL - Houston Texans v Jacksonville Jaguars - Wembley Stadium, London, Britain - October 18, 2026 The necklace of a Jacksonville Jaguars fan outside the stadium before the match
October 21, 2026

Die-Hard Sports Fandom Has Reached the Afterlife

Will fans pay $6,000 to memorialize their team loyalty?
October 20, 2026

Why Europe Is Pumping Out NBA Superstars

The NBA and NCAA have an increasingly European flavor.
Aug 20, 2026; Westfield, Indiana, USA; Joaquin Niemann tees off on hole three during the first round of the LIV Golf Indianapolis golf tournament at The Club at Chatham Hills.
November 10, 2026

LIV Golf Seeks to Begin Liquidation in Early 2027

After the plan is approved, it will take months or years for the process to play out.
November 10, 2026

WTA Defends Playing Year-End Finals in Smaller Indian Wells Stadium

The WTA attributed the decision to a “condensed planning timeline.”
Sponsored

How Jeremy Bloom Is Reinventing the X Games

Jeremy Bloom discusses transforming the X Games into a global brand.
November 10, 2026

F1 Plans to Finish Season in Middle East Despite Ongoing War

F1 canceled the Saudi GP earlier this year.
November 9, 2026

Stadium Issues Pile Up for NWSL Semifinals

It’s déjà vu for women’s sports fans.
Security officers secure the area as U.S. Vice President JD Vance plays golf at Trump Turnberry golf course, during his holiday, in Turnberry, Scotland, Britain, August 14, 2025.
November 9, 2026

Trump Turnberry’s Wait for Open Championship Drags On

The next available date is now 2030 with Carnoustie selected for 2029.
November 8, 2026

WTGL Has ‘Surreal’ Debut As Newest Women’s Sports League

Michelle Wie West starred in Los Angeles Golf Club’s win.